A data profile of the people who buy, follow and care about RUMAG in Indonesia — modelled from more than twelve digital signal sources. RUMAG has an estimated audience of 2,843,700 people in Indonesia.
RUMAG has an estimated audience of 2,843,700 people in Indonesia. 93.3% are female, 6.7% are male, average age 25.8.
The key figures that characterise the RUMAG profile in Indonesia.
93.3% are female, 6.7% are male, average age 25.8.
| Metric | Value |
|---|---|
| Female | 93.3% |
| Male | 6.7% |
| Average age | 25.8 |
| Estimated audience size | 2,843,700 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 46% | |
| 20-29 | 41% | |
| 30-39 | 13% | |
| 40-49 | 0% | |
| 50+ | 0% |
of the worldwide RUMAG audience comes from Indonesia.
| Country | Share |
|---|---|
| Indonesia | 80.6% |
| Netherlands | 10.2% |
| Malaysia | 4.6% |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for RUMAG. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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