Top 22 Hairstyles in Japan
This curated ranking covers the 22 largest hairstyles in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Long hair, Curly Hair and Perm (hairstyle) lead the list with a combined estimated audience of 31,124,044 people. Across all 22 entries the average audience size is 1,528,949, and the largest, Long hair, reaches around 18,255,048 people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each hairstyle, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Long hair |
18,255,048 | 16.6% | Hairstyle | Beauty & Wellness |
| 2 |  Curly Hair |
10,040,109 | 12.4% | Hairstyle | Beauty & Wellness |
| 3 |  Perm (hairstyle) |
2,828,887 | 21.0% | Hairstyle | Beauty & Wellness |
| 4 |  Bun (hairstyle) |
737,139 | 17.9% | Hairstyle | Beauty & Wellness |
| 5 |  Balayage |
513,245 | 6.5% | Hairstyle | Beauty & Wellness |
| 6 |  Pageboy |
272,374 | 70.3% | Hairstyle | Beauty & Wellness |
| 7 |  Trenza |
250,820 | 3.6% | Hairstyle | Beauty & Wellness |
| 8 |  Beehive (hairstyle) |
186,191 | 19.0% | Hairstyle | Beauty & Wellness |
| 9 |  Pompadour (hairstyle) |
119,234 | 15.1% | Hairstyle | Beauty & Wellness |
| 10 |  Undercut (hairstyle) |
105,758 | 14.6% | Hairstyle | Beauty & Wellness |
| 11 |  Perm |
82,903 | 7.6% | Hairstyle | Beauty & Wellness |
| 12 |  Short hair |
60,670 | 4.0% | Hairstyle | Beauty & Wellness |
| 13 |  Pigtail |
58,127 | 4.7% | Hairstyle | Beauty & Wellness |
| 14 |  Bob cut |
48,078 | 7.3% | Hairstyle | Beauty & Wellness |
| 15 |  French braid |
25,629 | 1.5% | Hairstyle | Beauty & Wellness |
| 16 |  Updo |
19,261 | 3.3% | Hairstyle | Beauty & Wellness |
| 17 |  Colorful Hair |
15,026 | 9.5% | Hairstyle | Beauty & Wellness |
| 18 |  Mohawk hairstyle |
8,777 | 3.4% | Hairstyle | Beauty & Wellness |
| 19 |  natural hair |
4,939 | 0.0% | Hairstyle | Beauty & Wellness |
| 20 |  Big hair |
2,077 | 0.1% | Hairstyle | Beauty & Wellness |
| 21 |  Head shaving |
1,722 | 0.5% | Hairstyle | Beauty & Wellness |
| 22 |  Backcombing |
875 | 1.4% | Hairstyle | Beauty & Wellness |
Frequently asked questions
How is this Top 22 list compiled?
Rascasse aggregates anonymized search-behavior signals across Japan and ranks each hairstyle by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest hairstyle in Japan?
Long hair currently leads with an estimated audience of 18,255,048 people in Japan.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Japan. Lists below 5 entries are not published. See methodology for full details.