Johnny Cash Audience in United States

Johnny Cash logo

Johnny Cash has an estimated audience of 4,703,709 people in United States. 49.0% are female, 51.0% are male, average age 45.9. Top regions: California, Texas, Florida. Top brand affinities: Willie Nelson, TeamSnap, Dolly Parton, Little Richard, Billy Ray Cyrus.

The average Johnny Cash fan in United States is 45.9 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Willie Nelson, TeamSnap, Dolly Parton, with strongest over-indexing on Willie Nelson (9.59× the country average). Demographically, the Johnny Cash audience skews balanced with an average age of 45.9, and over-indexes on personality traits such as Patriotism, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Country music

Demographics of Johnny Cash fans

Demographic split for Johnny Cash audience in United States
MetricValue
Female49.0%
Male51.0%
Average age45.9
Estimated audience size4,703,709

Audience persona

The typical Johnny Cash fan in United States is balanced, around 45.9 years old, with strong Patriotism tendencies and a notable affinity for Willie Nelson.

Top regions in United States

Top regions ranked by reach for Johnny Cash in United States
RegionReachAffinity
California422,5930.82×
Texas385,1780.95×
Florida236,5430.74×
New York193,2670.74×
Tennessee159,2451.69×
Ohio148,6071.03×
Pennsylvania148,3110.94×
Illinois142,3000.91×
North Carolina140,869
Georgia126,2240.87×
Michigan121,9020.99×
Indiana96,8111.13×
Virginia95,6880.84×
Missouri93,3921.23×
Arizona92,4980.96×
Washington86,9490.92×
Wisconsin82,7121.17×
Minnesota78,0781.16×
Kentucky77,0801.31×
New Jersey76,6940.64×
Massachusetts74,4430.8×
Alabama73,9951.13×
Colorado73,5850.99×
South Carolina69,4070.98×
Arkansas67,7661.75×
Oklahoma66,0571.26×
Louisiana55,6010.92×
Maryland55,3790.68×
Oregon54,7421.02×
Iowa46,7031.21×
Utah43,0991.02×
Mississippi42,3501.09×
Kansas40,1301.08×
Nevada36,3940.8×
Connecticut35,4130.75×
West Virginia27,6011.26×
Idaho26,6211.13×
Nebraska25,1571.07×
New Mexico24,7791.05×
Maine18,1271.08×
New Hampshire17,8570.96×
Montana15,7411.21×
South Dakota12,3941.14×
North Dakota11,0251.14×
Rhode Island10,8010.72×
Hawaii10,4250.52×
Washington, District of Columbia10,2030.72×
Alaska8,9160.89×
Delaware8,1510.63×
Vermont7,6000.92×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Johnny Cash audience
BrandAffinityCategory
Willie Nelson9.59×Music & Radio
TeamSnap29.46×Sports
Dolly Parton6.66×Music & Radio
Little Richard19.11×Music & Radio
Billy Ray Cyrus12.39×Music & Radio
Kris Kristofferson12.7×Music & Radio
Bible3.32×Politics & Society
Billy Joel6.93×Music & Radio
YouTube Music3.19×Internet & Social Media
Hudl5.9×Sports
Cancer awareness2.66×Health
Buddy Holly12.19×Music & Radio
George Strait7.13×Music & Radio
Country music1.87×Music & Radio
Hot Chocolate (band)11.47×Music & Radio
Dwight Yoakam9.37×Music & Radio
Georgie & Mandy's First Marriage3.18×Movies & TV
Daily Mail2.77×News
Alan Jackson7.04×Music & Radio
Roy Orbison13.13×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Johnny Cash audience
TraitClusterScore
PatriotismCONSERVATISM1.49
TraditionCONSERVATISM1.34
ExtroversionTHRILL1.25
Community OrientationOPEN1.24
IndividualismJOY1.14
Need for SecurityCONSERVATISM1.13

Worldwide distribution

Worldwide audience distribution share by country for Johnny Cash
CountryShare
United States36.4%
Germany9.4%
United Kingdom8.5%

See Johnny Cash audiences in other countries

More Country music audiences in United States

Frequently asked questions

How many fans does Johnny Cash have in United States?

Johnny Cash has an estimated audience of 4,703,709 people in United States, concentrated in California and Texas.

What is the gender split and age of Johnny Cash fans?

49.0% of Johnny Cash fans are female, 51.0% are male, with an average age of 45.9 years.

Which brands do Johnny Cash fans like most?

Johnny Cash fans show strongest brand affinity for Willie Nelson (9.59×), TeamSnap (29.46×), and Dolly Parton (6.66×) over the country average.

Where do Johnny Cash fans live in United States?

Johnny Cash fans in United States are most concentrated in California (reach 422,593), Texas (reach 385,178), and Florida (reach 236,543). These three regions account for the largest share of the active audience.

What other brands do Johnny Cash fans also like?

Beyond Johnny Cash itself, the audience over-indexes on TeamSnap (29.46×), Dolly Parton (6.66×), Little Richard (19.11×), and Billy Ray Cyrus (12.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Johnny Cash. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.