Calathea Audience in Germany

Calathea has an estimated audience of 585,485 people in Germany. 78.6% are female, 21.4% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average Calathea fan in Germany is 37.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Home & Garden · Type: Topic · Subtype: Plant
Demographics of Calathea fans
| Metric | Value |
|---|---|
| Female | 78.6% |
| Male | 21.4% |
| Average age | 37.4 |
| Estimated audience size | 585,485 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 126,275 | 0.99× |
| Bayern | 96,740 | 1.03× |
| Baden-Württemberg | 80,149 | 1.0× |
| Niedersachsen | 57,008 | 1.0× |
| Sachsen | 41,168 | 1.43× |
| Hessen | 39,169 | 0.88× |
| Berlin | 29,302 | 1.12× |
| Rheinland-Pfalz | 25,082 | 0.86× |
| Brandenburg | 18,522 | 1.02× |
| Sachsen-Anhalt | 18,290 | 1.21× |
| Thüringen | 16,496 | 1.11× |
| Schleswig-Holstein | 16,444 | 0.78× |
| Hamburg | 13,606 | 1.03× |
| Mecklenburg-Vorpommern | 10,471 | 0.94× |
| Saarland | 5,774 | 0.8× |
| Bremen | 4,068 | 0.81× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 33.0% |
| Italy | 16.8% |
| Netherlands | 9.7% |
See Calathea audiences in other countries
More Plant audiences in Germany
- Cumin (1,530,942)
- Hibiscus (1,428,716)
- Epipremnum aureum (1,113,830)
- Physalis (853,090)
- Sedum (849,752)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Calathea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.