Rascasse Audience Intelligence

Chocolate cake Audience in Indonesia

A data profile of the people who buy, follow and care about Chocolate cake in Indonesia — modelled from more than twelve digital signal sources. Chocolate cake has an estimated audience of 2,896,822 people in Indonesia.

#5among Sweet in Indonesia
#518among Topic in Indonesia
#74in Food & Beverages

The average Chocolate cake fan in Indonesia is 31.8 years old, more female, and lives primarily in South Sulawesi.

The audience is concentrated in South Sulawesi, West Java, East Java.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Chocolate cake profile in Indonesia.

Audience size
2.9M
in Indonesia
Gender
61.7%
38.3% male
Age
31.8
average years
Country rank
#705
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-6%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chocolate cake fans

61.7% are female, 38.3% are male, average age 31.8.

Fig. 02

Gender split

61.7%
Female
38.3%
Male
Demographic split for Chocolate cake audience in Indonesia
MetricValue
Female61.7%
Male38.3%
Average age31.8
Estimated audience size2,896,822
Fig. 03

Age distribution

Ø 31.8
average years
Age distribution of the Chocolate cake audience in Indonesia
Age bracketShare%
16-1931%
20-2935%
30-3917%
40-4911%
50+7%
Fig. 04

Worldwide distribution

2.8%

of the worldwide Chocolate cake audience comes from Indonesia.

Worldwide audience distribution share by country for Chocolate cake
CountryShare
Japan14.1%
United States8.9%
Brazil8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chocolate cake audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Chocolate cake fans by region: top regions in Indonesia
#RegionReachAffinity×
01South Sulawesi~700K7.88×
02Bali~100K2.30×
03Jakarta~300K1.20×
04West Papua~9K1.05×
05Banten~100K1.03×
06West Sulawesi~10K1.02×
07North Kalimantan~9K1.00×
08West Nusa Tenggara~40K0.99×
09Riau Islands~30K0.99×
10Gorontalo (disambiguation)(2)~10K0.99×
11Bangka-Belitung Islands~10K0.98×
12Papua (province)~20K0.97×
13Maluku~10K0.97×
14North Maluku~10K0.97×
15Special Region of Yogyakarta~50K0.95×
16Bengkulu~20K0.95×
17Southeast Sulawesi~20K0.94×
18North Sulawesi~30K0.93×
19Central Sulawesi~20K0.93×
20Central Kalimantan~20K0.93×
21East Java~300K0.91×
22Riau~60K0.91×
23Jambi~30K0.91×
24East Nusa Tenggara~30K0.91×
25Aceh~30K0.89×
26West Kalimantan~40K0.87×
27South Kalimantan~30K0.87×
28West Sumatra~40K0.86×
29Lampung~50K0.84×
30East Kalimantan~40K0.84×
31South Sumatra~60K0.83×
32North Sumatra~100K0.76×
33West Java~300K0.69×
34Central Java~200K0.68×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Chocolate cake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →