A data profile of the people who buy, follow and care about Dude Perfect in United States — modelled from more than twelve digital signal sources. Dude Perfect has an estimated audience of 1,661,091 people in United States.
The average Dude Perfect fan in United States is 30.5 years old, balanced, and lives primarily in Texas.
The audience is concentrated in Texas, California, Florida.
Top brand affinities include Jon Gruden, Rhett and Link, Jameis Winston, with strongest over-indexing on Jon Gruden (24.32× the country average).
Demographically, the Dude Perfect audience skews balanced with an average age of 30.5, and over-indexes on personality traits such as Extroversion, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Dude Perfect fan in United States is balanced, around 30.5 years old, with strong Extroversion tendencies and a notable affinity for Jon Gruden.
The key figures that characterise the Dude Perfect profile in United States.
45.0% are female, 55.0% are male, average age 30.5.
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 30.5 |
| Estimated audience size | 1,661,091 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 43% | |
| 20-29 | 22% | |
| 30-39 | 17% | |
| 40-49 | 11% | |
| 50+ | 7% |
of the worldwide Dude Perfect audience comes from United States.
| Country | Share |
|---|---|
| United States | 75.6% |
| Canada | 4.8% |
| United Kingdom | 2.7% |
Where the Dude Perfect audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~30K | 1.93× | |
| 02 | Idaho | ~10K | 1.65× | |
| 03 | Tennessee | ~50K | 1.58× | |
| 04 | Alabama | ~40K | 1.57× | |
| 05 | Arkansas | ~20K | 1.52× | |
| 06 | Texas | ~200K | 1.48× | |
| 07 | Oklahoma | ~30K | 1.47× | |
| 08 | Nebraska | ~10K | 1.39× | |
| 09 | Kansas | ~20K | 1.35× | |
| 10 | Missouri | ~30K | 1.32× | |
| 11 | Iowa | ~20K | 1.32× | |
| 12 | Indiana | ~40K | 1.29× | |
| 13 | South Carolina | ~30K | 1.28× | |
| 14 | Montana | ~6K | 1.28× | |
| 15 | Kentucky | ~20K | 1.22× | |
| 16 | Minnesota | ~30K | 1.21× | |
| 17 | Mississippi | ~20K | 1.21× | |
| 18 | Michigan | ~50K | 1.19× | |
| 19 | Ohio | ~60K | 1.10× | |
| 20 | North Dakota | ~4K | 1.08× | |
| 21 | South Dakota | ~4K | 1.06× | |
| 22 | Wyoming | ~3K | 1.06× | |
| 23 | Georgia | ~50K | 1.05× | |
| 24 | North Carolina | ~50K | 1.02× | |
| 25 | Wisconsin | ~20K | 1.01× | |
| 26 | Alaska | ~3K | 1.01× | |
| 27 | Colorado | ~20K | 0.98× | |
| 28 | Pennsylvania | ~50K | 0.97× | |
| 29 | Louisiana | ~20K | 0.95× | |
| 30 | Virginia | ~30K | 0.87× | |
| 31 | Washington | ~30K | 0.83× | |
| 32 | Oregon | ~20K | 0.82× | |
| 33 | Illinois | ~40K | 0.81× | |
| 34 | West Virginia | ~6K | 0.77× | |
| 35 | New Hampshire | ~5K | 0.77× | |
| 36 | Maine | ~4K | 0.73× | |
| 37 | Florida | ~80K | 0.71× | |
| 38 | New York | ~60K | 0.66× | |
| 39 | Arizona | ~20K | 0.66× | |
| 40 | Delaware | ~3K | 0.65× | |
| 41 | New Jersey | ~30K | 0.64× | |
| 42 | Massachusetts | ~20K | 0.63× | |
| 43 | Maryland | ~20K | 0.63× | |
| 44 | Connecticut | ~10K | 0.63× | |
| 45 | Washington, District of Columbia | ~3K | 0.62× | |
| 46 | New Mexico | ~5K | 0.60× | |
| 47 | Rhode Island | ~3K | 0.59× | |
| 48 | Hawaii | ~4K | 0.57× | |
| 49 | California | ~90K | 0.52× | |
| 50 | Nevada | ~7K | 0.45× |
The strongest cross-interests of the Dude Perfect audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rhett and Link | Music & Radio | 40.73× | ||
| 02 | Darrelle Revis | Sports | 29.46× | ||
| 03 | Smosh | Movies & TV | 28.73× | ||
| 04 | Eric Decker | Sports | 28.14× | ||
| 05 | Greg Maddux | Sports | 26.12× | ||
| 06 | Brian Urlacher | Sports | 25.05× | ||
| 07 | Jon Gruden | Sports | 24.32× | ||
| 08 | Brian Dawkins | Sports | 24.13× | ||
| 09 | Paul Allen | Business & Career | 20.30× | ||
| 10 | Jameis Winston | Sports | 18.75× | ||
| 11 | Luke Kuechly | Sports | 17.54× | ||
| 12 | Giancarlo Stanton | Sports | 16.83× | ||
| 13 | Barry Sanders | Sports | 15.38× | ||
| 14 | Markiplier | Games | 12.52× | ||
| 15 | Sean Payton | Sports | 12.45× | ||
| 16 | Max Scherzer | Sports | 12.17× | ||
| 17 | Seth Curry | Sports | 11.35× | ||
| 18 | Bo Jackson | Sports | 10.67× | ||
| 19 | Kirk Cousins | Sports | 9.88× | ||
| 20 | Pocahontas (1995 film) | Movies & TV | 9.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.45× | |
| Risk Appetite | THRILL | 1.44× | |
| Patriotism | CONSERVATISM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.71× | |
| Luxury Orientation | PREMIUM | 0.82× | |
| Mindfulness | BALANCE | 0.84× |
Dude Perfect has an estimated audience of 1,661,091 people in United States, concentrated in Texas and California.
45.0% of Dude Perfect fans are female, 55.0% are male, with an average age of 30.5 years.
Dude Perfect fans show strongest brand affinity for Jon Gruden (24.32×), Rhett and Link (40.73×), and Jameis Winston (18.75×) over the country average.
Dude Perfect fans in United States are most concentrated in Texas (reach ~200K), California (reach ~90K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Dude Perfect itself, the audience over-indexes on Rhett and Link (40.73×), Jameis Winston (18.75×), Smosh (28.73×), and Giancarlo Stanton (16.83×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Dude Perfect. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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