Rascasse Audience Intelligence

Central Denmark Region Audience in Denmark

A data profile of the people who buy, follow and care about Central Denmark Region in Denmark — modelled from more than twelve digital signal sources. Central Denmark Region has an estimated audience of 855,533 people in Denmark.

Central Denmark Region has an estimated audience of 855,533 people in Denmark. 60.2% are female, 39.8% are male, average age 43.3. Top brand affinities: FlixBus, Opel Mokka, Husqvarna, Toyota Land Cruiser, Best Western.

Top brand affinities include FlixBus, Opel Mokka, Husqvarna, with strongest over-indexing on FlixBus (1.51× the country average).

Demographically, the Central Denmark Region audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Individualism, Family Orientation.

The typical Central Denmark Region fan in Denmark is more female, around 43.3 years old, with strong Individualism tendencies and a notable affinity for FlixBus.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Central Denmark Region profile in Denmark.

Audience size
856K
in Denmark
Gender
60.2%
39.8% male
Age
43.3
average years
Country rank
#497
POI in Denmark
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Central Denmark Region fans

60.2% are female, 39.8% are male, average age 43.3.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Central Denmark Region audience in Denmark
MetricValue
Female60.2%
Male39.8%
Average age43.3
Estimated audience size855,533
Fig. 03

Age distribution

Ø 43.3
average years
Age distribution of the Central Denmark Region audience in Denmark
Age bracketShare%
16-1913%
20-2915%
30-3917%
40-4926%
50+30%
Fig. 04

Worldwide distribution

99.4%

of the worldwide Central Denmark Region audience comes from Denmark.

Worldwide audience distribution share by country for Central Denmark Region
CountryShare
Denmark99.4%
Germany0.2%
United States0.1%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Central Denmark Region audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Central Denmark Region audience
#·InterestCategoryAffinity×
01Opel ZafiraCars & Mobility2.37×
02Opel MokkaCars & Mobility2.30×
03Toyota AvensisCars & Mobility2.05×
04Toyota Land CruiserCars & Mobility1.90×
05Houston DynamoSports1.81×
06Hellas Verona F.C.Sports1.80×
07Toyota HiluxCars & Mobility1.78×
08OGC NiceSports1.76×
09Citroën C4Cars & Mobility1.73×
10TinnitusHealth1.69×
11Wolverhampton Wanderers F.C.Sports1.64×
12Best WesternTravel & Leisure1.61×
13LavazzaFood & Beverages1.61×
14BaccaratGames1.58×
15Ford MondeoCars & Mobility1.58×
16HusqvarnaHome & Garden1.55×
17Ford S-MaxCars & Mobility1.55×
18Houston TexansSports1.54×
19Sevilla FCSports1.53×
20FlixBusCars & Mobility1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Central Denmark Region audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Central Denmark Region audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.24×
Family OrientationCONSERVATISM1.24×
DIY MentalityTHRILL1.16×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Central Denmark Region audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.80×
Luxury OrientationPREMIUM0.80×
Quality AwarenessPREMIUM0.86×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Denmark who actively search for Central Denmark Region. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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