sombr Audience in Germany
sombr has an estimated audience of 519,967 people in Germany. 65.5% are female, 34.5% are male, average age 29.9. Top brand affinities: Hauptschule, Dog breed, Combat sport, Progressive rock, Commercial mortgage.
Top brand affinities include Hauptschule, Dog breed, Combat sport, with strongest over-indexing on Hauptschule (23.73× the country average). Demographically, the sombr audience skews more female with an average age of 29.9, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of sombr fans
| Metric | Value |
|---|---|
| Female | 65.5% |
| Male | 34.5% |
| Average age | 29.9 |
| Estimated audience size | 519,967 |
Audience persona
The typical sombr fan in Germany is more female, around 29.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Hauptschule.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hauptschule | 23.73× | Kids & Family |
| Dog breed | 2.14× | Pets & Animals |
| Combat sport | 1.94× | Sports |
| Progressive rock | 1.78× | Music & Radio |
| Commercial mortgage | 2.07× | Business & Career |
| Whataburger | 5.56× | Food & Beverages |
| Handmade Gifts | 1.81× | Kids & Family |
| Personalised Gifts | 1.59× | Home & Garden |
| Fantasy Earth: Zero | 5.42× | Games |
| Earshot | 29.69× | Music & Radio |
| N'Golo Kanté | 3.77× | Sports |
| Staycation | 2.5× | Home & Garden |
| Kouign-amann | 5.66× | Food & Beverages |
| Hatten | 3.46× | Travel & Leisure |
| Buddy – The Buddy Holly Story | 3.01× | Music & Radio |
| Scratching post | 3.61× | Pets & Animals |
| Huck (magazine) | 5.93× | Internet & Social Media |
| Carrie (novel) | 3.44× | Literature |
| Jersey (fabric) | 3.1× | Fashion & Accessoires |
| Jason Clarke (actor) | 2.84× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.73 |
| Sustainability | BALANCE | 1.67 |
| Extroversion | THRILL | 1.38 |
| Design Affinity | PREMIUM | 1.28 |
| Creativity | OPEN | 1.25 |
| Urban Lifestyle | OPEN | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.6% |
| United Kingdom | 10.5% |
| Australia | 5.5% |
See sombr audiences in other countries
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
How to read this data
Audience size is the estimated number of people in Germany who actively search for sombr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.