Frozen (2013 film) Audience in United States
Frozen (2013 film) has an estimated audience of 9,744,666 people in United States. Top regions: California, Texas, Florida. Top brand affinities: Grinch, Vocal harmony, Goop, Combat sport, Historic site.
Frozen (2013 film) fans in United States are concentrated in California, with strong brand affinity for Grinch. The audience is concentrated in California, Texas, Florida. Top brand affinities include Grinch, Vocal harmony, Goop, with strongest over-indexing on Grinch (10.64× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Frozen (2013 film) fans
| Metric | Value |
|---|---|
| Estimated audience size | 9,744,666 |
Audience persona
The typical Frozen (2013 film) fan in United States shows strong Luxury Orientation tendencies and a notable affinity for Grinch.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 1,139,467 | 1.06× |
| Texas | 959,275 | 1.15× |
| Florida | 723,364 | 1.1× |
| New York | 522,362 | 0.96× |
| Illinois | 345,385 | 1.06× |
| Pennsylvania | 328,204 | 1× |
| Ohio | 321,986 | 1.07× |
| Georgia | 315,846 | 1.05× |
| North Carolina | 293,674 | 1× |
| Michigan | 264,608 | 1.04× |
| Arizona | 240,493 | 1.21× |
| New Jersey | 235,649 | 0.95× |
| Virginia | 224,394 | 0.95× |
| Washington | 207,853 | 1.06× |
| Tennessee | 201,667 | 1.03× |
| Indiana | 191,593 | 1.08× |
| Massachusetts | 185,087 | 0.96× |
| Missouri | 168,927 | 1.08× |
| Colorado | 160,881 | 1.05× |
| Alabama | 160,382 | 1.18× |
| Maryland | 159,476 | 0.95× |
| Wisconsin | 147,274 | 1× |
| Minnesota | 141,119 | 1.01× |
| South Carolina | 140,650 | 0.96× |
| Kentucky | 132,422 | 1.08× |
| Louisiana | 130,749 | 1.04× |
| Oklahoma | 124,944 | 1.15× |
| Oregon | 112,921 | 1.01× |
| Utah | 111,505 | 1.28× |
| Connecticut | 94,630 | 0.97× |
| Nevada | 85,786 | 0.91× |
| Arkansas | 85,399 | 1.06× |
| Iowa | 82,842 | 1.03× |
| Kansas | 82,172 | 1.07× |
| Mississippi | 79,726 | 0.99× |
| Idaho | 54,817 | 1.12× |
| Nebraska | 48,657 | 1× |
| New Mexico | 48,403 | 0.99× |
| West Virginia | 40,624 | 0.9× |
| New Hampshire | 35,029 | 0.91× |
| Hawaii | 34,586 | 0.83× |
| Maine | 30,199 | 0.87× |
| Rhode Island | 26,008 | 0.84× |
| Montana | 24,217 | 0.9× |
| Alaska | 22,847 | 1.1× |
| Delaware | 22,259 | 0.83× |
| South Dakota | 20,632 | 0.92× |
| Washington, District of Columbia | 19,733 | 0.67× |
| North Dakota | 18,838 | 0.94× |
| Vermont | 13,579 | 0.79× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Grinch | 10.64× | Movies & TV |
| Vocal harmony | 8.81× | Music & Radio |
| Goop | 6.11× | Internet & Social Media |
| Combat sport | 1.66× | Sports |
| Historic site | 3.92× | Arts & Culture |
| Sugar glass | 27.74× | Food & Beverages |
| Gran Torino | 6.11× | Movies & TV |
| Bank account | 1.98× | Business & Career |
| Wok | 5.17× | Food & Beverages |
| Governor of Michigan | 5.79× | Politics & Society |
| Hongik University | 9.76× | Business & Career |
| Home staging | 3.97× | Home & Garden |
| La Jolla | 6.9× | Travel & Leisure |
| Yeo Jin-goo | 19.73× | Movies & TV |
| Keirin | 16.63× | Sports |
| John Havlicek | 9.78× | Sports |
| Mathcore | 4.93× | Music & Radio |
| Google Home | 3.96× | Technology & Electronics |
| Grace Slick | 5.31× | Music & Radio |
| Fairy godmother | 4.52× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.96 |
| Risk Appetite | THRILL | 1.48 |
| Extroversion | THRILL | 1.3 |
| LGBTQ+ Identity | OPEN | 1.27 |
| Indulgence | JOY | 1.25 |
| Pet Ownership | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 34.2% |
| Brazil | 7.0% |
| United Kingdom | 6.8% |
See Frozen (2013 film) audiences in other countries
More Animation audiences in United States
- Cars (film) (30,584,055)
- Pokémon (28,436,052)
- Spider-Man (15,419,881)
- South Park (10,503,818)
- Regular Show (9,510,143)
How to read this data
Audience size is the estimated number of people in United States who actively search for Frozen (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.