IM Audience in Germany
IM has an estimated audience of 911,634 people in Germany. 62.1% are female, 37.9% are male, average age 36.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg.
The average IM fan in Germany is 36.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of IM fans
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 36.3 |
| Estimated audience size | 911,634 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 233,744 | 1.17× |
| Bayern | 150,082 | 1.02× |
| Baden-Württemberg | 140,138 | 1.13× |
| Niedersachsen | 88,217 | 1.0× |
| Hessen | 85,720 | 1.23× |
| Berlin | 48,251 | 1.18× |
| Rheinland-Pfalz | 45,585 | 1.0× |
| Sachsen | 42,906 | 0.96× |
| Schleswig-Holstein | 29,183 | 0.89× |
| Hamburg | 24,237 | 1.18× |
| Brandenburg | 22,690 | 0.8× |
| Thüringen | 19,539 | 0.84× |
| Sachsen-Anhalt | 18,858 | 0.8× |
| Mecklenburg-Vorpommern | 14,086 | 0.81× |
| Saarland | 10,239 | 0.91× |
| Bremen | 8,375 | 1.07× |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.8% |
| Germany | 17.6% |
| Japan | 6.6% |
See IM audiences in other countries
More Band audiences in Germany
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- Halloween (band) (3,079,890)
- Avatar (Swedish band) (2,502,500)
How to read this data
Audience size is the estimated number of people in Germany who actively search for IM. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.