Olivia Dean has an estimated audience of 5.4M people in United Kingdom.
Olivia Dean has an estimated audience of 5.4M people in United Kingdom. 59.8% are female, 40.2% are male, average age 37.0. Top affinities: Making A Murderer, Everyman Cinema, Amy Winehouse, Ariana Grande, Cineworld.
By number of fans, Olivia Dean ranks #1 among the 5840 objects in Singer-songwriter in United Kingdom — 4.9× the group median.
Its fans are 4.8 years younger than the group average of 41.8.
Women make up 59.8% of the fan base, 1.5 percentage points more than the group average.
Compared with the other 5839 objects in Singer-songwriter, Olivia Dean fans stand out for their interest in Making A Murderer, Teyana Taylor and Emily Ratajkowski.
Interest is seasonal: January, February and March account for 37% of the year's searches, July is the quietest month.
Top affinities include Making A Murderer, Teyana Taylor, Emily Ratajkowski, with strongest over-indexing on Making A Murderer (76.59× the country average).
Demographically, the Olivia Dean audience skews more female with an average age of 37.0, and over-indexes on personality traits such as Pet Ownership, Indulgence.
The typical Olivia Dean fan in United Kingdom is more female, around 37.0 years old, with strong Pet Ownership tendencies and a notable affinity for Making A Murderer.
59.8% are female, 40.2% are male, average age 37.0.
| Metric | Value |
|---|---|
| Female | 59.8% |
| Male | 40.2% |
| Average age | 37.0 |
| Estimated audience size | 5.4M |
| Age bracket | Share | % |
|---|---|---|
| 16-24 | 27% | |
| 25-34 | 22% | |
| 35-44 | 18% | |
| 45-54 | 17% | |
| 55+ | 16% |
of the worldwide Olivia Dean audience comes from United Kingdom.
| Country | Share |
|---|---|
| United States | 43.4% |
| United Kingdom | 18.9% |
| Australia | 6.6% |
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Making A Murderer | Movies & TV | 76.59× | ||
| 02 | Teyana Taylor | Movies & TV | 6.52× | ||
| 03 | Emily Ratajkowski | Fashion & Accessoires | 6.23× | ||
| 04 | Everyman Cinema | Movies & TV | 6.03× | ||
| 05 | Amy Winehouse | Music & Radio | 5.21× | ||
| 06 | Hailee Steinfeld | Movies & TV | 4.24× | ||
| 07 | Fleetwood Mac | Music & Radio | 3.88× | ||
| 08 | Anya Taylor-Joy | Movies & TV | 3.54× | ||
| 09 | Lily Allen | Music & Radio | 2.74× | ||
| 10 | Ariana Grande | Music & Radio | 2.71× | ||
| 11 | Ralph Lauren | Fashion & Accessoires | 2.40× | ||
| 12 | Cineworld | Movies & TV | 2.29× | ||
| 13 | Henry Cavill | Movies & TV | 2.29× | ||
| 14 | Zendaya | Movies & TV | 2.16× | ||
| 15 | Anne Hathaway | Movies & TV | 2.04× | ||
| 16 | Taylor Swift | Music & Radio | 1.98× | ||
| 17 | Britney Spears | Music & Radio | 1.82× | ||
| 18 | Broadway theatre | Travel & Leisure | 1.79× | ||
| 19 | Wikipedia | Internet & Social Media | 1.63× | ||
| 20 | Dunelm | Home & Garden | 1.52× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.37× | |
| Indulgence | JOY | 1.24× | |
| Mindfulness | BALANCE | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.92× | |
| Sports Activity | POWER | 0.97× | |
| Quality Awareness | PREMIUM | 0.97× |
Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/gb/olivia-dean-10025647” · Methodology