Rascasse Audience Intelligence

Islam in Indonesia Audience in Indonesia

A data profile of the people who buy, follow and care about Islam in Indonesia in Indonesia — modelled from more than twelve digital signal sources. Islam in Indonesia has an estimated audience of 11,490,641 people in Indonesia.

#45among Topic in Indonesia
#3in Politics & Society

Islam in Indonesia has an estimated audience of 11,490,641 people in Indonesia. 44.6% are female, 55.4% are male, average age 33.0.

Demographically, the Islam in Indonesia audience skews more male with an average age of 33.0, and over-indexes on personality traits such as Indulgence, Tradition.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Islam in Indonesia profile in Indonesia.

Audience size
11.5M
in Indonesia
Gender
44.6%
55.4% male
Age
33.0
average years
Country rank
#62
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-18%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Islam in Indonesia fans

44.6% are female, 55.4% are male, average age 33.0.

Fig. 02

Gender split

44.6%
Female
55.4%
Male
Demographic split for Islam in Indonesia audience in Indonesia
MetricValue
Female44.6%
Male55.4%
Average age33.0
Estimated audience size11,490,641
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the Islam in Indonesia audience in Indonesia
Age bracketShare%
16-1929%
20-2930%
30-3921%
40-4913%
50+8%
Fig. 04

Worldwide distribution

77.9%

of the worldwide Islam in Indonesia audience comes from Indonesia.

Worldwide audience distribution share by country for Islam in Indonesia
CountryShare
Indonesia77.9%
Malaysia6.2%
Taiwan1.2%
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Islam in Indonesia audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Islam in Indonesia audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.18×
TraditionCONSERVATISM1.18×
Convenience OrientationPREMIUM1.17×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Islam in Indonesia audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.86×
Design AffinityPREMIUM0.88×
ExtroversionTHRILL0.89×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Islam in Indonesia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →