Hudl Audience in United States

Hudl logo

Hudl has an estimated audience of 7,843,197 people in United States. 27.7% are female, 72.3% are male, average age 40.5. Top regions: Texas, California, Florida. Top brand affinities: TeamSnap, Jon Gruden, Jameis Winston, Giancarlo Stanton, Kirk Cousins.

The average Hudl fan in United States is 40.5 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include TeamSnap, Jon Gruden, Jameis Winston, with strongest over-indexing on TeamSnap (85.22× the country average). Demographically, the Hudl audience skews more male with an average age of 40.5, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Brand

Demographics of Hudl fans

Demographic split for Hudl audience in United States
MetricValue
Female27.7%
Male72.3%
Average age40.5
Estimated audience size7,843,197

Audience persona

The typical Hudl fan in United States is more male, around 40.5 years old, with strong Risk Appetite tendencies and a notable affinity for TeamSnap.

Top regions in United States

Top regions ranked by reach for Hudl in United States
RegionReachAffinity
Texas700,3331.04×
California462,6050.54×
Florida349,7530.66×
New York323,8700.74×
Ohio305,7181.27×
Pennsylvania268,8051.02×
Georgia239,4940.99×
Illinois234,8290.9×
Michigan195,2900.95×
Missouri189,5231.5×
North Carolina186,4570.79×
Wisconsin166,9171.41×
Minnesota156,2761.39×
Tennessee148,7090.95×
Louisiana144,8941.43×
Indiana137,2570.96×
Virginia136,5700.71×
Alabama132,3171.21×
Nebraska130,8733.33×
New Jersey126,7690.64×
Iowa125,5721.94×
Massachusetts119,7070.77×
Mississippi116,3141.8×
South Carolina105,4430.89×
Arkansas104,5661.62×
Oklahoma102,6641.18×
Kentucky100,9051.03×
Kansas98,1151.59×
Maryland92,4370.69×
Washington92,2340.59×
Arizona84,8990.53×
Colorado72,0740.58×
Connecticut64,9260.83×
Utah62,1720.89×
Oregon59,3220.66×
West Virginia58,5311.6×
North Dakota37,6772.34×
South Dakota28,6991.58×
Idaho27,6970.7×
Nevada27,2390.36×
New Mexico24,1850.61×
New Hampshire21,9180.71×
Maine20,8680.74×
Montana17,8820.82×
Hawaii16,5810.49×
Washington, District of Columbia13,1140.56×
Rhode Island11,0890.44×
Delaware11,0850.51×
Wyoming8,3040.71×
Vermont6,8560.5×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hudl audience
BrandAffinityCategory
TeamSnap85.22×Sports
Jon Gruden34.63×Sports
Jameis Winston26.61×Sports
Giancarlo Stanton24.37×Sports
Kirk Cousins14.45×Sports
Greg Maddux37.55×Sports
Brian Dawkins34.81×Sports
Max Scherzer17.49×Sports
Brian Urlacher35.73×Sports
Luke Kuechly25.54×Sports
Darrelle Revis42.34×Sports
Paul Allen29.08×Business & Career
Bo Jackson15.95×Sports
Barry Sanders22.11×Sports
Eric Decker40.53×Sports
Sean Payton18.16×Sports
Ashley Judd13.28×Movies & TV
Seth Curry15.61×Sports
Golden Tate35.95×Sports
Clayton Kershaw10.36×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hudl audience
TraitClusterScore
Risk AppetiteTHRILL1.28
Early Adopter MentalityPOWER1.28
LGBTQ+ IdentityOPEN1.26
Sports ActivityPOWER1.21
SustainabilityBALANCE1.18
Social Media UsageJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for Hudl
CountryShare
United States88.9%
Canada1.9%
United Kingdom1.7%

See Hudl audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Hudl have in United States?

Hudl has an estimated audience of 7,843,197 people in United States, concentrated in Texas and California.

What is the gender split and age of Hudl fans?

27.7% of Hudl fans are female, 72.3% are male, with an average age of 40.5 years.

Which brands do Hudl fans like most?

Hudl fans show strongest brand affinity for TeamSnap (85.22×), Jon Gruden (34.63×), and Jameis Winston (26.61×) over the country average.

Where do Hudl fans live in United States?

Hudl fans in United States are most concentrated in Texas (reach 700,333), California (reach 462,605), and Florida (reach 349,753). These three regions account for the largest share of the active audience.

What other brands do Hudl fans also like?

Beyond Hudl itself, the audience over-indexes on Jon Gruden (34.63×), Jameis Winston (26.61×), Giancarlo Stanton (24.37×), and Kirk Cousins (14.45×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hudl. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.