Rascasse Audience Intelligence

Green tea Audience in Indonesia

A data profile of the people who buy, follow and care about Green tea in Indonesia — modelled from more than twelve digital signal sources. Green tea has an estimated audience of 3,852,186 people in Indonesia.

#7among Beverage in Indonesia
#354among Topic in Indonesia
#52in Food & Beverages

The average Green tea fan in Indonesia is 32.2 years old, more female, and lives primarily in West Java.

The audience is concentrated in West Java, Central Java, East Java.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Green tea profile in Indonesia.

Audience size
3.9M
in Indonesia
Gender
55.8%♀
44.2% male
Age
32.2
average years
Country rank
#476
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Green tea fans

55.8% are female, 44.2% are male, average age 32.2.

Fig. 02

Gender split

55.8%
Female
44.2%
Male
Demographic split for Green tea audience in Indonesia
MetricValue
Female55.8%
Male44.2%
Average age32.2
Estimated audience size3,852,186
Fig. 03

Age distribution

Ø 32.2
average years
Age distribution of the Green tea audience in Indonesia
Age bracketShare%
16-1930%
20-2934%
30-3918%
40-4911%
50+7%
Fig. 04

Worldwide distribution

5.5%

of the worldwide Green tea audience comes from Indonesia.

Worldwide audience distribution share by country for Green tea
CountryShare
Japan12.9%
United States11.1%
China9.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Indonesia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Green tea audience in Indonesia is strongest.

Fig. 05

Top regions by affinity

Green tea fans by region: top regions in Indonesia
#RegionReachAffinity×
01South Sulawesi~200K2.19×
02West Sulawesi~30K2.07×
03North Kalimantan~20K1.77×
04Southeast Sulawesi~40K1.45×
05East Kalimantan~80K1.23×
06Bangka-Belitung Islands~20K1.23×
07Central Kalimantan~40K1.14×
08South Kalimantan~50K1.05×
09Central Sulawesi~40K1.05×
10Central Java~400K1.00×
11Riau Islands~40K1.00×
12Gorontalo (disambiguation)(2)~20K0.99×
13Papua (province)~20K0.96×
14West Papua~10K0.96×
15Riau~90K0.94×
16North Sumatra~200K0.93×
17Jambi~40K0.92×
18North Sulawesi~40K0.89×
19Bali~70K0.87×
20South Sumatra~80K0.86×
21West Sumatra~60K0.85×
22West Kalimantan~50K0.85×
23Bengkulu~30K0.85×
24North Maluku~10K0.84×
25Maluku~10K0.82×
26Aceh~40K0.81×
27Lampung~60K0.78×
28West Nusa Tenggara~40K0.78×
29Special Region of Yogyakarta~50K0.71×
30West Java~400K0.70×
31East Nusa Tenggara~30K0.67×
32Jakarta~200K0.64×
33Banten~100K0.64×
34East Java~300K0.63×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Beverage audiences in Indonesia

See Green tea audiences in other countries

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Green tea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →