Top 50 Airlines in Japan
This curated ranking covers the 50 largest airlines in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 211 airlines tracked in Japan, the 50 ranked here account for the largest measured audience reach. All Nippon Airways, Peach (airline) and Japan Airlines lead the list with a combined estimated audience of 22,628,642 people. Across all 50 entries the average audience size is 923,251, and the largest, All Nippon Airways, reaches around 16,875,211 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each airline, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  All Nippon Airways |
16,875,211 | 58.4% | Airline | Travel & Leisure |
| 2 |  Peach (airline) |
3,545,134 | 34.1% | Airline | Travel & Leisure |
| 3 |  Japan Airlines |
2,208,297 | 20.9% | Airline | Travel & Leisure |
| 4 |  AirAsia |
1,510,884 | 7.0% | Airline | Travel & Leisure |
| 5 |  Philippines Airlines |
1,214,990 | 18.6% | Airline | Travel & Leisure |
| 6 |  Cebu Pacific |
1,181,578 | 9.5% | Airline | Travel & Leisure |
| 7 |  Philippine Airlines |
1,087,018 | 7.3% | Airline | Travel & Leisure |
| 8 |  Vietnam Airlines |
971,383 | 8.9% | Airline | Travel & Leisure |
| 9 |  Cathay Pacific |
781,989 | 4.7% | Airline | Travel & Leisure |
| 10 |  Singapore Airlines |
768,552 | 3.0% | Airline | Travel & Leisure |
| 11 |  Hawaiian Airlines |
721,787 | 7.4% | Airline | Travel & Leisure |
| 12 |  United Airlines |
715,024 | 1.4% | Airline | Travel & Leisure |
| 13 |  Garuda Indonesia |
661,073 | 11.3% | Airline | Travel & Leisure |
| 14 |  Emirates |
655,164 | 1.4% | Airline | Travel & Leisure |
| 15 |  Qatar Airways |
566,860 | 1.4% | Airline | Travel & Leisure |
| 16 |  Indian (airline) |
566,077 | 2.2% | Airline | Travel & Leisure |
| 17 |  American Airlines |
546,862 | 0.7% | Airline | Travel & Leisure |
| 18 |  Lufthansa |
525,749 | 1.4% | Airline | Travel & Leisure |
| 19 |  Thai Airways |
524,109 | 4.8% | Airline | Travel & Leisure |
| 20 |  Air France |
509,497 | 1.4% | Airline | Travel & Leisure |
| 21 |  Air China |
498,196 | 9.0% | Airline | Travel & Leisure |
| 22 |  VietJet Air |
495,297 | 8.3% | Airline | Travel & Leisure |
| 23 |  British Airways |
492,963 | 1.0% | Airline | Travel & Leisure |
| 24 |  Ryanair |
478,610 | 0.4% | Airline | Travel & Leisure |
| 25 |  KLM |
473,317 | 1.5% | Airline | Travel & Leisure |
| 26 |  Malaysia Airlines |
470,608 | 2.4% | Airline | Travel & Leisure |
| 27 |  Firefly (airline) |
457,822 | 7.7% | Airline | Travel & Leisure |
| 28 |  Korean Air |
423,005 | 6.5% | Airline | Travel & Leisure |
| 29 |  Star Alliance |
407,114 | 6.0% | Airline | Travel & Leisure |
| 30 |  China Airlines |
387,421 | 6.5% | Airline | Travel & Leisure |
| 31 |  Turkish Airlines |
385,406 | 1.1% | Airline | Travel & Leisure |
| 32 |  Air Canada |
356,686 | 1.8% | Airline | Travel & Leisure |
| 33 |  EVA Air |
355,650 | 5.3% | Airline | Travel & Leisure |
| 34 |  Scoot |
345,804 | 3.9% | Airline | Travel & Leisure |
| 35 |  Air New Zealand |
334,109 | 6.0% | Airline | Travel & Leisure |
| 36 |  Etihad Airways |
289,148 | 1.9% | Airline | Travel & Leisure |
| 37 |  Finnair |
286,622 | 3.5% | Airline | Travel & Leisure |
| 38 |  EasyJet |
284,303 | 0.4% | Airline | Travel & Leisure |
| 39 |  Hong Kong Airlines |
271,423 | 17.9% | Airline | Travel & Leisure |
| 40 |  Delta Air Lines |
266,649 | 2.8% | Airline | Travel & Leisure |
| 41 |  China Southern Airlines |
262,637 | 4.6% | Airline | Travel & Leisure |
| 42 |  Asiana Airlines |
254,030 | 6.6% | Airline | Travel & Leisure |
| 43 |  Iberia (airline) |
251,635 | 0.6% | Airline | Travel & Leisure |
| 44 |  Oneworld |
249,780 | 8.1% | Airline | Travel & Leisure |
| 45 |  China Eastern Airlines |
245,491 | 4.7% | Airline | Travel & Leisure |
| 46 |  SkyTeam |
212,560 | 5.7% | Airline | Travel & Leisure |
| 47 |  Vueling |
205,561 | 0.9% | Airline | Travel & Leisure |
| 48 |  Bangkok Airways |
201,801 | 5.6% | Airline | Travel & Leisure |
| 49 |  jetstar australia |
191,168 | 30.7% | Airline | Travel & Leisure |
| 50 |  Tigerair |
190,496 | 38.6% | Airline | Travel & Leisure |
Frequently asked questions
How is this Top 50 list compiled?
Rascasse aggregates anonymized search-behavior signals across Japan and ranks each airline by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest airline in Japan?
All Nippon Airways currently leads with an estimated audience of 16,875,211 people in Japan.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Japan. Lists below 5 entries are not published. See methodology for full details.