A data profile of the people who buy, follow and care about The Wombats in United Kingdom — modelled from more than twelve digital signal sources. The Wombats has an estimated audience of 131,565 people in United Kingdom.
The average The Wombats fan in United Kingdom is 41.6 years old, balanced, and lives primarily in England.
The audience is concentrated in England, North West, South East.
Top brand affinities include YUNGBLUD, guardin, Blossoms, with strongest over-indexing on YUNGBLUD (22.22× the country average).
Demographically, the The Wombats audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Extroversion, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical The Wombats fan in United Kingdom is balanced, around 41.6 years old, with strong Extroversion tendencies and a notable affinity for YUNGBLUD.
The key figures that characterise the The Wombats profile in United Kingdom.
52.7% are female, 47.3% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 41.6 |
| Estimated audience size | 131,565 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 17% | |
| 30-39 | 16% | |
| 40-49 | 23% | |
| 50+ | 27% |
of the worldwide The Wombats audience comes from United Kingdom.
| Country | Share |
|---|---|
| United Kingdom | 32.6% |
| United States | 24.1% |
| Australia | 10.0% |
Where the The Wombats audience in United Kingdom is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North West | ~30K | 1.88× | |
| 02 | Scotland | ~10K | 1.14× | |
| 03 | South West | ~10K | 1.12× | |
| 04 | North East | ~6K | 1.08× | |
| 05 | England | ~100K | 1.05× | |
| 06 | Wales | ~8K | 1.03× | |
| 07 | East Midlands | ~9K | 1.02× | |
| 08 | South East | ~20K | 0.88× | |
| 09 | East of England | ~10K | 0.84× | |
| 10 | Northern Ireland | ~3K | 0.84× | |
| 11 | Yorkshire and the Humber | ~8K | 0.75× | |
| 12 | West Midlands | ~4K | 0.74× | |
| 13 | Greater London | ~10K | 0.72× |
The strongest cross-interests of the The Wombats audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Vistas | Music & Radio | 31.12× | ||
| 02 | Catfish and the Bottlemen | Music & Radio | 28.03× | ||
| 03 | Two Door Cinema Club | Music & Radio | 28.01× | ||
| 04 | Blossoms | Music & Radio | 27.77× | ||
| 05 | The Kooks | Music & Radio | 24.38× | ||
| 06 | Franz Ferdinand (band) | Music & Radio | 22.70× | ||
| 07 | Wolf Alice | Music & Radio | 22.32× | ||
| 08 | YUNGBLUD | Music & Radio | 22.22× | ||
| 09 | Chamber | Music & Radio | 20.34× | ||
| 10 | Dead Poet Society | Music & Radio | 20.17× | ||
| 11 | Animosity | Music & Radio | 19.75× | ||
| 12 | Inhaler | Music & Radio | 18.70× | ||
| 13 | Sam Fender | Music & Radio | 16.18× | ||
| 14 | Florence and the Machine | Music & Radio | 14.82× | ||
| 15 | Whitechapel (band) | Music & Radio | 11.80× | ||
| 16 | Passenger | Music & Radio | 10.12× | ||
| 17 | Ash (band) | Music & Radio | 9.01× | ||
| 18 | guardin | Music & Radio | 4.91× | ||
| 19 | Halford | Music & Radio | 3.39× | ||
| 20 | YT | Music & Radio | 2.74× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.71× | |
| Tradition | CONSERVATISM | 1.30× | |
| Spirituality | BALANCE | 1.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.91× | |
| Healthy Lifestyle | BALANCE | 0.94× | |
| Career Orientation | POWER | 0.94× |
The Wombats has an estimated audience of 131,565 people in United Kingdom, concentrated in England and North West.
52.7% of The Wombats fans are female, 47.3% are male, with an average age of 41.6 years.
The Wombats fans show strongest brand affinity for YUNGBLUD (22.22×), guardin (4.91×), and Blossoms (27.77×) over the country average.
The Wombats fans in United Kingdom are most concentrated in England (reach ~100K), North West (reach ~30K), and South East (reach ~20K). These three regions account for the largest share of the active audience.
Beyond The Wombats itself, the audience over-indexes on guardin (4.91×), Blossoms (27.77×), Dead Poet Society (20.17×), and Wolf Alice (22.32×) compared to the United Kingdom average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United Kingdom who actively search for The Wombats. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United Kingdom. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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