A data profile of the people who buy, follow and care about Perfection in Denmark — modelled from more than twelve digital signal sources. Perfection has an estimated audience of 809,128 people in Denmark.
Perfection has an estimated audience of 809,128 people in Denmark. 62.3% are female, 37.7% are male, average age 45.2. Top brand affinities: Terraced house, Automatic transmission, French fries, Sauna, Allergy.
Top brand affinities include Terraced house, Automatic transmission, French fries, with strongest over-indexing on Terraced house (1.54× the country average).
Demographically, the Perfection audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Indulgence, Quality Awareness.
The typical Perfection fan in Denmark is more female, around 45.2 years old, with strong Indulgence tendencies and a notable affinity for Terraced house.
The key figures that characterise the Perfection profile in Denmark.
62.3% are female, 37.7% are male, average age 45.2.
| Metric | Value |
|---|---|
| Female | 62.3% |
| Male | 37.7% |
| Average age | 45.2 |
| Estimated audience size | 809,128 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 25% | |
| 50+ | 35% |
of the worldwide Perfection audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 30.4% |
| China | 7.8% |
| United Kingdom | 6.0% |
The strongest cross-interests of the Perfection audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Keno | Games | 3.09× | ||
| 02 | Hyaluronan | Beauty & Wellness | 3.09× | ||
| 03 | Anti-lock braking system | Cars & Mobility | 2.55× | ||
| 04 | Automatic transmission | Cars & Mobility | 2.36× | ||
| 05 | Manual transmission | Cars & Mobility | 2.22× | ||
| 06 | Allergy | Health | 2.19× | ||
| 07 | Tinder | Internet & Social Media | 2.16× | ||
| 08 | French fries | Food & Beverages | 2.14× | ||
| 09 | Hormone | Health | 1.86× | ||
| 10 | Arthritis awareness | Health | 1.82× | ||
| 11 | Single-family detached home | Home & Garden | 1.76× | ||
| 12 | Subway | Food & Beverages | 1.76× | ||
| 13 | Bed and breakfast | Travel & Leisure | 1.72× | ||
| 14 | Sauna | Home & Garden | 1.70× | ||
| 15 | Sausage | Food & Beverages | 1.70× | ||
| 16 | Garmin | Technology & Electronics | 1.62× | ||
| 17 | Interflora | Shopping | 1.61× | ||
| 18 | Hamburger | Food & Beverages | 1.59× | ||
| 19 | Collagen | Beauty & Wellness | 1.56× | ||
| 20 | Terraced house | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.34× | |
| Quality Awareness | PREMIUM | 1.23× | |
| Individualism | JOY | 1.15× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.87× | |
| Pet Ownership | JOY | 0.96× | |
| Social Media Usage | JOY | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for Perfection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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