Popularity ranking · Italy

The 100 most popular Software in Italy

This curated ranking covers the 100 largest software in Italy, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 161 software tracked in Italy, the 100 ranked here account for the largest measured audience reach. Microsoft, Fairy and CapCut lead the list with a combined estimated audience of 9.4M people. Across all 100 entries the average audience size is 296k, and the largest, Microsoft, reaches around 3.8M people in Italy. Audience size is the estimated number of unique people in Italy who actively engage with each software, derived from search demand signals. Rankings reflect search-behavior signals collected across Italy and are refreshed weekly.

Last updated:

How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Italy who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Italy. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Italy, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Italy. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
76 BeagleBoard 15k 33.0 27.9% Software
77 Allstate 14k 37.9 50.3% Software
78 Rich Dad 13k 41.5 47.2% Software
79 Dinky Toys 13k 44.4 73.3% Software
80 Flixtrain 12k 41.8 54.0% Software
81 Cvent 12k 40.6 55.9% Software
82 Uni-ball 12k 36.3 49.9% Software
83 ThinkCentre 12k 34.6 51.0% Software
84 Microgaming 11k 32.9 19.8% Software
85 Kaltura 11k 45.8 74.0% Software
86 Scalextric 11k 37.3 19.1% Software
87 Armor All 11k 37.9 34.8% Software
88 YouSee 9.3k 31.1 38.4% Software
89 Earthship 9.1k 39.8 58.4% Software
90 Intel Core 9k 33.1 46.4% Software
91 G Data 8.6k 36.2 48.0% Software
92 Loquendo 7.8k 23.1 21.5% Software
93 Shopkins 7.6k 39.3 100.0% Software
94 AgfaPhoto 7.2k Software
95 nju mobile 7.2k 25.9 56.7% Software
96 Loterias da CAIXA 6.3k 36.7 53.5% Software
97 Skype for Business 6.1k Software
98 Conoco 5.4k 32.9 36.6% Software
99 Swedish Hasbeens 5.3k Software
100 Exim Tours 5k 38.4 62.6% Software

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

Explore the full directory →

Frequently asked questions

How is this list of the most popular software compiled?

Rascasse aggregates anonymized search-behavior signals across Italy and ranks each software by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest software in Italy?

Microsoft currently leads with an estimated audience of 3.8M people in Italy.

Other top lists in Italy