Rascasse Audience Intelligence

Perfection Audience in United States

A data profile of the people who buy, follow and care about Perfection in United States — modelled from more than twelve digital signal sources. Perfection has an estimated audience of 35,584,373 people in United States.

#493among Topic in United States#99in Business & Career

The average Perfection fan in United States is 41.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Drudge Report, Sam Elliott, Hobby Lobby, with strongest over-indexing on Drudge Report (3.62× the country average).

Demographically, the Perfection audience skews more female with an average age of 41.5, and over-indexes on personality traits such as Indulgence, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Perfection fan in United States is more female, around 41.5 years old, with strong Indulgence tendencies and a notable affinity for Drudge Report.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Perfection profile in United States.

Audience size
35.6M
in United States
Gender
59.4%♀
40.6% male
Age
41.5
average years
Country rank
#695
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Perfection fans

59.4% are female, 40.6% are male, average age 41.5.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for Perfection audience in United States
MetricValue
Female59.4%
Male40.6%
Average age41.5
Estimated audience size35,584,373
Fig. 03

Age distribution

Ø 41.5
average years
Age distribution of the Perfection audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3918%
40-4923%
50+26%
Fig. 04

Worldwide distribution

30.4%

of the worldwide Perfection audience comes from United States.

Worldwide audience distribution share by country for Perfection
CountryShare
United States30.4%
China7.8%
United Kingdom6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Perfection audience in United States is strongest.

Fig. 05

Top regions by affinity

Perfection fans by region: top regions in United States
#RegionReachAffinity×
01Idaho~200K1.25×
02Oklahoma~500K1.20×
03Indiana~800K1.16×
04Ohio~1M1.11×
05Georgia~1M1.10×
06Kentucky~500K1.10×
07Louisiana~500K1.09×
08Connecticut~400K1.09×
09Mississippi~300K1.08×
10Pennsylvania~1.5M1.07×
11North Carolina~1M1.07×
12Michigan~1M1.07×
13South Carolina~600K1.07×
14Arizona~800K1.05×
15Alabama~500K1.05×
16Arkansas~300K1.04×
17New Mexico~200K1.04×
18Maryland~600K1.03×
19Maine~100K1.03×
20California~4M1.02×
21Virginia~900K1.02×
22New York~2M1.01×
23Washington~700K1.01×
24Missouri~600K1.01×
25West Virginia~200K1.01×
26Alaska~80K1.01×
27Vermont~60K1.01×
28Illinois~1M1.00×
29Delaware~100K1.00×
30Tennessee~700K0.99×
31Texas~3M0.98×
32Utah~300K0.98×
33Hawaii~100K0.98×
34Wisconsin~500K0.97×
35Oregon~400K0.97×
36Nebraska~200K0.97×
37North Dakota~70K0.97×
38Iowa~300K0.96×
39Kansas~300K0.96×
40Rhode Island~100K0.96×
41Florida~2.5M0.95×
42South Dakota~80K0.95×
43New Jersey~900K0.94×
44Massachusetts~700K0.94×
45New Hampshire~100K0.93×
46Montana~90K0.90×
47Minnesota~500K0.89×
48Nevada~300K0.89×
49Washington, District of Columbia~100K0.89×
50Colorado~500K0.87×
Fig. 06

Affinity by region

Affinity by region — Perfection, United States
0.87×1.00×1.25×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Perfection audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Perfection audience
#·InterestCategoryAffinity×
01Mel GibsonMovies & TV4.91×
02Band of BrothersMovies & TV4.91×
03Dennis QuaidMovies & TV4.91×
04Daniel Day-LewisMovies & TV4.91×
05Sam ElliottMovies & TV4.54×
06Tom SelleckMovies & TV3.87×
07Drudge ReportSports3.62×
08Sharon OsbourneMovies & TV3.46×
09Tony AwardArts & Culture2.85×
10New York PostNews2.39×
11Made in USABusiness & Career1.96×
12Real propertyHome & Garden1.95×
13Talk radioMusic & Radio1.91×
14Diane KeatonMovies & TV1.80×
15Hobby LobbyHome & Garden1.79×
16ThanksgivingKids & Family1.76×
17GeneticsKids & Family1.60×
18BeetlejuiceMovies & TV1.58×
19Ace HardwareHome & Garden1.57×
20J. C. PenneyShopping1.55×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Perfection audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Perfection audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.34×
Need for SecurityCONSERVATISM1.29×
Price SensitivityPREMIUM1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Perfection audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.85×
Healthy LifestyleBALANCE0.89×
Pet OwnershipJOY0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Perfection have in United States?

Perfection has an estimated audience of 35,584,373 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Perfection fans?

59.4% of Perfection fans are female, 40.6% are male, with an average age of 41.5 years.

03

Which brands do Perfection fans like most?

Perfection fans show strongest brand affinity for Drudge Report (3.62×), Sam Elliott (4.54×), and Hobby Lobby (1.79×) over the country average.

04

Where do Perfection fans live in United States?

Perfection fans in United States are most concentrated in California (reach ~4M), Texas (reach ~3M), and Florida (reach ~2.5M). These three regions account for the largest share of the active audience.

05

What other brands do Perfection fans also like?

Beyond Perfection itself, the audience over-indexes on Sam Elliott (4.54×), Hobby Lobby (1.79×), Real property (1.95×), and New York Post (2.39×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Perfection audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Perfection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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