Rascasse Audience Intelligence

Chocolate cake Audience in Germany

A data profile of the people who buy, follow and care about Chocolate cake in Germany — modelled from more than twelve digital signal sources. Chocolate cake has an estimated audience of 2,756,314 people in Germany.

#8among Sweet in Germany#1426among Topic in Germany#120in Food & Beverages

The average Chocolate cake fan in Germany is 36.6 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Harry Potter, Food, Aida (musical), with strongest over-indexing on Harry Potter (2.93× the country average).

Demographically, the Chocolate cake audience skews more female with an average age of 36.6, and over-indexes on personality traits such as Design Affinity, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Chocolate cake fan in Germany is more female, around 36.6 years old, with strong Design Affinity tendencies and a notable affinity for Harry Potter.

Category: Food & Beverages · Type: Topic · Subtype: Sweet

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chocolate cake profile in Germany.

Audience size
2.8M
in Germany
Gender
71.2%♀
28.8% male
Age
36.6
average years
Country rank
#2359
Topic in Germany
Fig. 01

Search interest · 12-month trend

-51%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chocolate cake fans

71.2% are female, 28.8% are male, average age 36.6.

Fig. 02

Gender split

71.2%
Female
28.8%
Male
Demographic split for Chocolate cake audience in Germany
MetricValue
Female71.2%
Male28.8%
Average age36.6
Estimated audience size2,756,314
Fig. 03

Age distribution

Ø 36.6
average years
Age distribution of the Chocolate cake audience in Germany
Age bracketShare%
16-1926%
20-2921%
30-3918%
40-4918%
50+16%
Fig. 04

Worldwide distribution

2.7%

of the worldwide Chocolate cake audience comes from Germany.

Worldwide audience distribution share by country for Chocolate cake
CountryShare
Japan14.1%
United States8.9%
Brazil8.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chocolate cake audience in Germany is strongest.

Fig. 05

Top regions by affinity

Chocolate cake fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~600K1.32×
02Saarland~40K1.28×
03Baden-Württemberg~500K1.26×
04Rheinland-Pfalz~200K1.25×
05Thüringen~90K1.25×
06Nordrhein-Westfalen~600K0.99×
07Hessen~200K0.99×
08Schleswig-Holstein~100K0.97×
09Sachsen-Anhalt~70K0.96×
10Niedersachsen~300K0.95×
11Berlin~100K0.92×
12Hamburg~50K0.86×
13Brandenburg~70K0.85×
14Sachsen~100K0.80×
15Mecklenburg-Vorpommern~40K0.80×
16Bremen~20K0.80×
Fig. 06

Affinity by region

Affinity by region — Chocolate cake, Germany
0.80×1.00×1.32×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chocolate cake audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chocolate cake audience
#·InterestCategoryAffinity×
01Harry PotterMovies & TV2.93×
02Lieferando.deFood & Beverages2.91×
03H&MShopping2.78×
04PsychologyBusiness & Career2.73×
05Aida (musical)Music & Radio2.70×
06VeganismFood & Beverages2.64×
07BeveragesFood & Beverages2.54×
08IKEAHome & Garden2.50×
09FoodFood & Beverages2.26×
10RestaurantsFood & Beverages2.11×
11Food and drinkFood & Beverages2.09×
12PetsPets & Animals2.09×
13ReadingLiterature2.05×
14MoviesMovies & TV2.02×
15EntertainmentMovies & TV2.01×
16Arts and musicArts & Culture1.98×
17SportsSports1.98×
18VehiclesCars & Mobility1.97×
19Outdoor recreationSports1.90×
20Consumer electronicsTechnology & Electronics1.88×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chocolate cake audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chocolate cake audience · What stands out
TraitClusterDeviationScore
Design AffinityPREMIUM2.19×
Pet OwnershipJOY2.14×
Healthy LifestyleBALANCE2.00×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chocolate cake audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.98×
ExtroversionTHRILL1.03×
Career OrientationPOWER1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chocolate cake have in Germany?

Chocolate cake has an estimated audience of 2,756,314 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Chocolate cake fans?

71.2% of Chocolate cake fans are female, 28.8% are male, with an average age of 36.6 years.

03

Which brands do Chocolate cake fans like most?

Chocolate cake fans show strongest brand affinity for Harry Potter (2.93×), Food (2.26×), and Aida (musical) (2.7×) over the country average.

04

Where do Chocolate cake fans live in Germany?

Chocolate cake fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~600K), Bayern (reach ~600K), and Baden-Württemberg (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do Chocolate cake fans also like?

Beyond Chocolate cake itself, the audience over-indexes on Food (2.26×), Aida (musical) (2.7×), Food and drink (2.09×), and Entertainment (2.01×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sweet audiences in Germany

See Chocolate cake audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Chocolate cake. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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