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Top 100 Social media influencers in India

This curated ranking covers the 100 largest social media influencers in India, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 552 social media influencers tracked in India, the 100 ranked here account for the largest measured audience reach. MrBeast, Andrew Tate and IShowSpeed lead the list with a combined estimated audience of 4M people. Across all 100 entries the average audience size is 119k, and the largest, MrBeast, reaches around 1.6M people in India. Audience size is the estimated number of unique people in India who actively engage with each social media influencer, derived from search demand signals. Rankings reflect search-behavior signals collected across India and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in India who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in India. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in India, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in India. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
1 MrBeast 1.6M 22.5 21.2% Social media influencer
2 Andrew Tate 1.2M 22.2 7.9% Social media influencer
3 IShowSpeed 1.1M 24.0 29.3% Social media influencer
4 Amar 701k 28.1 30.9% Social media influencer
5 Addison Rae 502k 37.3 45.6% Social media influencer
6 Jake Paul 387k 31.8 42.5% Social media influencer
7 rsfriends 346k 35.2 80.0% Social media influencer
8 Skibidi Toilet 305k 27.7 24.4% Social media influencer
9 SSSniperWolf 270k 26.2 22.4% Social media influencer
10 Kai Cenat 242k 30.6 20.0% Social media influencer
11 KSI 236k 28.6 17.3% Social media influencer
12 Khaby Lame 236k 28.1 30.8% Social media influencer
13 Masha 226k 28.1 29.6% Social media influencer
14 Chloe Ting 226k 27.6 22.2% Social media influencer
15 Crash Course (YouTube) 208k 34.9 28.1% Social media influencer
16 Sev 200k 29.3 29.2% Social media influencer
17 Bella Poarch 197k 37.3 45.6% Social media influencer
18 Belle Delphine 196k 25.7 25.4% Social media influencer
19 Corinna Kopf 187k 32.4 28.2% Social media influencer
20 ViscaBarca 150k 24.8 9.2% Social media influencer
21 MissMalini 132k 26.0 42.5% Social media influencer
22 Justin 105k 21.1 52.4% Social media influencer
23 Kevin老師 103k 31.3 66.5% Social media influencer
24 Waqar Zaka 95k 31.1 10.9% Social media influencer
25 Markiplier 94k 31.1 19.8% Social media influencer

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across India and ranks each social media influencer by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest social media influencer in India?

MrBeast currently leads with an estimated audience of 1.6M people in India.

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