A data profile of the people who buy, follow and care about Johnny Cash in Sweden — modelled from more than twelve digital signal sources. Johnny Cash has an estimated audience of 281,345 people in Sweden.
Johnny Cash has an estimated audience of 281,345 people in Sweden. 51.2% are female, 48.8% are male, average age 51.0. Top brand affinities: 2 Broke Girls, Dolly Parton, Bologna F.C. 1909, Willie Nelson, Biltema.
Top brand affinities include 2 Broke Girls, Dolly Parton, Bologna F.C. 1909, with strongest over-indexing on 2 Broke Girls (89.99× the country average).
Demographically, the Johnny Cash audience skews balanced with an average age of 51.0, and over-indexes on personality traits such as Community Orientation, Spirituality.
The typical Johnny Cash fan in Sweden is balanced, around 51.0 years old, with strong Community Orientation tendencies and a notable affinity for 2 Broke Girls.
The key figures that characterise the Johnny Cash profile in Sweden.
51.2% are female, 48.8% are male, average age 51.0.
| Metric | Value |
|---|---|
| Female | 51.2% |
| Male | 48.8% |
| Average age | 51.0 |
| Estimated audience size | 281,345 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 7% | |
| 30-39 | 9% | |
| 40-49 | 19% | |
| 50+ | 59% |
of the worldwide Johnny Cash audience comes from Sweden.
| Country | Share |
|---|---|
| United States | 36.6% |
| Germany | 9.3% |
| United Kingdom | 8.6% |
The strongest cross-interests of the Johnny Cash audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | 2 Broke Girls | Movies & TV | 89.99× | ||
| 02 | Bologna F.C. 1909 | Sports | 21.75× | ||
| 03 | Clothes Shop | Fashion & Accessoires | 17.65× | ||
| 04 | Yankee Candle | Home & Garden | 17.15× | ||
| 05 | John Mayer | Music & Radio | 13.77× | ||
| 06 | Willie Nelson | Music & Radio | 13.63× | ||
| 07 | The Beach Boys | Music & Radio | 12.43× | ||
| 08 | Jimmy Page | Music & Radio | 11.67× | ||
| 09 | Prince (musician) | Music & Radio | 10.16× | ||
| 10 | Dolly Parton | Music & Radio | 9.99× | ||
| 11 | Luke Combs | Music & Radio | 9.90× | ||
| 12 | Elvis Presley | Music & Radio | 9.27× | ||
| 13 | Bon Jovi | Music & Radio | 7.89× | ||
| 14 | Neil Young | Music & Radio | 7.84× | ||
| 15 | Freddie Mercury | Music & Radio | 7.00× | ||
| 16 | Björn Skifs | Movies & TV | 2.88× | ||
| 17 | Biltema | Business & Career | 1.99× | ||
| 18 | SVT Play | Movies & TV | 1.87× | ||
| 19 | Sveriges Television | Technology & Electronics | 1.67× | ||
| 20 | Systembolaget | Shopping | 1.62× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.26× | |
| Spirituality | BALANCE | 1.23× | |
| Creativity | OPEN | 1.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.75× | |
| Career Orientation | POWER | 0.81× | |
| Urban Lifestyle | OPEN | 0.87× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Johnny Cash. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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