Sarah Lombardi Audience in Germany

Sarah Lombardi has an estimated audience of 281,874 people in Germany. 62.2% are female, 37.8% are male, average age 40.0. Top brand affinities: Haftbefehl, Bushido, Cro (rapper), Borussia Dortmund, Ikkimel.
Top brand affinities include Haftbefehl, Bushido, Cro (rapper), with strongest over-indexing on Haftbefehl (12.91× the country average). Demographically, the Sarah Lombardi audience skews more female with an average age of 40.0, and over-indexes on personality traits such as Price Sensitivity, Patriotism.
Category: Music & Radio
Demographics of Sarah Lombardi fans
| Metric | Value |
|---|---|
| Female | 62.2% |
| Male | 37.8% |
| Average age | 40.0 |
| Estimated audience size | 281,874 |
Audience persona
The typical Sarah Lombardi fan in Germany is more female, around 40.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Haftbefehl.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Haftbefehl | 12.91× | Music & Radio |
| Bushido | 12.56× | Music & Radio |
| Cro (rapper) | 7.39× | Music & Radio |
| Borussia Dortmund | 1.82× | Sports |
| Ikkimel | 6.75× | Music & Radio |
| Jackie Chan | 9.24× | Movies & TV |
| Pietro Lombardi | 8.16× | Movies & TV |
| TikTok | 2× | Internet & Social Media |
| UEFA Champions League | 2.25× | Sports |
| FIFA World Cup | 2.17× | Sports |
| Dieter Bohlen | 4.69× | Music & Radio |
| German hip hop | 11.16× | Music & Radio |
| Business and industry | 1.51× | Business & Career |
| Capital Bra | 11.16× | Music & Radio |
| Sido | 6.49× | Music & Radio |
| Primark | 2.51× | Shopping |
| Underground hip hop | 3.82× | Music & Radio |
| Kool Savas | 10.85× | Music & Radio |
| Gzuz | 9.27× | Music & Radio |
| Maître Gims | 19.53× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.22 |
| Patriotism | CONSERVATISM | 1.17 |
| Community Orientation | OPEN | 1.14 |
| LGBTQ+ Identity | OPEN | 1.03 |
| Family Orientation | CONSERVATISM | 1.03 |
| Healthy Lifestyle | BALANCE | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 79.0% |
| Austria | 5.3% |
| Switzerland | 3.5% |
See Sarah Lombardi audiences in other countries
More Music & Radio audiences in Germany
- Live events (27,881,397)
- Rock music (18,166,878)
- Electronic music (16,805,046)
- Pop music (14,886,908)
- Aida (musical) (13,798,562)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sarah Lombardi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.