Paul Allen Audience in United States

Paul Allen has an estimated audience of 770,916 people in United States. 21.8% are female, 78.2% are male, average age 40.8. Top regions: California, Washington, Texas. Top brand affinities: Taron Egerton, Dennis Rodman, Emmy Rossum, Sean Payton, Larry Page.

The average Paul Allen fan in United States is 40.8 years old, more male, and lives primarily in California. The audience is concentrated in California, Washington, Texas. Top brand affinities include Taron Egerton, Dennis Rodman, Emmy Rossum, with strongest over-indexing on Taron Egerton (423.97× the country average). Demographically, the Paul Allen audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Career Orientation, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Person · Subtype: Soccer

Demographics of Paul Allen fans

Demographic split for Paul Allen audience in United States
MetricValue
Female21.8%
Male78.2%
Average age40.8
Estimated audience size770,916

Audience persona

The typical Paul Allen fan in United States is more male, around 40.8 years old, with strong Career Orientation tendencies and a notable affinity for Taron Egerton.

Top regions in United States

Top regions ranked by reach for Paul Allen in United States
RegionReachAffinity
California111,7631.32×
Washington60,7863.93×
Texas59,8080.9×
New York53,9451.25×
Florida48,4820.93×
Illinois26,8101.04×
Pennsylvania23,4580.9×
Minnesota21,3091.93×
Georgia20,8860.88×
Ohio20,5910.87×
New Jersey19,6341×
North Carolina19,1460.83×
Massachusetts17,9081.18×
Virginia17,8880.95×
Michigan17,7070.88×
Oregon16,2281.84×
Arizona16,0381.02×
Colorado12,8311.06×
Maryland12,5720.95×
Indiana12,0700.86×
Tennessee12,0140.78×
Missouri10,7300.86×
Wisconsin10,5370.91×
South Carolina8,2270.71×
Connecticut8,1301.05×
Louisiana7,6010.76×
Kentucky7,1010.73×
Alabama7,0760.66×
Nevada7,0380.94×
Utah6,8110.99×
Oklahoma6,7040.78×
Iowa5,6920.9×
Kansas5,0250.83×
Arkansas4,3740.69×
Idaho3,8841×
Hawaii3,7641.14×
Mississippi3,4540.54×
New Mexico3,2790.85×
Washington, District of Columbia3,1731.37×
Nebraska3,0680.79×
New Hampshire2,6830.88×
Rhode Island2,2200.9×
Maine2,1870.79×
West Virginia2,0630.57×
North Dakota1,9111.21×
South Dakota1,9101.07×
Montana1,8650.87×
Delaware1,4840.7×
Alaska1,4130.86×
Vermont1,0440.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paul Allen audience
BrandAffinityCategory
Taron Egerton423.97×Movies & TV
Dennis Rodman136.7×Sports
Emmy Rossum124.89×Movies & TV
Sean Payton167.49×Sports
Larry Page176.71×Politics & Society
Alan Tudyk99.95×Movies & TV
Brett Favre67.46×Sports
StubHub25.63×Travel & Leisure
Capital One11.33×Business & Career
Behati Prinsloo96.27×Fashion & Accessoires
Spaceballs43.64×Movies & TV
YES Network67.65×Movies & TV
Florida Gators26.55×Sports
Ryan Phillippe33.22×Movies & TV
Zootopia20×Movies & TV
Mariska Hargitay20×Movies & TV
Kat Dennings20×Movies & TV
Mark Twain30.58×Literature
Tori Spelling32.93×Movies & TV
Lena Dunham23.76×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paul Allen audience
TraitClusterScore
Career OrientationPOWER1.77
Community OrientationOPEN1.51
Risk AppetiteTHRILL1.47
Need for SecurityCONSERVATISM1.46
TravellingTHRILL1.45
Quality AwarenessPREMIUM1.44

Worldwide distribution

Worldwide audience distribution share by country for Paul Allen
CountryShare
United States55.5%
India6.2%
United Kingdom4.9%

See Paul Allen audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Paul Allen have in United States?

Paul Allen has an estimated audience of 770,916 people in United States, concentrated in California and Washington.

What is the gender split and age of Paul Allen fans?

21.8% of Paul Allen fans are female, 78.2% are male, with an average age of 40.8 years.

Which brands do Paul Allen fans like most?

Paul Allen fans show strongest brand affinity for Taron Egerton (423.97×), Dennis Rodman (136.7×), and Emmy Rossum (124.89×) over the country average.

Where do Paul Allen fans live in United States?

Paul Allen fans in United States are most concentrated in California (reach 111,763), Washington (reach 60,786), and Texas (reach 59,808). These three regions account for the largest share of the active audience.

What other brands do Paul Allen fans also like?

Beyond Paul Allen itself, the audience over-indexes on Dennis Rodman (136.7×), Emmy Rossum (124.89×), Sean Payton (167.49×), and Larry Page (176.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paul Allen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.