A data profile of the people who buy, follow and care about Bill Skarsgård in Sweden — modelled from more than twelve digital signal sources. Bill Skarsgård has an estimated audience of 370,175 people in Sweden.
Bill Skarsgård has an estimated audience of 370,175 people in Sweden. 79.3% are female, 20.7% are male, average age 32.1. Top brand affinities: Jaeden Martell, Jack Dylan Grazer, Wyatt Oleff, Alexander Skarsgård, Tjuvjakt.
Top brand affinities include Jaeden Martell, Jack Dylan Grazer, Wyatt Oleff, with strongest over-indexing on Jaeden Martell (928.57× the country average).
Demographically, the Bill Skarsgård audience skews more female with an average age of 32.1, and over-indexes on personality traits such as Social Media Usage, Creativity.
The typical Bill Skarsgård fan in Sweden is more female, around 32.1 years old, with strong Social Media Usage tendencies and a notable affinity for Jaeden Martell.
The key figures that characterise the Bill Skarsgård profile in Sweden.
79.3% are female, 20.7% are male, average age 32.1.
| Metric | Value |
|---|---|
| Female | 79.3% |
| Male | 20.7% |
| Average age | 32.1 |
| Estimated audience size | 370,175 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 28% | |
| 20-29 | 32% | |
| 30-39 | 20% | |
| 40-49 | 19% | |
| 50+ | 0% |
of the worldwide Bill Skarsgård audience comes from Sweden.
| Country | Share |
|---|---|
| United States | 33.5% |
| Brazil | 10.2% |
| United Kingdom | 4.9% |
The strongest cross-interests of the Bill Skarsgård audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jaeden Martell | Movies & TV | 928.57× | ||
| 02 | Jack Dylan Grazer | Movies & TV | 928.57× | ||
| 03 | Wyatt Oleff | Movies & TV | 928.57× | ||
| 04 | Vampire Weekend | Music & Radio | 563.26× | ||
| 05 | Chicago house | Music & Radio | 168.52× | ||
| 06 | Teppanyaki | Food & Beverages | 167.61× | ||
| 07 | Tjuvjakt | Music & Radio | 123.89× | ||
| 08 | Oskar Linnros | Music & Radio | 123.89× | ||
| 09 | Sven-Ingvars | Music & Radio | 123.89× | ||
| 10 | De Vet Du | Music & Radio | 123.89× | ||
| 11 | Alexander Skarsgård | Movies & TV | 108.15× | ||
| 12 | Jay-Z | Music & Radio | 102.26× | ||
| 13 | Tove Lo | Music & Radio | 92.57× | ||
| 14 | Soundtrack | Music & Radio | 56.21× | ||
| 15 | Veronica Maggio | Music & Radio | 38.15× | ||
| 16 | Seinabo Sey | Music & Radio | 31.33× | ||
| 17 | Avicii | Music & Radio | 30.70× | ||
| 18 | Håkan Hellström | Music & Radio | 26.83× | ||
| 19 | Independent music | Music & Radio | 22.29× | ||
| 20 | Zara Larsson | Music & Radio | 12.23× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 1.64× | |
| Creativity | OPEN | 1.63× | |
| Community Orientation | OPEN | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.82× | |
| Travelling | THRILL | 0.91× | |
| Luxury Orientation | PREMIUM | 0.94× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Bill Skarsgård. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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