Green tea Audience in United States

Green tea logo

Green tea has an estimated audience of 7,782,117 people in United States. 63.8% are female, 36.2% are male, average age 38.9. Top regions: California, Texas, Florida. Top brand affinities: Jejudo, Beauty, Yahoo!奇摩名人娛樂, Shoes, Hair products.

The average Green tea fan in United States is 38.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jejudo, Beauty, Yahoo!奇摩名人娛樂, with strongest over-indexing on Jejudo (11.08× the country average). Demographically, the Green tea audience skews more female with an average age of 38.9, and over-indexes on personality traits such as Sustainability, Healthy Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Beverage

Demographics of Green tea fans

Demographic split for Green tea audience in United States
MetricValue
Female63.8%
Male36.2%
Average age38.9
Estimated audience size7,782,117

Audience persona

The typical Green tea fan in United States is more female, around 38.9 years old, with strong Sustainability tendencies and a notable affinity for Jejudo.

Top regions in United States

Top regions ranked by reach for Green tea in United States
RegionReachAffinity
California889,3461.04×
Texas786,1151.18×
Florida669,7351.27×
New York485,1811.12×
Georgia363,1411.51×
Illinois302,7751.17×
North Carolina278,3651.19×
Massachusetts236,5951.54×
Pennsylvania235,5500.9×
Wisconsin231,7461.98×
Ohio215,9620.9×
New Jersey215,4181.09×
Michigan193,4890.95×
Virginia177,1950.93×
Tennessee162,5831.04×
Washington157,9781.01×
Arizona154,6920.97×
Louisiana153,6241.53×
Indiana143,7171.01×
Maryland129,8370.97×
South Carolina124,1261.06×
Missouri121,3280.97×
Alabama114,7531.06×
Minnesota96,4190.86×
Kentucky91,1940.93×
Colorado89,0430.73×
Connecticut88,9031.14×
Oklahoma85,2490.99×
Mississippi82,4801.29×
Kansas69,2911.13×
Nevada66,2150.88×
Oregon63,9790.72×
Arkansas63,2940.99×
Iowa54,8690.86×
Utah53,0900.76×
Maine46,3021.66×
Hawaii40,4931.21×
West Virginia39,5051.09×
New Mexico37,2200.95×
Nebraska31,8260.82×
Idaho27,3740.7×
New Hampshire23,1190.75×
Rhode Island19,6150.79×
Delaware18,1100.84×
Washington, District of Columbia17,0320.73×
Montana13,0720.61×
South Dakota12,7520.71×
North Dakota11,5330.72×
Alaska11,0710.67×
Vermont7,0740.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Green tea audience
BrandAffinityCategory
Jejudo11.08×Travel & Leisure
Beauty1.61×Beauty & Wellness
Yahoo!奇摩名人娛樂2.58×Internet & Social Media
Shoes1.73×Fashion & Accessoires
Hair products1.67×Beauty & Wellness
Tea1.57×Food & Beverages
Black tea8.29×Food & Beverages
Veganism1.51×Food & Beverages
Self care1.65×Health
Skin care1.57×Beauty & Wellness
Sephora1.52×Shopping
Camellia sinensis6.11×Health
Anime convention2.13×Literature
Herbal tea4.28×Food & Beverages
Natural skin care2.1×Beauty & Wellness
Anime and manga fandom1.99×Literature
Human hair growth2.02×Health
Hair follicle1.82×Beauty & Wellness
Matcha4.88×Food & Beverages
Livemusic1.61×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Green tea audience
TraitClusterScore
SustainabilityBALANCE1.67
Healthy LifestyleBALANCE1.6
IndulgenceJOY1.57
Design AffinityPREMIUM1.5
Price SensitivityPREMIUM1.44
Luxury OrientationPREMIUM1.35

Worldwide distribution

Worldwide audience distribution share by country for Green tea
CountryShare
Japan12.9%
United States11.1%
China9.2%

See Green tea audiences in other countries

More Beverage audiences in United States

Frequently asked questions

How many fans does Green tea have in United States?

Green tea has an estimated audience of 7,782,117 people in United States, concentrated in California and Texas.

What is the gender split and age of Green tea fans?

63.8% of Green tea fans are female, 36.2% are male, with an average age of 38.9 years.

Which brands do Green tea fans like most?

Green tea fans show strongest brand affinity for Jejudo (11.08×), Beauty (1.61×), and Yahoo!奇摩名人娛樂 (2.58×) over the country average.

Where do Green tea fans live in United States?

Green tea fans in United States are most concentrated in California (reach 889,346), Texas (reach 786,115), and Florida (reach 669,735). These three regions account for the largest share of the active audience.

What other brands do Green tea fans also like?

Beyond Green tea itself, the audience over-indexes on Beauty (1.61×), Yahoo!奇摩名人娛樂 (2.58×), Shoes (1.73×), and Hair products (1.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Green tea. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.