Mordlust has an estimated audience of 1.8M people in Germany.
The average Mordlust fan in Germany is 40.3 years old, more female, and lives primarily in Nordrhein-Westfalen.
By number of fans, Mordlust ranks #3 among the 92 objects in True crime in Germany — 466.0× the group median.
Women make up 57.2% of the fan base, 4.8 percentage points more than the group average.
Compared with the other 91 objects in True crime, Mordlust fans stand out for their interest in Dan Stevens, David Lynch and american psycho.
Most fans live in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top affinities include True crime, True Detective, Dan Stevens, with strongest over-indexing on True crime (143× the country average).
Demographically, the Mordlust audience skews more female with an average age of 40.3, and over-indexes on personality traits such as Patriotism, Community Orientation.
The typical Mordlust fan in Germany is more female, around 40.3 years old, with strong Patriotism tendencies and a notable affinity for True crime.
57.2% are female, 42.8% are male, average age 40.3.
| Metric | Value |
|---|---|
| Female | 57.2% |
| Male | 42.8% |
| Average age | 40.3 |
| Estimated audience size | 1.8M |
| Age bracket | Share | % |
|---|---|---|
| 16-24 | 18% | |
| 25-34 | 19% | |
| 35-44 | 22% | |
| 45-54 | 23% | |
| 55+ | 19% |
of the worldwide Mordlust audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 87.7% |
| Austria | 3.9% |
| Switzerland | 3.6% |
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~60K | 1.51× | |
| 02 | Schleswig-Holstein | ~80K | 1.25× | |
| 03 | Nordrhein-Westfalen | ~400K | 1.12× | |
| 04 | Niedersachsen | ~200K | 1.11× | |
| 05 | Berlin | ~90K | 1.11× | |
| 06 | Bremen | ~20K | 1.10× | |
| 07 | Hessen | ~100K | 0.99× | |
| 08 | Bayern | ~300K | 0.98× | |
| 09 | Brandenburg | ~50K | 0.93× | |
| 10 | Baden-Württemberg | ~200K | 0.92× | |
| 11 | Sachsen | ~80K | 0.92× | |
| 12 | Rheinland-Pfalz | ~80K | 0.91× | |
| 13 | Mecklenburg-Vorpommern | ~30K | 0.91× | |
| 14 | Saarland | ~20K | 0.82× | |
| 15 | Sachsen-Anhalt | ~40K | 0.80× | |
| 16 | Thüringen | ~40K | 0.78× |
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | True crime | Movies & TV | 143.00× | ||
| 02 | True Detective | Movies & TV | 18.74× | ||
| 03 | Dan Stevens | Movies & TV | 13.04× | ||
| 04 | Sebastian Fitzek | Literature | 12.10× | ||
| 05 | Hugendubel | Shopping | 11.85× | ||
| 06 | Crime fiction | Literature | 11.44× | ||
| 07 | David Lynch | Movies & TV | 8.92× | ||
| 08 | american psycho | Movies & TV | 8.38× | ||
| 09 | Goodreads | Literature | 6.71× | ||
| 10 | Young-adult fiction | Literature | 5.72× | ||
| 11 | Detective fiction | Literature | 5.47× | ||
| 12 | Bookselling | Literature | 4.96× | ||
| 13 | The Mentalist | Movies & TV | 4.55× | ||
| 14 | Non-fiction books | Literature | 4.37× | ||
| 15 | Millie Bobby Brown | Movies & TV | 3.50× | ||
| 16 | Internet & Social Media | 3.35× | |||
| 17 | Duolingo | Business & Career | 3.19× | ||
| 18 | Podcast | Music & Radio | 2.17× | ||
| 19 | Stranger Things | Movies & TV | 2.15× | ||
| 20 | Tagesschau | Movies & TV | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.48× | |
| Community Orientation | OPEN | 1.47× | |
| Sustainability | BALANCE | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.91× | |
| Sports Activity | POWER | 0.92× | |
| DIY Mentality | THRILL | 0.93× |
Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/de/mordlust-10000467” · Methodology