Brian Dawkins Audience in United States

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Brian Dawkins has an estimated audience of 604,992 people in United States. 26.9% are female, 73.1% are male, average age 37.2. Top regions: Pennsylvania, California, Texas. Top brand affinities: Primary and secondary antibodies, Gloria, Identity Theft Resource Center, Surf kayaking, Google Wallet.

The average Brian Dawkins fan in United States is 37.2 years old, more male, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, Texas. Top brand affinities include Primary and secondary antibodies, Gloria, Identity Theft Resource Center, with strongest over-indexing on Primary and secondary antibodies (116.66× the country average). Demographically, the Brian Dawkins audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Career Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Soccer

Demographics of Brian Dawkins fans

Demographic split for Brian Dawkins audience in United States
MetricValue
Female26.9%
Male73.1%
Average age37.2
Estimated audience size604,992

Audience persona

The typical Brian Dawkins fan in United States is more male, around 37.2 years old, with strong Career Orientation tendencies and a notable affinity for Primary and secondary antibodies.

Top regions in United States

Top regions ranked by reach for Brian Dawkins in United States
RegionReachAffinity
Pennsylvania87,8294.31×
California47,6280.72×
Texas45,1670.87×
Florida41,7351.02×
New Jersey31,5142.05×
New York27,9330.83×
North Carolina20,2451.11×
Georgia19,5541.05×
Virginia17,9981.22×
Ohio17,8440.96×
Illinois15,4100.76×
Maryland14,8851.43×
Michigan13,9210.88×
South Carolina12,9291.42×
Tennessee10,5910.87×
Colorado9,5761×
Massachusetts9,4980.8×
Arizona9,0680.73×
Indiana8,9180.81×
Louisiana8,4281.08×
Missouri8,3670.86×
Washington7,7410.64×
Alabama7,6310.9×
Kentucky6,4610.85×
Wisconsin6,4480.71×
Minnesota5,8470.67×
Delaware5,7463.44×
Connecticut5,5630.92×
Oklahoma5,3050.79×
Mississippi5,0981.02×
Iowa4,4310.89×
Kansas4,3530.91×
Nevada4,1840.72×
Oregon3,9910.58×
Arkansas3,9870.8×
Utah3,6800.68×
West Virginia2,9491.05×
Nebraska2,2670.75×
New Mexico2,2550.74×
Hawaii2,1340.82×
Washington, District of Columbia2,0621.13×
Idaho2,0480.68×
New Hampshire1,7030.71×
Rhode Island1,5440.8×
Maine1,4930.69×
Montana1,2390.74×
South Dakota1,0930.78×
North Dakota1,0010.81×
Alaska7800.6×
Vermont7300.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Brian Dawkins audience
BrandAffinityCategory
Primary and secondary antibodies116.66×Health
Gloria20×Music & Radio
Identity Theft Resource Center99.56×Technology & Electronics
Surf kayaking23.19×Sports
Google Wallet10.72×Technology & Electronics
Kevin Barnes66.68×Music & Radio
Home equity2.96×Home & Garden
La Jolla13.17×Travel & Leisure
Alaska1.87×Travel & Leisure
Whitley County, Kentucky17.63×Travel & Leisure
Elsword16.63×Games
Israel2.09×Travel & Leisure
Minnesota1.56×Travel & Leisure
Home staging4.33×Home & Garden
Graham Greene (actor)3.97×
Google Analytics3.11×Internet & Social Media
Grinch2.5×Movies & TV
Consequence (rapper)3.85×Music & Radio
Jeep Grand Cherokee (WJ)3.59×Cars & Mobility
edureka21.05×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Brian Dawkins audience
TraitClusterScore
Career OrientationPOWER1.25
Risk AppetiteTHRILL1.22
PatriotismCONSERVATISM1.21
Family OrientationCONSERVATISM1.19
Need for SecurityCONSERVATISM1.16
Convenience OrientationPREMIUM1.13

Worldwide distribution

Worldwide audience distribution share by country for Brian Dawkins
CountryShare
United States92.2%
Germany1.8%
United Kingdom1.8%

See Brian Dawkins audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Brian Dawkins have in United States?

Brian Dawkins has an estimated audience of 604,992 people in United States, concentrated in Pennsylvania and California.

What is the gender split and age of Brian Dawkins fans?

26.9% of Brian Dawkins fans are female, 73.1% are male, with an average age of 37.2 years.

Which brands do Brian Dawkins fans like most?

Brian Dawkins fans show strongest brand affinity for Primary and secondary antibodies (116.66×), Gloria (20×), and Identity Theft Resource Center (99.56×) over the country average.

Where do Brian Dawkins fans live in United States?

Brian Dawkins fans in United States are most concentrated in Pennsylvania (reach 87,829), California (reach 47,628), and Texas (reach 45,167). These three regions account for the largest share of the active audience.

What other brands do Brian Dawkins fans also like?

Beyond Brian Dawkins itself, the audience over-indexes on Gloria (20×), Identity Theft Resource Center (99.56×), Surf kayaking (23.19×), and Google Wallet (10.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Brian Dawkins. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.