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Top 100 Mobile phone operators in Japan

This curated ranking covers the 100 largest mobile phone operators in Japan, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Out of 134 mobile phone operators tracked in Japan, the 100 ranked here account for the largest measured audience reach. LINE, T-Mobile and NTT DoCoMo lead the list with a combined estimated audience of 21M people. Across all 100 entries the average audience size is 273k, and the largest, LINE, reaches around 16M people in Japan. Audience size is the estimated number of unique people in Japan who actively engage with each mobile phone operator, derived from search demand signals. Rankings reflect search-behavior signals collected across Japan and are refreshed weekly.

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How to read this list

Rank

Position in the Top 100, sorted by audience size from largest to smallest. Updated weekly.

Audience size

Estimated number of unique people in Japan who actively engage with this audience, derived from anonymized search-behavior signals.

Country share

Share of the global audience that is active in Japan. A higher value means the audience is more locally concentrated here.

Avg age

Average age in years across the people who engage with this audience in Japan, derived from anonymized search-behavior signals. A dash means demographic data is not yet available.

Female share

Share of women among the people who engage with this audience in Japan. 50% is gender-balanced; values above mean female-skewed, below mean male-skewed.

Ranking

Rank Audience Audience size Avg age Female share Subtype
51 Bouygues 9.8k 21.2 30.2% Mobile phone operator
52 Telkomsel 7.6k 33.7 62.0% Mobile phone operator
53 Swisscom 7.5k 48.5 100.0% Mobile phone operator
54 Aldi Talk 7.1k 37.7 31.9% Mobile phone operator
55 entel 6k 23.7 66.5% Mobile phone operator
56 Claro Perú 4.4k 24.1 58.4% Mobile phone operator
57 Telkom (South Africa) 4.3k 31.4 54.5% Mobile phone operator
58 Bell Canada 4.3k 36.6 53.1% Mobile phone operator
59 Consumer Cellular 3.4k 52.5 59.4% Mobile phone operator
60 china mobile hong kong 3.3k 34.2 45.7% Mobile phone operator
61 Asia Cell 3k 37.8 61.0% Mobile phone operator
62 O2 2.5k 37.3 48.3% Mobile phone operator
63 NetCom (Norway) 2.4k 35.5 6.5% Mobile phone operator
64 Axiata 1.9k 33.7 32.9% Mobile phone operator
65 Free Pro 1.8k 33.2 46.0% Mobile phone operator
66 spusu 1.3k 33.6 45.1% Mobile phone operator
67 LIDL Connect 1.1k 34.7 66.1% Mobile phone operator
68 Ooredoo Qatar 1k 28.5 21.5% Mobile phone operator
69 Klarmobil 883 39.0 62.7% Mobile phone operator
70 Vodafone Egypt 882 31.9 35.4% Mobile phone operator
71 telenor myanmar 830 24.8 72.9% Mobile phone operator
72 Fraenk 785 39.0 61.8% Mobile phone operator
73 Verizon Wireless 734 37.6 55.1% Mobile phone operator
74 Talkmobile 695 43.8 39.0% Mobile phone operator
75 Saudi Telecom Company 646 40.3 48.6% Mobile phone operator

Want the full picture for any of these audiences?

Open any profile to see psychographics, top regions, peer affinities and demographic splits — all derived from the same anonymized signals.

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Frequently asked questions

How is this Top 100 list compiled?

Rascasse aggregates anonymized search-behavior signals across Japan and ranks each mobile phone operator by its estimated audience size. Only entries with at least 5 measured entities are listed.

How often is the list updated?

The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.

What is the largest mobile phone operator in Japan?

LINE currently leads with an estimated audience of 16M people in Japan.

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