A data profile of the people who buy, follow and care about Brian Dawkins in United States — modelled from more than twelve digital signal sources. Brian Dawkins has an estimated audience of 592,751 people in United States.
The average Brian Dawkins fan in United States is 37.2 years old, more male, and lives primarily in Pennsylvania.
The audience is concentrated in Pennsylvania, Texas, California.
Top brand affinities include Sean Payton, Dennis Rodman, Emmy Rossum, with strongest over-indexing on Sean Payton (650.63× the country average).
Demographically, the Brian Dawkins audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Brian Dawkins fan in United States is more male, around 37.2 years old, with strong Patriotism tendencies and a notable affinity for Sean Payton.
The key figures that characterise the Brian Dawkins profile in United States.
26.9% are female, 73.1% are male, average age 37.2.
| Metric | Value |
|---|---|
| Female | 26.9% |
| Male | 73.1% |
| Average age | 37.2 |
| Estimated audience size | 592,751 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 19% | |
| 30-39 | 21% | |
| 40-49 | 24% | |
| 50+ | 12% |
of the worldwide Brian Dawkins audience comes from United States.
| Country | Share |
|---|---|
| United States | 91.8% |
| United Kingdom | 1.9% |
| Germany | 1.8% |
Where the Brian Dawkins audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Pennsylvania | ~80K | 4.09× | |
| 02 | Delaware | ~6K | 3.63× | |
| 03 | New Jersey | ~30K | 2.00× | |
| 04 | South Carolina | ~10K | 1.45× | |
| 05 | Maryland | ~10K | 1.35× | |
| 06 | Virginia | ~20K | 1.19× | |
| 07 | Mississippi | ~6K | 1.11× | |
| 08 | West Virginia | ~3K | 1.08× | |
| 09 | Washington, District of Columbia | ~2K | 1.07× | |
| 10 | North Carolina | ~20K | 1.06× | |
| 11 | Louisiana | ~8K | 1.04× | |
| 12 | Georgia | ~20K | 1.01× | |
| 13 | Alabama | ~8K | 1.00× | |
| 14 | Ohio | ~20K | 0.94× | |
| 15 | Colorado | ~9K | 0.94× | |
| 16 | Florida | ~40K | 0.93× | |
| 17 | Kentucky | ~7K | 0.91× | |
| 18 | South Dakota | ~1K | 0.91× | |
| 19 | Arkansas | ~5K | 0.90× | |
| 20 | Iowa | ~4K | 0.90× | |
| 21 | North Dakota | ~1K | 0.90× | |
| 22 | Connecticut | ~5K | 0.89× | |
| 23 | Kansas | ~4K | 0.89× | |
| 24 | Texas | ~40K | 0.87× | |
| 25 | Nebraska | ~3K | 0.87× | |
| 26 | Montana | ~1K | 0.87× | |
| 27 | Tennessee | ~10K | 0.86× | |
| 28 | Missouri | ~8K | 0.84× | |
| 29 | Hawaii | ~2K | 0.84× | |
| 30 | Rhode Island | ~2K | 0.84× | |
| 31 | Oklahoma | ~6K | 0.82× | |
| 32 | Michigan | ~10K | 0.81× | |
| 33 | Indiana | ~9K | 0.81× | |
| 34 | New Mexico | ~2K | 0.81× | |
| 35 | Alaska | ~1K | 0.81× | |
| 36 | Vermont | <1K | 0.81× | |
| 37 | New Hampshire | ~2K | 0.80× | |
| 38 | Maine | ~2K | 0.77× | |
| 39 | Massachusetts | ~9K | 0.76× | |
| 40 | Idaho | ~2K | 0.76× | |
| 41 | New York | ~30K | 0.75× | |
| 42 | Nevada | ~4K | 0.75× | |
| 43 | Arizona | ~9K | 0.74× | |
| 44 | Wisconsin | ~7K | 0.74× | |
| 45 | Illinois | ~10K | 0.72× | |
| 46 | Utah | ~4K | 0.71× | |
| 47 | Minnesota | ~6K | 0.67× | |
| 48 | California | ~40K | 0.64× | |
| 49 | Washington | ~8K | 0.62× | |
| 50 | Oregon | ~4K | 0.59× |
The strongest cross-interests of the Brian Dawkins audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sean Payton | Sports | 650.63× | ||
| 02 | Dennis Rodman | Sports | 207.04× | ||
| 03 | Brett Favre | Sports | 120.82× | ||
| 04 | Emmy Rossum | Movies & TV | 94.52× | ||
| 05 | YES Network | Movies & TV | 74.64× | ||
| 06 | 10 Cloverfield Lane | Movies & TV | 50.11× | ||
| 07 | Behati Prinsloo | Fashion & Accessoires | 48.90× | ||
| 08 | Jrue Holiday | Sports | 38.34× | ||
| 09 | Hudl | Sports | 34.81× | ||
| 10 | StubHub | Travel & Leisure | 33.00× | ||
| 11 | Florida Gators | Sports | 32.64× | ||
| 12 | Pro Football Hall of Fame | Sports | 26.18× | ||
| 13 | Dude Perfect | Movies & TV | 24.13× | ||
| 14 | Brooks Brothers | Fashion & Accessoires | 22.94× | ||
| 15 | Jeremy Allen White | Movies & TV | 20.00× | ||
| 16 | Baker Mayfield | Sports | 20.00× | ||
| 17 | The Strangers (2008 film) | Movies & TV | 20.00× | ||
| 18 | Liev Schreiber | Movies & TV | 20.00× | ||
| 19 | Philadelphia Phillies | Sports | 16.23× | ||
| 20 | Philadelphia Eagles | Sports | 7.72× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.05× | |
| Need for Security | CONSERVATISM | 1.54× | |
| Career Orientation | POWER | 1.42× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.59× | |
| Luxury Orientation | PREMIUM | 0.60× | |
| Extroversion | THRILL | 0.65× |
Brian Dawkins has an estimated audience of 592,751 people in United States, concentrated in Pennsylvania and Texas.
26.9% of Brian Dawkins fans are female, 73.1% are male, with an average age of 37.2 years.
Brian Dawkins fans show strongest brand affinity for Sean Payton (650.63×), Dennis Rodman (207.04×), and Emmy Rossum (94.52×) over the country average.
Brian Dawkins fans in United States are most concentrated in Pennsylvania (reach ~80K), Texas (reach ~40K), and California (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Brian Dawkins itself, the audience over-indexes on Dennis Rodman (207.04×), Emmy Rossum (94.52×), Brett Favre (120.82×), and StubHub (33×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Brian Dawkins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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