Hair follicle Audience in United States

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Hair follicle has an estimated audience of 29,107,806 people in United States. 75.2% are female, 24.8% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Combat sport, Bank account, JDSU, Nebraska Cornhuskers football, Mothercare.

The average Hair follicle fan in United States is 39.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Combat sport, Bank account, JDSU, with strongest over-indexing on Combat sport (1.83× the country average). Demographically, the Hair follicle audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair

Demographics of Hair follicle fans

Demographic split for Hair follicle audience in United States
MetricValue
Female75.2%
Male24.8%
Average age39.2
Estimated audience size29,107,806

Audience persona

The typical Hair follicle fan in United States is more female, around 39.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Combat sport.

Top regions in United States

Top regions ranked by reach for Hair follicle in United States
RegionReachAffinity
California3,917,5521.22×
Texas3,478,4381.39×
Florida2,162,9321.1×
New York1,652,5591.02×
Georgia1,114,9561.24×
Illinois1,013,7741.05×
North Carolina964,0171.1×
Pennsylvania900,7130.92×
Ohio884,2150.99×
Virginia728,2791.03×
Michigan725,9590.95×
New Jersey703,9850.95×
Arizona602,7121.01×
Tennessee602,3021.03×
Washington586,1151×
Massachusetts582,6961.02×
Indiana554,9671.04×
Maryland530,6851.06×
Missouri499,2201.06×
South Carolina475,6081.09×
Louisiana447,8571.19×
Alabama435,8991.07×
Colorado425,1240.93×
Minnesota413,2630.99×
Kentucky398,8871.09×
Wisconsin388,2900.89×
Oklahoma338,8151.05×
Oregon332,5171×
Mississippi329,1051.37×
Connecticut298,9521.02×
Nevada290,3751.03×
Utah248,3930.95×
Arkansas242,6381.01×
Kansas229,8691×
Iowa212,3110.89×
West Virginia149,3231.1×
New Mexico144,5080.99×
Idaho138,5910.95×
Hawaii137,3081.1×
Nebraska123,7630.85×
New Hampshire95,6260.83×
Rhode Island82,9290.9×
Delaware76,6890.95×
Maine75,5310.72×
Washington, District of Columbia71,3050.82×
North Dakota64,8961.09×
Montana58,8400.73×
Alaska57,5580.92×
South Dakota57,4670.85×
Vermont35,8730.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hair follicle audience
BrandAffinityCategory
Combat sport1.83×Sports
Bank account2.28×Business & Career
JDSU2.59×Business & Career
Nebraska Cornhuskers football2.68×Sports
Mothercare2.27×Kids & Family
Staycation2.26×Home & Garden
Jesse Plemons2.3×Movies & TV
Magazine (band)4.11×Music & Radio
Bugatti Chiron5.74×Cars & Mobility
Queens College, City University of New York3.93×Business & Career
Panama1.97×Travel & Leisure
Jaws2.9×Movies & TV
Cachorro2.08×Pets & Animals
Nipsey Hussle2.21×Music & Radio
Mortgage insurance1.62×Business & Career
Isla Holbox8.81×Travel & Leisure
John Havlicek5.47×Sports
Grammarly1.61×Business & Career
Keene, New Hampshire6.79×Travel & Leisure
Commercial mortgage2.14×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hair follicle audience
TraitClusterScore
Luxury OrientationPREMIUM2.42
IndulgenceJOY2.04
Pet OwnershipJOY1.85
Risk AppetiteTHRILL1.73
Price SensitivityPREMIUM1.58
LGBTQ+ IdentityOPEN1.36

Worldwide distribution

Worldwide audience distribution share by country for Hair follicle
CountryShare
United States31.0%
Japan8.4%
United Kingdom6.8%

See Hair follicle audiences in other countries

More Hair audiences in United States

Frequently asked questions

How many fans does Hair follicle have in United States?

Hair follicle has an estimated audience of 29,107,806 people in United States, concentrated in California and Texas.

What is the gender split and age of Hair follicle fans?

75.2% of Hair follicle fans are female, 24.8% are male, with an average age of 39.2 years.

Which brands do Hair follicle fans like most?

Hair follicle fans show strongest brand affinity for Combat sport (1.83×), Bank account (2.28×), and JDSU (2.59×) over the country average.

Where do Hair follicle fans live in United States?

Hair follicle fans in United States are most concentrated in California (reach 3,917,552), Texas (reach 3,478,438), and Florida (reach 2,162,932). These three regions account for the largest share of the active audience.

What other brands do Hair follicle fans also like?

Beyond Hair follicle itself, the audience over-indexes on Bank account (2.28×), JDSU (2.59×), Nebraska Cornhuskers football (2.68×), and Mothercare (2.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hair follicle. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.