A data profile of the people who buy, follow and care about Down (band) in France — modelled from more than twelve digital signal sources. Down (band) has an estimated audience of 4,240,000 people in France.
Down (band) fans in France are concentrated in Île-de-France, with strong brand affinity for Private school.
The audience is concentrated in Île-de-France, Hauts-de-France, Auvergne-Rhône-Alpes.
Top brand affinities include Private school, Efficient energy use, Home insurance, with strongest over-indexing on Private school (2.99× the country average).
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Down (band) fan in France shows strong Need for Security tendencies and a notable affinity for Private school.
The key figures that characterise the Down (band) profile in France.
| Metric | Value |
|---|---|
| Estimated audience size | 4,240,000 |
of the worldwide Down (band) audience comes from France.
| Country | Share |
|---|---|
| France | 47.7% |
| United States | 36.4% |
| Austria | 7.8% |
Where the Down (band) audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hauts-de-France | ~600K | 1.65× | |
| 02 | Grand Est | ~400K | 1.11× | |
| 03 | Île-de-France | ~800K | 1.02× | |
| 04 | Auvergne-Rhône-Alpes | ~500K | 1.00× | |
| 05 | Provence-Alpes-Côte d'Azur | ~300K | 0.99× | |
| 06 | Occitanie | ~400K | 0.98× | |
| 07 | Nouvelle-Aquitaine | ~400K | 0.95× | |
| 08 | Bourgogne-Franche-Comté | ~200K | 0.95× | |
| 09 | Normandy | ~200K | 0.94× | |
| 10 | Pays de la Loire | ~200K | 0.93× | |
| 11 | Centre-Val de Loire | ~100K | 0.93× | |
| 12 | Corsica | ~20K | 0.88× | |
| 13 | Brittany | ~200K | 0.86× |
The strongest cross-interests of the Down (band) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Private school | Kids & Family | 2.99× | ||
| 02 | John Cooper Works | Cars & Mobility | 2.93× | ||
| 03 | Volkswagen Amarok | Cars & Mobility | 2.40× | ||
| 04 | Toyota Prius | Cars & Mobility | 2.14× | ||
| 05 | Insect repellent | Health | 1.99× | ||
| 06 | Omega-3 fatty acid | Health | 1.91× | ||
| 07 | Feng shui | Health | 1.77× | ||
| 08 | Home insurance | Business & Career | 1.71× | ||
| 09 | Pollen | Health | 1.68× | ||
| 10 | Volkswagen Caddy | Cars & Mobility | 1.68× | ||
| 11 | Porsche Cayenne | Cars & Mobility | 1.66× | ||
| 12 | Battlefield (series) | Games | 1.65× | ||
| 13 | Water filter | Food & Beverages | 1.64× | ||
| 14 | Efficient energy use | Technology & Electronics | 1.57× | ||
| 15 | The Cure | Music & Radio | 1.57× | ||
| 16 | Toyota Hilux | Cars & Mobility | 1.57× | ||
| 17 | Health insurance | Business & Career | 1.54× | ||
| 18 | Toyota Land Cruiser | Cars & Mobility | 1.53× | ||
| 19 | Porsche Panamera | Cars & Mobility | 1.52× | ||
| 20 | BMW 1 Series | Cars & Mobility | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.32× | |
| Community Orientation | OPEN | 1.14× | |
| Tradition | CONSERVATISM | 1.13× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.74× | |
| Extroversion | THRILL | 0.74× | |
| Sports Activity | POWER | 0.76× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Down (band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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