Rascasse Audience Intelligence

Below Deck Audience in Malaysia

A data profile of the people who buy, follow and care about Below Deck in Malaysia — modelled from more than twelve digital signal sources. Below Deck has an estimated audience of 1,949 people in Malaysia.

#22among Reality in Malaysia#4428among Movie / TV Show / Series in Malaysia#8616in Movies & TV

The average Below Deck fan in Malaysia is 29.5 years old, more male, and lives primarily in Selangor.

The audience is concentrated in Selangor, Kuala Lumpur, Johor.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Reality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-09-29.

Section 01

At a glance

The key figures that characterise the Below Deck profile in Malaysia.

Audience size
2K
in Malaysia
Gender
37.7%♀
62.3% male
Age
29.5
average years
Country rank
#59384
Movie / TV Show / Series in Malaysia
Fig. 01

Search interest · 12-month trend

-60%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Below Deck viewers

37.7% are female, 62.3% are male, average age 29.5.

Fig. 02

Gender split

37.7%
Female
62.3%
Male
Demographic split for Below Deck audience in Malaysia
MetricValue
Female37.7%
Male62.3%
Average age29.5
Estimated audience size1,949
Fig. 03

Age distribution

Ø 29.5
average years
Age distribution of the Below Deck audience in Malaysia
Age bracketShare%
16-1931%
20-2939%
30-3922%
40-497%
50+0%
Fig. 04

Worldwide distribution

0.1%

of the worldwide Below Deck audience comes from Malaysia.

Worldwide audience distribution share by country for Below Deck
CountryShare
United States51.9%
United Kingdom14.2%
Australia5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Malaysia average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Below Deck audience in Malaysia is strongest.

Fig. 05

Top regions by affinity

Below Deck fans by region: top regions in Malaysia
#RegionReachAffinity×
01Labuan<1K1.33×
02Putrajaya<1K1.08×
03Kuala Lumpur<1K1.03×
04Selangor<1K1.00×
05Terengganu<1K1.00×
06Kelantan<1K0.98×
07Pahang<1K0.97×
08Malacca<1K0.97×
09Negeri Sembilan<1K0.96×
10Kedah<1K0.95×
11Penang<1K0.95×
12Perak<1K0.94×
13Sabah<1K0.93×
14Sarawak<1K0.93×
15Johor<1K0.90×
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Reality audiences in Malaysia

See Below Deck audiences in other countries

How to read this data

Audience size is the estimated number of people in Malaysia who actively search for Below Deck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Malaysia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.

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