Top 50 Events in Brazil
This curated ranking covers the 50 largest events in Brazil, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 3,042 events tracked in Brazil, the 50 ranked here account for the largest measured audience reach. FIFA World Cup, Serie A and Campeonato Brasileiro Série A lead the list with a combined estimated audience of 101,972,398 people. Across all 50 entries the average audience size is 6,774,768, and the largest, FIFA World Cup, reaches around 66,939,224 people in Brazil. Audience size is the estimated number of unique people in Brazil who actively engage with each event, derived from search demand signals. Rankings reflect search-behavior signals collected across Brazil and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  FIFA World Cup |
66,939,224 | 14.5% | Soccer | Sports |
| 2 |  Serie A |
18,905,236 | 12.2% | Soccer | Sports |
| 3 |  Campeonato Brasileiro Série A |
16,127,938 | 79.4% | Soccer | Sports |
| 4 |  Serie B |
15,099,539 | 60.1% | Soccer | Sports |
| 5 |  UEFA Champions League |
13,788,068 | 6.0% | Soccer | Sports |
| 6 |  Mother's Day |
13,619,524 | 9.4% | Kids & Family | |
| 7 |  Oar (sport rowing) |
13,529,562 | 91.1% | ||
| 8 |  NBA |
13,175,088 | 4.3% | Basketball | Sports |
| 9 |  Copa do Brasil |
12,462,678 | 90.8% | Soccer | Sports |
| 10 |  Premier League |
12,230,347 | 5.8% | Soccer | Sports |
| 11 |  Copa Libertadores |
12,022,006 | 43.1% | Soccer | Sports |
| 12 |  La Liga |
11,476,949 | 6.6% | Soccer | Sports |
| 13 |  Father's Day |
9,095,696 | 9.5% | Video game | Kids & Family |
| 14 |  Rainout (sports) |
8,721,186 | 97.0% | ||
| 15 |  Ultimate Fighting Championship |
7,753,709 | 5.5% | Martial art | Sports |
| 16 |  Australian Open (golf) |
6,230,093 | 6.5% | Golf | Sports |
| 17 |  UEFA Europa League |
5,976,531 | 7.7% | Soccer | Sports |
| 18 |  Bundesliga |
5,738,024 | 5.2% | Soccer | Sports |
| 19 |  Schwörmontag |
5,545,526 | 98.3% | Volksfest | Travel & Leisure |
| 20 |  Campeonato Paulista |
5,072,875 | 84.2% | Soccer | Sports |
| 21 |  Formula One |
4,984,352 | 4.3% | Motorsport | Sports |
| 22 |  MLB |
4,102,469 | 2.5% | Baseball | Sports |
| 23 |  Rock in Rio |
3,932,803 | 76.5% | Music festival | Music & Radio |
| 24 |  Ligue 1 |
3,628,944 | 5.1% | Soccer | Sports |
| 25 |  Campeonato Brasileiro Série B |
3,568,299 | 73.8% | Soccer | Sports |
| 26 |  Teletón (Chile) |
3,145,245 | 95.2% | Politics & Society | |
| 27 |  Lollapalooza |
3,092,139 | 12.0% | Music festival | Music & Radio |
| 28 |  NFL |
3,058,873 | 1.4% | American football | Sports |
| 29 |  MotoGP |
2,808,694 | 3.3% | Motorsport | Sports |
| 30 |  Campeonato Carioca |
2,605,543 | 78.6% | Soccer | Sports |
| 31 |  NBA playoffs |
2,536,713 | 3.1% | Basketball | Sports |
| 32 |  Serie D |
2,479,016 | 60.8% | Sports | |
| 33 |  Serie C |
2,214,654 | 40.2% | Soccer | Sports |
| 34 |  Black Friday |
2,064,047 | 9.0% | Shopping | |
| 35 |  Campeonato Brasileiro Série D |
2,007,873 | 83.5% | Soccer | Sports |
| 36 |  Golden Globe Award |
1,772,726 | 3.3% | Award | Movies & TV |
| 37 |  MOTO GP (INDONESIA) |
1,421,453 | 2.6% | Motorsport | Sports |
| 38 |  US Open (tennis) |
1,410,674 | 3.4% | Tennis | Sports |
| 39 |  The Championships, Wimbledon |
1,398,892 | 2.8% | Tennis | Sports |
| 40 |  BEACHLAND |
1,393,674 | 69.5% | Music festival | Music & Radio |
| 41 |  Exit (festival) |
1,389,303 | 9.1% | Music festival | Music & Radio |
| 42 |  WWE |
1,378,577 | 1.4% | Wrestling | Sports |
| 43 |  Australian Open |
1,306,642 | 3.4% | Tennis | Sports |
| 44 | Promozione |
1,232,917 | 43.6% | Soccer | Sports |
| 45 |  Festa do Peão de Barretos |
1,231,601 | 99.0% | ||
| 46 |  FIFA Club World Cup |
1,162,731 | 3.9% | Soccer | Sports |
| 47 |  Campeonato Gaúcho |
1,038,183 | 77.7% | Soccer | Sports |
| 48 |  Super Bowl |
965,688 | 1.6% | American football | Sports |
| 49 |  Miami Masters |
950,386 | 9.4% | Tennis | Sports |
| 50 |  Campeonato Mineiro |
945,492 | 89.6% | Soccer | Sports |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Brazil and ranks each event by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest event in Brazil?
FIFA World Cup currently leads with an estimated audience of 66,939,224 people in Brazil.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Brazil. Lists below 5 entries are not published. See methodology for full details.