A data profile of the people who buy, follow and care about Paul Allen in United States — modelled from more than twelve digital signal sources. Paul Allen has an estimated audience of 762,426 people in United States.
The average Paul Allen fan in United States is 40.8 years old, more male, and lives primarily in California.
The audience is concentrated in California, Washington, Texas.
Top brand affinities include Sean Payton, Taron Egerton, Dennis Rodman, with strongest over-indexing on Sean Payton (498.67× the country average).
Demographically, the Paul Allen audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Sustainability, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Paul Allen fan in United States is more male, around 40.8 years old, with strong Sustainability tendencies and a notable affinity for Sean Payton.
The key figures that characterise the Paul Allen profile in United States.
21.8% are female, 78.2% are male, average age 40.8.
| Metric | Value |
|---|---|
| Female | 21.8% |
| Male | 78.2% |
| Average age | 40.8 |
| Estimated audience size | 762,426 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 13% | |
| 30-39 | 16% | |
| 40-49 | 21% | |
| 50+ | 28% |
of the worldwide Paul Allen audience comes from United States.
| Country | Share |
|---|---|
| United States | 56.3% |
| India | 5.7% |
| United Kingdom | 4.2% |
Where the Paul Allen audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Washington | ~60K | 4.04× | |
| 02 | Minnesota | ~30K | 2.58× | |
| 03 | Oregon | ~20K | 1.90× | |
| 04 | North Dakota | ~2K | 1.42× | |
| 05 | Washington, District of Columbia | ~3K | 1.20× | |
| 06 | Hawaii | ~4K | 1.18× | |
| 07 | California | ~100K | 1.16× | |
| 08 | Idaho | ~5K | 1.16× | |
| 09 | South Dakota | ~2K | 1.14× | |
| 10 | New York | ~50K | 1.08× | |
| 11 | Massachusetts | ~20K | 1.07× | |
| 12 | Arizona | ~20K | 1.03× | |
| 13 | Illinois | ~30K | 1.02× | |
| 14 | Montana | ~2K | 1.02× | |
| 15 | Colorado | ~10K | 1.01× | |
| 16 | Connecticut | ~8K | 0.99× | |
| 17 | Alaska | ~2K | 0.98× | |
| 18 | Wisconsin | ~10K | 0.96× | |
| 19 | Iowa | ~6K | 0.96× | |
| 20 | New Jersey | ~20K | 0.95× | |
| 21 | Nevada | ~7K | 0.92× | |
| 22 | Utah | ~6K | 0.92× | |
| 23 | Maryland | ~10K | 0.91× | |
| 24 | Rhode Island | ~2K | 0.90× | |
| 25 | New Hampshire | ~3K | 0.89× | |
| 26 | Pennsylvania | ~20K | 0.88× | |
| 27 | Virginia | ~20K | 0.88× | |
| 28 | New Mexico | ~3K | 0.87× | |
| 29 | Vermont | ~1K | 0.86× | |
| 30 | Florida | ~40K | 0.84× | |
| 31 | Indiana | ~10K | 0.84× | |
| 32 | Nebraska | ~3K | 0.84× | |
| 33 | Missouri | ~10K | 0.83× | |
| 34 | Kansas | ~5K | 0.83× | |
| 35 | Texas | ~50K | 0.82× | |
| 36 | Michigan | ~20K | 0.82× | |
| 37 | Georgia | ~20K | 0.81× | |
| 38 | Maine | ~2K | 0.81× | |
| 39 | Delaware | ~2K | 0.80× | |
| 40 | North Carolina | ~20K | 0.79× | |
| 41 | Ohio | ~20K | 0.78× | |
| 42 | Tennessee | ~10K | 0.76× | |
| 43 | Oklahoma | ~6K | 0.75× | |
| 44 | Louisiana | ~7K | 0.74× | |
| 45 | Kentucky | ~7K | 0.73× | |
| 46 | South Carolina | ~8K | 0.72× | |
| 47 | Arkansas | ~5K | 0.72× | |
| 48 | Alabama | ~8K | 0.70× | |
| 49 | West Virginia | ~3K | 0.70× | |
| 50 | Mississippi | ~4K | 0.64× |
The strongest cross-interests of the Paul Allen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sean Payton | Sports | 498.67× | ||
| 02 | Taron Egerton | Movies & TV | 252.20× | ||
| 03 | Larry Page | Politics & Society | 172.10× | ||
| 04 | Dennis Rodman | Sports | 159.83× | ||
| 05 | Emmy Rossum | Movies & TV | 84.74× | ||
| 06 | YES Network | Movies & TV | 71.36× | ||
| 07 | Brett Favre | Sports | 68.57× | ||
| 08 | Alan Tudyk | Movies & TV | 48.15× | ||
| 09 | Florida Gators | Sports | 31.27× | ||
| 10 | Jrue Holiday | Sports | 31.22× | ||
| 11 | Hudl | Sports | 29.08× | ||
| 12 | StubHub | Travel & Leisure | 26.40× | ||
| 13 | Ryan Phillippe | Movies & TV | 23.93× | ||
| 14 | Zootopia | Movies & TV | 20.00× | ||
| 15 | Mariska Hargitay | Movies & TV | 20.00× | ||
| 16 | Kat Dennings | Movies & TV | 20.00× | ||
| 17 | Sustainable energy | Home & Garden | 10.39× | ||
| 18 | Capital One | Business & Career | 8.73× | ||
| 19 | Renewable energy | Business & Career | 7.98× | ||
| 20 | FedEx | Business & Career | 6.77× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 2.80× | |
| Quality Awareness | PREMIUM | 2.14× | |
| Convenience Orientation | PREMIUM | 2.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.63× | |
| Creativity | OPEN | 0.67× | |
| Pet Ownership | JOY | 0.68× |
Paul Allen has an estimated audience of 762,426 people in United States, concentrated in California and Washington.
21.8% of Paul Allen fans are female, 78.2% are male, with an average age of 40.8 years.
Paul Allen fans show strongest brand affinity for Sean Payton (498.67×), Taron Egerton (252.2×), and Dennis Rodman (159.83×) over the country average.
Paul Allen fans in United States are most concentrated in California (reach ~100K), Washington (reach ~60K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Paul Allen itself, the audience over-indexes on Taron Egerton (252.2×), Dennis Rodman (159.83×), Larry Page (172.1×), and Emmy Rossum (84.74×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Paul Allen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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