Rascasse Audience Intelligence

Smosh Audience in United States

A data profile of the people who buy, follow and care about Smosh in United States — modelled from more than twelve digital signal sources. Smosh has an estimated audience of 892,231 people in United States.

#85among Comedian in United States#5794among Person in United States#4701in Movies & TV

The average Smosh fan in United States is 25.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Alexis Ren, Fine Brothers, Miranda Sings, with strongest over-indexing on Alexis Ren (189.7× the country average).

Demographically, the Smosh audience skews more female with an average age of 25.0, and over-indexes on personality traits such as Extroversion, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Smosh fan in United States is more female, around 25.0 years old, with strong Extroversion tendencies and a notable affinity for Alexis Ren.

Category: Movies & TV · Type: Person · Subtype: Comedian

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Smosh profile in United States.

Audience size
892K
in United States
Gender
57.0%♀
43.0% male
Age
25.0
average years
Country rank
#25548
Person in United States
Fig. 01

Search interest · 12-month trend

+9%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Smosh fans

57.0% are female, 43.0% are male, average age 25.0.

Fig. 02

Gender split

57.0%
Female
43.0%
Male
Demographic split for Smosh audience in United States
MetricValue
Female57.0%
Male43.0%
Average age25.0
Estimated audience size892,231
Fig. 03

Age distribution

Ø 25.0
average years
Age distribution of the Smosh audience in United States
Age bracketShare%
16-1964%
20-2921%
30-398%
40-494%
50+3%
Fig. 04

Worldwide distribution

51.2%

of the worldwide Smosh audience comes from United States.

Worldwide audience distribution share by country for Smosh
CountryShare
United States51.2%
Canada6.1%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Smosh audience in United States is strongest.

Fig. 05

Top regions by affinity

Smosh fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~2K1.34×
02Minnesota~20K1.32×
03Oregon~10K1.32×
04Washington~20K1.23×
05Utah~10K1.21×
06Massachusetts~20K1.16×
07Iowa~8K1.16×
08Nebraska~5K1.14×
09Maine~4K1.13×
10Indiana~20K1.12×
11Wisconsin~10K1.11×
12Oklahoma~10K1.11×
13Kansas~8K1.11×
14California~100K1.10×
15Kentucky~10K1.10×
16New Hampshire~4K1.10×
17Missouri~20K1.09×
18Idaho~5K1.09×
19Michigan~20K1.06×
20Alaska~2K1.05×
21North Dakota~2K1.05×
22Connecticut~9K1.04×
23Ohio~30K1.02×
24Colorado~10K1.02×
25Pennsylvania~30K1.00×
26Arkansas~7K1.00×
27Rhode Island~3K1.00×
28South Dakota~2K1.00×
29Illinois~30K0.99×
30Montana~2K0.99×
31West Virginia~4K0.98×
32Virginia~20K0.93×
33Tennessee~20K0.93×
34Washington, District of Columbia~2K0.93×
35New York~50K0.92×
36North Carolina~20K0.92×
37Arizona~20K0.89×
38Nevada~8K0.88×
39Texas~70K0.87×
40New Mexico~4K0.87×
41Hawaii~3K0.87×
42Delaware~2K0.85×
43Maryland~10K0.82×
44Louisiana~9K0.82×
45Georgia~20K0.81×
46Alabama~10K0.80×
47New Jersey~20K0.79×
48Florida~40K0.75×
49South Carolina~10K0.75×
50Mississippi~5K0.71×
Fig. 06

Affinity by region

Affinity by region — Smosh, United States
0.71×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Smosh audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Smosh audience
#·InterestCategoryAffinity×
01Alexis RenInternet & Social Media189.70×
02Fine BrothersInternet & Social Media177.40×
03Miranda SingsInternet & Social Media87.89×
04DeStorm PowerMovies & TV69.20×
05Chloe TingSports64.00×
06Desert DwellersTopic62.02×
07Life is Beautiful FestivalMusic & Radio61.18×
08Ryan HigaInternet & Social Media51.07×
09Conor MaynardMusic & Radio50.23×
10Ansel ElgortMovies & TV33.57×
11Austin MahoneMusic & Radio32.67×
12MarkiplierGames17.37×
13EquinoxPolitics & Society6.94×
14Minions (film)Movies & TV6.70×
15MrBeastInternet & Social Media6.41×
16Sabrina CarpenterMusic & Radio4.68×
17CrunchyrollGames4.38×
18Scooby-DooMovies & TV4.00×
19Harry PotterMovies & TV2.64×
20SupermanMovies & TV1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Smosh audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Smosh audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.30×
Social Media UsageJOY1.07×
Early Adopter MentalityPOWER1.07×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Smosh audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.70×
Career OrientationPOWER0.72×
TravellingTHRILL0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Smosh have in United States?

Smosh has an estimated audience of 892,231 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Smosh fans?

57.0% of Smosh fans are female, 43.0% are male, with an average age of 25.0 years.

03

Which brands do Smosh fans like most?

Smosh fans show strongest brand affinity for Alexis Ren (189.7×), Fine Brothers (177.4×), and Miranda Sings (87.89×) over the country average.

04

Where do Smosh fans live in United States?

Smosh fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Smosh fans also like?

Beyond Smosh itself, the audience over-indexes on Fine Brothers (177.4×), Miranda Sings (87.89×), Chloe Ting (64×), and Ansel Elgort (33.57×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Comedian audiences in United States

See Smosh audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Smosh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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