Top 50 Footwears in Italy
This curated ranking covers the 50 largest footwears in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 74 footwears tracked in Italy, the 50 ranked here account for the largest measured audience reach. Birkenstock, Geox and Dr. Martens lead the list with a combined estimated audience of 9,220,898 people. Across all 50 entries the average audience size is 418,140, and the largest, Birkenstock, reaches around 3,242,105 people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each footwear, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Birkenstock |
3,242,105 | 5.9% | Footwear | Fashion & Accessoires |
| 2 |  Geox |
3,213,850 | 30.4% | Footwear | Fashion & Accessoires |
| 3 |  Dr. Martens |
2,764,943 | 13.4% | Footwear | Fashion & Accessoires |
| 4 |  Skechers |
2,105,072 | 3.5% | Footwear | Fashion & Accessoires |
| 5 |  Tod's |
1,812,998 | 16.1% | Footwear | Fashion & Accessoires |
| 6 |  Steve Madden |
1,439,403 | 6.4% | Footwear | Fashion & Accessoires |
| 7 |  Manolo Blahnik |
834,237 | 10.5% | Footwear | Fashion & Accessoires |
| 8 |  hogan |
743,818 | 34.7% | Footwear | Fashion & Accessoires |
| 9 |  Stuart Weitzman |
725,262 | 9.6% | Footwear | Fashion & Accessoires |
| 10 |  Caterpillar |
701,017 | 3.3% | Footwear | Fashion & Accessoires |
| 11 |  Salomon |
623,632 | 3.5% | Footwear | Fashion & Accessoires |
| 12 |  Crocs |
571,362 | 1.5% | Footwear | Fashion & Accessoires |
| 13 |  Buffalo (footwear) |
445,508 | 3.6% | Footwear | Fashion & Accessoires |
| 14 |  Camper (company) |
307,376 | 7.1% | Footwear | Fashion & Accessoires |
| 15 |  ALDO Shoes |
186,760 | 2.6% | Footwear | Fashion & Accessoires |
| 16 |  Dockers |
165,152 | 1.3% | Footwear | Fashion & Accessoires |
| 17 |  TOMS |
159,623 | 1.9% | Footwear | Fashion & Accessoires |
| 18 |  Le Coq Sportif |
144,478 | 5.0% | Footwear | Fashion & Accessoires |
| 19 |  Timberland Boots |
102,548 | 2.0% | Footwear | Fashion & Accessoires |
| 20 |  Red Wing Shoes |
89,183 | 2.9% | Footwear | Fashion & Accessoires |
| 21 |  Palladium |
80,035 | 1.0% | Footwear | Fashion & Accessoires |
| 22 |  Crockett & Jones |
72,837 | 5.9% | Footwear | Fashion & Accessoires |
| 23 |  Alden Shoe Company |
62,823 | 9.1% | Footwear | Fashion & Accessoires |
| 24 |  Cole Haan |
53,969 | 0.8% | Footwear | Fashion & Accessoires |
| 25 |  Miista |
51,014 | 8.7% | Footwear | Fashion & Accessoires |
| 26 |  Keen (shoe company) |
47,419 | 0.7% | Footwear | Fashion & Accessoires |
| 27 |  K-Swiss |
32,744 | 2.3% | Footwear | Fashion & Accessoires |
| 28 |  Sorel (company) |
23,502 | 1.4% | Footwear | Fashion & Accessoires |
| 29 |  Sperry |
15,985 | 0.8% | Footwear | Fashion & Accessoires |
| 30 |  Vagabond Shoes |
14,867 | 4.3% | Footwear | Fashion & Accessoires |
| 31 |  Finn Comfort |
12,345 | 5.2% | Footwear | Fashion & Accessoires |
| 32 |  Xero Shoes |
12,191 | 1.1% | Footwear | Fashion & Accessoires |
| 33 |  Vince Camuto |
10,596 | 0.5% | Footwear | Fashion & Accessoires |
| 34 | Franco Sarto |
9,168 | 3.2% | Footwear | Fashion & Accessoires |
| 35 |  Veja Sneakers |
4,798 | 0.1% | Footwear | Fashion & Accessoires |
| 36 |  Tory Burch |
4,781 | 0.0% | Footwear | Fashion & Accessoires |
| 37 |  Zappos |
4,767 | 0.1% | Footwear | Fashion & Accessoires |
| 38 |  Sperry shoes |
2,393 | 0.9% | Footwear | Fashion & Accessoires |
| 39 |  Remonte |
2,022 | 0.7% | Footwear | Fashion & Accessoires |
| 40 |  T.U.K. Footwear |
1,991 | 2.7% | Footwear | Fashion & Accessoires |
| 41 |  Spring Court |
1,271 | 0.8% | Footwear | Fashion & Accessoires |
| 42 |  UGG Australia |
1,147 | 0.0% | Footwear | Fashion & Accessoires |
| 43 |  Clarks Shoes |
1,100 | 0.0% | Footwear | Fashion & Accessoires |
| 44 |  Ugg boots |
964 | 0.0% | Footwear | Fashion & Accessoires |
| 45 |  Bata Shoes |
904 | 0.0% | Footwear | Fashion & Accessoires |
| 46 |  Romika |
885 | 1.2% | Footwear | Fashion & Accessoires |
| 47 |  Bär Schuhe |
787 | 0.2% | Footwear | Fashion & Accessoires |
| 48 |  Soludos |
689 | 0.4% | Footwear | Fashion & Accessoires |
| 49 |  Keds (shoes) |
391 | 0.0% | Footwear | Fashion & Accessoires |
| 50 |  Payless ShoeSource |
290 | 0.0% | Footwear | Fashion & Accessoires |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Italy and ranks each footwear by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest footwear in Italy?
Birkenstock currently leads with an estimated audience of 3,242,105 people in Italy.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Italy. Lists below 5 entries are not published. See methodology for full details.