A data profile of the people who buy, follow and care about Cat Burns in United Kingdom — modelled from more than twelve digital signal sources. Cat Burns has an estimated audience of 3,131,853 people in United Kingdom.
Cat Burns has an estimated audience of 3,131,853 people in United Kingdom. 54.9% are female, 45.1% are male, average age 35.0. Top brand affinities: Amy Winehouse, Rizzle Kicks, Rita Ora, Ariana Grande, Teyana Taylor.
Top brand affinities include Amy Winehouse, Rizzle Kicks, Rita Ora, with strongest over-indexing on Amy Winehouse (8.5× the country average).
Demographically, the Cat Burns audience skews balanced with an average age of 35.0, and over-indexes on personality traits such as Pet Ownership, Indulgence.
The typical Cat Burns fan in United Kingdom is balanced, around 35.0 years old, with strong Pet Ownership tendencies and a notable affinity for Amy Winehouse.
The key figures that characterise the Cat Burns profile in United Kingdom.
54.9% are female, 45.1% are male, average age 35.0.
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 35.0 |
| Estimated audience size | 3,131,853 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 23% | |
| 30-39 | 16% | |
| 40-49 | 16% | |
| 50+ | 14% |
of the worldwide Cat Burns audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 83.7% |
| United States | 5.4% |
| Ireland | 2.3% |
The strongest cross-interests of the Cat Burns audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rizzle Kicks | Music & Radio | 14.30× | ||
| 02 | Amy Winehouse | Music & Radio | 8.50× | ||
| 03 | Rita Ora | Music & Radio | 7.92× | ||
| 04 | Teyana Taylor | Movies & TV | 6.80× | ||
| 05 | Hailee Steinfeld | Movies & TV | 6.45× | ||
| 06 | Portishead (band) | Music & Radio | 5.20× | ||
| 07 | Lana Del Rey | Music & Radio | 4.88× | ||
| 08 | Rebecca Ferguson | Movies & TV | 4.55× | ||
| 09 | Tessa Thompson | Movies & TV | 4.50× | ||
| 10 | Charli XCX | Music & Radio | 4.04× | ||
| 11 | Michael Carrick | Sports | 3.98× | ||
| 12 | Hugh Grant | Movies & TV | 3.74× | ||
| 13 | Zara Larsson | Music & Radio | 3.62× | ||
| 14 | Lily Allen | Music & Radio | 3.40× | ||
| 15 | Ariana Grande | Music & Radio | 3.20× | ||
| 16 | Robert Redford | Movies & TV | 2.34× | ||
| 17 | Internet celebrity | Internet & Social Media | 2.16× | ||
| 18 | Electronic dance music | Music & Radio | 1.82× | ||
| 19 | Michael Jackson | Music & Radio | 1.61× | ||
| 20 | Snapchat | Internet & Social Media | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.28× | |
| Indulgence | JOY | 1.20× | |
| Patriotism | CONSERVATISM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.87× | |
| Design Affinity | PREMIUM | 0.88× | |
| DIY Mentality | THRILL | 0.89× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for Cat Burns. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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