Rascasse Audience Intelligence

Palladium Audience in Germany

A data profile of the people who buy, follow and care about Palladium in Germany — modelled from more than twelve digital signal sources. Palladium has an estimated audience of 1,303,089 people in Germany.

The average Palladium fan in Germany is 37.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Demographically, the Palladium audience skews balanced with an average age of 37.9, and over-indexes on personality traits such as Tradition, Community Orientation.

Category: Music & Radio · Type: POI · Subtype: Concert venue

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Palladium profile in Germany.

Audience size
1.3M
in Germany
Gender
52.2%
47.8% male
Age
37.9
average years
Country rank
#5093
POI in Germany
Fig. 01

Search interest · 12-month trend

+1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Palladium fans

52.2% are female, 47.8% are male, average age 37.9.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Palladium audience in Germany
MetricValue
Female52.2%
Male47.8%
Average age37.9
Estimated audience size1,303,089
Fig. 03

Age distribution

Ø 37.9
average years
Age distribution of the Palladium audience in Germany
Age bracketShare%
16-1923%
20-2919%
30-3920%
40-4921%
50+17%
Fig. 04

Worldwide distribution

14.8%

of the worldwide Palladium audience comes from Germany.

Worldwide audience distribution share by country for Palladium
CountryShare
United States18.1%
Germany14.8%
France13.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Palladium audience in Germany is strongest.

Fig. 05

Top regions by affinity

Palladium fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~1M5.69×
02Rheinland-Pfalz~60K1.01×
03Hamburg~30K0.89×
04Hessen~80K0.85×
05Saarland~10K0.78×
06Baden-Württemberg~100K0.71×
07Bayern~100K0.70×
08Niedersachsen~90K0.70×
09Bremen~8K0.70×
10Berlin~40K0.69×
11Sachsen~40K0.65×
12Thüringen~20K0.61×
13Schleswig-Holstein~30K0.60×
14Brandenburg~20K0.58×
15Sachsen-Anhalt~20K0.55×
16Mecklenburg-Vorpommern~10K0.53×
Fig. 06

Affinity by region

Affinity by region — Palladium, Germany
0.53×1.00×5.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Palladium audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Palladium audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.29×
Community OrientationOPEN1.24×
ExtroversionTHRILL1.21×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Palladium audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.90×
DIY MentalityTHRILL0.93×
Need for SecurityCONSERVATISM0.93×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Palladium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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