Rascasse Audience Intelligence

Perfection Audience in Brazil

A data profile of the people who buy, follow and care about Perfection in Brazil — modelled from more than twelve digital signal sources. Perfection has an estimated audience of 3,584,458 people in Brazil.

Perfection has an estimated audience of 3,584,458 people in Brazil. 72.1% are female, 27.9% are male, average age 38.9. Top brand affinities: Seleção Brasileira, Instagram, Country music, Rock music, Pop music.

Top brand affinities include Seleção Brasileira, Instagram, Country music, with strongest over-indexing on Seleção Brasileira (1.89× the country average).

Demographically, the Perfection audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Tradition, Spirituality.

The typical Perfection fan in Brazil is more female, around 38.9 years old, with strong Tradition tendencies and a notable affinity for Seleção Brasileira.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Perfection profile in Brazil.

Audience size
3.6M
in Brazil
Gender
72.1%
27.9% male
Age
38.9
average years
Country rank
#1912
Topic in Brazil
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Perfection fans

72.1% are female, 27.9% are male, average age 38.9.

Fig. 02

Gender split

72.1%
Female
27.9%
Male
Demographic split for Perfection audience in Brazil
MetricValue
Female72.1%
Male27.9%
Average age38.9
Estimated audience size3,584,458
Fig. 03

Age distribution

Ø 38.9
average years
Age distribution of the Perfection audience in Brazil
Age bracketShare%
16-1923%
20-2917%
30-3919%
40-4921%
50+20%
Fig. 04

Worldwide distribution

3.1%

of the worldwide Perfection audience comes from Brazil.

Worldwide audience distribution share by country for Perfection
CountryShare
United States30.4%
China7.8%
United Kingdom6.0%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Perfection audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Perfection audience
#·InterestCategoryAffinity×
01RB LeipzigSports7.58×
02Bayer 04 LeverkusenSports7.58×
03Borussia DortmundSports5.10×
04Microwave ovenHome & Garden3.11×
05TraditionPolitics & Society2.48×
06Rock musicMusic & Radio2.24×
07Country musicMusic & Radio2.21×
08Pop musicMusic & Radio2.19×
09InstagramInternet & Social Media2.05×
10Soul musicMusic & Radio2.04×
11Hip hop musicMusic & Radio1.97×
12Shopping mallsShopping1.92×
13ReligionBusiness & Career1.90×
14Seleção BrasileiraSports1.89×
15MedicineBusiness & Career1.88×
16Jazz musicMusic & Radio1.84×
17Action moviesMovies & TV1.82×
18FragrancesBeauty & Wellness1.70×
19Beauty salonsBeauty & Wellness1.64×
20FurnitureHome & Garden1.58×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Perfection audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Perfection audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.48×
SpiritualityBALANCE1.68×
IndividualismJOY1.63×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Perfection audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.59×
Luxury OrientationPREMIUM0.67×
Price SensitivityPREMIUM0.78×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Perfection. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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