Swiss Life Hall Audience in Germany

Swiss Life Hall has an estimated audience of 355,541 people in Germany. 50.7% are female, 49.3% are male, average age 38.5. Top regions: Niedersachsen, Nordrhein-Westfalen, Hamburg.
The average Swiss Life Hall fan in Germany is 38.5 years old, balanced, and lives primarily in Niedersachsen. The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hamburg.
Category: Sports · Type: POI · Subtype: Arena
Demographics of Swiss Life Hall fans
| Metric | Value |
|---|---|
| Female | 50.7% |
| Male | 49.3% |
| Average age | 38.5 |
| Estimated audience size | 355,541 |
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Niedersachsen | 266,656 | 11.98× |
| Nordrhein-Westfalen | 22,537 | 0.29× |
| Hamburg | 6,322 | 0.79× |
| Hessen | 5,590 | 0.21× |
| Schleswig-Holstein | 4,494 | 0.35× |
| Bayern | 4,032 | 0.07× |
| Sachsen-Anhalt | 3,760 | 0.41× |
| Thüringen | 2,714 | 0.3× |
| Sachsen | 2,613 | 0.15× |
| Bremen | 2,561 | 0.84× |
| Baden-Württemberg | 2,476 | 0.05× |
| Berlin | 2,364 | 0.15× |
| Brandenburg | 1,598 | 0.14× |
| Rheinland-Pfalz | 1,094 | 0.06× |
| Mecklenburg-Vorpommern | 1,039 | 0.15× |
| Saarland | 254 | 0.06× |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.3% |
| Switzerland | 0.2% |
| Japan | 0.1% |
See Swiss Life Hall audiences in other countries
More Arena audiences in Germany
- Max-Schmeling-Halle (1,459,656)
- Wunderino (1,061,692)
- Madison Square Garden (195,135)
- Lanxess Arena (152,373)
- SAP Arena (95,086)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Swiss Life Hall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.