A data profile of the people who buy, follow and care about Chocolate cake in Indonesia — modelled from more than twelve digital signal sources. Chocolate cake has an estimated audience of 2,896,822 people in Indonesia.
The average Chocolate cake fan in Indonesia is 31.8 years old, more female, and lives primarily in South Sulawesi.
The audience is concentrated in South Sulawesi, West Java, East Java.
The key figures that characterise the Chocolate cake profile in Indonesia.
61.7% are female, 38.3% are male, average age 31.8.
| Metric | Value |
|---|---|
| Female | 61.7% |
| Male | 38.3% |
| Average age | 31.8 |
| Estimated audience size | 2,896,822 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 35% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Chocolate cake audience comes from Indonesia.
| Country | Share |
|---|---|
| Japan | 14.1% |
| United States | 8.9% |
| Brazil | 8.9% |
Where the Chocolate cake audience in Indonesia is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | South Sulawesi | ~700K | 7.88× | |
| 02 | Bali | ~100K | 2.30× | |
| 03 | Jakarta | ~300K | 1.20× | |
| 04 | West Papua | ~9K | 1.05× | |
| 05 | Banten | ~100K | 1.03× | |
| 06 | West Sulawesi | ~10K | 1.02× | |
| 07 | North Kalimantan | ~9K | 1.00× | |
| 08 | West Nusa Tenggara | ~40K | 0.99× | |
| 09 | Riau Islands | ~30K | 0.99× | |
| 10 | Gorontalo (disambiguation)(2) | ~10K | 0.99× | |
| 11 | Bangka-Belitung Islands | ~10K | 0.98× | |
| 12 | Papua (province) | ~20K | 0.97× | |
| 13 | Maluku | ~10K | 0.97× | |
| 14 | North Maluku | ~10K | 0.97× | |
| 15 | Special Region of Yogyakarta | ~50K | 0.95× | |
| 16 | Bengkulu | ~20K | 0.95× | |
| 17 | Southeast Sulawesi | ~20K | 0.94× | |
| 18 | North Sulawesi | ~30K | 0.93× | |
| 19 | Central Sulawesi | ~20K | 0.93× | |
| 20 | Central Kalimantan | ~20K | 0.93× | |
| 21 | East Java | ~300K | 0.91× | |
| 22 | Riau | ~60K | 0.91× | |
| 23 | Jambi | ~30K | 0.91× | |
| 24 | East Nusa Tenggara | ~30K | 0.91× | |
| 25 | Aceh | ~30K | 0.89× | |
| 26 | West Kalimantan | ~40K | 0.87× | |
| 27 | South Kalimantan | ~30K | 0.87× | |
| 28 | West Sumatra | ~40K | 0.86× | |
| 29 | Lampung | ~50K | 0.84× | |
| 30 | East Kalimantan | ~40K | 0.84× | |
| 31 | South Sumatra | ~60K | 0.83× | |
| 32 | North Sumatra | ~100K | 0.76× | |
| 33 | West Java | ~300K | 0.69× | |
| 34 | Central Java | ~200K | 0.68× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Chocolate cake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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