Rascasse Audience Intelligence

Milwaukee Brewers Audience in Germany

A data profile of the people who buy, follow and care about Milwaukee Brewers in Germany — modelled from more than twelve digital signal sources. Milwaukee Brewers has an estimated audience of 37,454 people in Germany.

#55among Baseball in Germany#1032among Team in Germany#5254in Sports

The average Milwaukee Brewers fan in Germany is 35.6 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Los Angeles Angels of Anaheim, Tampa Bay Rays, Chicago Cubs, with strongest over-indexing on Los Angeles Angels of Anaheim (319.3× the country average).

Demographically, the Milwaukee Brewers audience skews more male with an average age of 35.6, and over-indexes on personality traits such as Mindfulness, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Milwaukee Brewers fan in Germany is more male, around 35.6 years old, with strong Mindfulness tendencies and a notable affinity for Los Angeles Angels of Anaheim.

Category: Sports · Type: Team · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Milwaukee Brewers profile in Germany.

Audience size
37K
in Germany
Gender
31.8%♀
68.2% male
Age
35.6
average years
Country rank
#56149
Team in Germany
Fig. 01

Search interest · 12-month trend

+39%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Milwaukee Brewers fans

31.8% are female, 68.2% are male, average age 35.6.

Fig. 02

Gender split

31.8%
Female
68.2%
Male
Demographic split for Milwaukee Brewers audience in Germany
MetricValue
Female31.8%
Male68.2%
Average age35.6
Estimated audience size37,454
Fig. 03

Age distribution

Ø 35.6
average years
Age distribution of the Milwaukee Brewers audience in Germany
Age bracketShare%
16-1933%
20-2917%
30-3918%
40-4917%
50+16%
Fig. 04

Worldwide distribution

0.2%

of the worldwide Milwaukee Brewers audience comes from Germany.

Worldwide audience distribution share by country for Milwaukee Brewers
CountryShare
United States89.6%
Mexico2.5%
Canada1.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Milwaukee Brewers audience in Germany is strongest.

Fig. 05

Top regions by affinity

Milwaukee Brewers fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~9K1.49×
02Berlin~2K1.46×
03Rheinland-Pfalz~3K1.43×
04Hessen~3K1.20×
05Baden-Württemberg~5K1.05×
06Hamburg<1K1.00×
07Bremen<1K0.98×
08Saarland<1K0.97×
09Sachsen~2K0.95×
10Thüringen<1K0.95×
11Mecklenburg-Vorpommern<1K0.95×
12Brandenburg~1K0.91×
13Sachsen-Anhalt<1K0.90×
14Nordrhein-Westfalen~7K0.89×
15Schleswig-Holstein~1K0.89×
16Niedersachsen~3K0.82×
Fig. 06

Affinity by region

Affinity by region — Milwaukee Brewers, Germany
0.82×1.00×1.49×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Milwaukee Brewers audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Milwaukee Brewers audience
#·InterestCategoryAffinity×
01Los Angeles Angels of AnaheimSports319.30×
02Tampa Bay RaysSports300.65×
03Philadelphia PhilliesSports296.83×
04Arizona DiamondbacksSports291.98×
05Miami MarlinsSports247.06×
06Texas Rangers (baseball)Sports212.10×
07Colorado RockiesSports206.51×
08Houston AstrosSports204.76×
09Chicago CubsSports204.07×
10New York MetsSports183.75×
11Chicago White SoxSports179.40×
12Kansas City RoyalsSports160.59×
13Seattle MarinersSports159.53×
14Atlanta BravesSports158.82×
15Toronto Blue JaysSports152.32×
16Pittsburgh PiratesSports134.14×
17San Diego PadresSports132.83×
18Shohei OhtaniSports114.64×
19Detroit TigersSports98.82×
20Boston Red SoxSports91.24×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Milwaukee Brewers audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Milwaukee Brewers audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE9.14×
TraditionCONSERVATISM1.94×
PatriotismCONSERVATISM1.92×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Milwaukee Brewers audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY1.02×
Price SensitivityPREMIUM1.02×
Design AffinityPREMIUM1.06×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Milwaukee Brewers have in Germany?

Milwaukee Brewers has an estimated audience of 37,454 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Milwaukee Brewers fans?

31.8% of Milwaukee Brewers fans are female, 68.2% are male, with an average age of 35.6 years.

03

Which brands do Milwaukee Brewers fans like most?

Milwaukee Brewers fans show strongest brand affinity for Los Angeles Angels of Anaheim (319.3×), Tampa Bay Rays (300.65×), and Chicago Cubs (204.07×) over the country average.

04

Where do Milwaukee Brewers fans live in Germany?

Milwaukee Brewers fans in Germany are most concentrated in Bayern (reach ~9K), Nordrhein-Westfalen (reach ~7K), and Baden-Württemberg (reach ~5K). These three regions account for the largest share of the active audience.

05

What other brands do Milwaukee Brewers fans also like?

Beyond Milwaukee Brewers itself, the audience over-indexes on Tampa Bay Rays (300.65×), Chicago Cubs (204.07×), Texas Rangers (baseball) (212.1×), and Seattle Mariners (159.53×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Baseball audiences in Germany

See Milwaukee Brewers audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Milwaukee Brewers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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