Rascasse Audience Intelligence

Postman Pat Viewer Demographics in United States

Postman Pat has an estimated audience of 98K people in United States.

The average Postman Pat fan in United States is 30.0 years old, more female, and lives primarily in California.

Its fans are 5.5 years younger than the group average of 35.5.

Women make up 74.5% of the fan base, 21.0 percentage points more than the group average.

Compared with the other 549 objects in Animation, Postman Pat fans stand out for their interest in Gordon's Gin, Sam Neill and Felicity Jones.

Most fans live in California, Texas, New York.

Top affinities include Gordon's Gin, Sam Neill, Felicity Jones, with strongest over-indexing on Gordon's Gin (75.2× the country average).

Demographically, the Postman Pat audience skews more female with an average age of 30.0, and over-indexes on personality traits such as Indulgence, Patriotism.

The typical Postman Pat fan in United States is more female, around 30.0 years old, with strong Indulgence tendencies and a notable affinity for Gordon's Gin.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
98K
in United States
Gender
74.5%♀
25.5% male
Age
30.0
average years
Country rank
#79108
among all objects in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Postman Pat viewers

74.5% are female, 25.5% are male, average age 30.0.

Fig. 02

Gender split

74.5%
Female
25.5%
Male
Demographic split for Postman Pat audience in United States
MetricValue
Female74.5%
Male25.5%
Average age30.0
Estimated audience size98K
Fig. 03

Age distribution

Ø 30.0
average years
Age distribution of the Postman Pat audience in United States
Age bracketShare%
16-2454%
25-3415%
35-4413%
45-5411%
55+7%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Postman Pat audience comes from United States.

Worldwide audience distribution share by country for Postman Pat
CountryShare
United Kingdom45.7%
United States9.4%
Norway7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Postman Pat fans by region: top regions in United States
#RegionReachAffinity×
01Virginia~3K1.23×
02North Carolina~4K1.21×
03Washington~3K1.18×
04Connecticut~1K1.15×
05Massachusetts~2K1.12×
06Oregon~1K1.12×
07Maine<1K1.12×
08Maryland~2K1.11×
09Pennsylvania~4K1.10×
10Michigan~3K1.10×
11New York~6K1.08×
12Mississippi<1K1.07×
13New Hampshire<1K1.07×
14Vermont<1K1.05×
15California~10K1.04×
16New Jersey~3K1.04×
17Arizona~2K1.04×
18Kentucky~1K1.04×
19Alaska<1K1.04×
20Illinois~4K1.03×
21Texas~7K1.02×
22Indiana~2K1.02×
23Oklahoma~1K1.02×
24Rhode Island<1K1.02×
25Arkansas<1K1.01×
26West Virginia<1K1.01×
27Washington, District of Columbia<1K1.00×
28Wisconsin~2K0.99×
29Iowa<1K0.99×
30Utah<1K0.98×
31Kansas<1K0.98×
32North Dakota<1K0.98×
33Missouri~2K0.97×
34Colorado~2K0.97×
35Ohio~3K0.96×
36Tennessee~2K0.95×
37Minnesota~2K0.95×
38Idaho<1K0.95×
39Montana<1K0.95×
40Georgia~3K0.94×
41Nebraska<1K0.94×
42Delaware<1K0.94×
43Alabama~1K0.92×
44Nevada<1K0.92×
45South Dakota<1K0.92×
46Florida~6K0.91×
47Hawaii<1K0.90×
48South Carolina~1K0.89×
49Louisiana~1K0.89×
50New Mexico<1K0.84×
Fig. 06

Affinity by region

Affinity by region — Postman Pat, United States
0.84×1.00×1.23×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Postman Pat audience vs. the country average
#·InterestCategoryAffinity×
01Gordon's GinFood & Beverages75.20×
02Sam NeillMovies & TV51.81×
03Felicity JonesMovies & TV47.04×
04Axe (brand)Beauty & Wellness33.33×
05Sharon OsbourneMovies & TV11.60×
06Alison BrieMovies & TV11.60×
07Anna FarisMovies & TV11.60×
08Kate BeckinsaleMovies & TV11.60×
09Olivia MunnMovies & TV11.60×
10Christopher WalkenMovies & TV11.60×
11Patricia ArquetteMovies & TV11.60×
12Alyssa MilanoMovies & TV11.60×
13Bob OdenkirkMovies & TV11.60×
14Victoria JusticeMovies & TV11.60×
15Sophia BushMovies & TV11.60×
16Eva GreenMovies & TV11.60×
17Mariska HargitayMovies & TV10.67×
18Christina ApplegateMovies & TV9.51×
19Diane KeatonMovies & TV9.44×
20Kat DenningsMovies & TV9.38×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Postman Pat audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Postman Pat audience vs. the country average · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.98×
PatriotismCONSERVATISM1.56×
Convenience OrientationPREMIUM1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Postman Pat audience vs. the country average · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Healthy LifestyleBALANCE0.89×
Pet OwnershipJOY0.90×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Postman Pat over the last 12 months. Modelled, not counted; people interested in several movie / tv show / seriess count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
medium gender data available, but no age data or fewer than 100,000 people; read demographics as a tendency

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/postman-pat-161420” · Methodology