Smosh Audience in United States

Smosh logo

Smosh has an estimated audience of 607,138 people in United States. 57.0% are female, 43.0% are male, average age 25.0. Top regions: California, Texas, New York. Top brand affinities: Fine Brothers, Miranda Sings, Chloe Ting, Ansel Elgort, DeStorm Power.

The average Smosh fan in United States is 25.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Fine Brothers, Miranda Sings, Chloe Ting, with strongest over-indexing on Fine Brothers (177.4× the country average). Demographically, the Smosh audience skews more female with an average age of 25.0, and over-indexes on personality traits such as Extroversion, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Comedian

Demographics of Smosh fans

Demographic split for Smosh audience in United States
MetricValue
Female57.0%
Male43.0%
Average age25.0
Estimated audience size607,138

Audience persona

The typical Smosh fan in United States is more female, around 25.0 years old, with strong Extroversion tendencies and a notable affinity for Fine Brothers.

Top regions in United States

Top regions ranked by reach for Smosh in United States
RegionReachAffinity
California113,6761.17×
Texas67,1780.89×
New York49,174
Florida46,3500.78×
Pennsylvania29,670
Illinois29,5681.01×
Ohio29,2991.08×
North Carolina24,9730.94×
Michigan24,3701.06×
Georgia23,2140.86×
Washington22,9281.3×
Virginia21,6061.01×
Massachusetts21,4361.24×
New Jersey18,3820.82×
Indiana18,0541.12×
Minnesota17,6261.4×
Tennessee17,2680.98×
Wisconsin15,3181.16×
Missouri15,2251.07×
Arizona15,0740.84×
Oregon14,0641.39×
Colorado14,0521.01×
Maryland12,7330.84×
Kentucky12,3111.12×
Oklahoma10,6671.09×
Utah9,7861.24×
Connecticut9,5511.08×
South Carolina9,4820.72×
Alabama8,9100.72×
Louisiana8,7690.77×
Iowa8,4211.16×
Kansas7,7031.11×
Nevada7,6220.9×
Arkansas6,8950.95×
Nebraska4,8871.11×
Idaho4,8491.1×
Mississippi4,5720.63×
New Hampshire3,7621.09×
West Virginia3,7290.91×
New Mexico3,5420.8×
Maine3,3281.06×
Hawaii3,1680.84×
Rhode Island2,5910.93×
Washington, District of Columbia2,5130.95×
Montana2,436
Vermont2,2871.48×
South Dakota2,0651.02×
Delaware1,9300.8×
North Dakota1,6920.94×
Alaska1,6400.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Smosh audience
BrandAffinityCategory
Fine Brothers177.4×Internet & Social Media
Miranda Sings87.89×Internet & Social Media
Chloe Ting64×Sports
Ansel Elgort33.57×Movies & TV
DeStorm Power69.2×Movies & TV
Markiplier17.37×Games
Ryan Higa51.07×Internet & Social Media
Desert Dwellers62.02×
Life is Beautiful Festival61.18×Music & Radio
Scooby-DooMovies & TV
Harry Potter2.64×Movies & TV
Sabrina Carpenter4.68×Music & Radio
Equinox6.94×Politics & Society
Conor Maynard50.23×Music & Radio
Superman1.78×Movies & TV
MrBeast6.41×Internet & Social Media
Austin Mahone32.67×Music & Radio
Euphoria1.52×Movies & TV
DreamWorks21.27×Movies & TV
Minions (film)6.7×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Smosh audience
TraitClusterScore
ExtroversionTHRILL1.81
Early Adopter MentalityPOWER1.55
TraditionCONSERVATISM1.51
Social Media UsageJOY1.18
LGBTQ+ IdentityOPEN1.04
IndividualismJOY1.03

Worldwide distribution

Worldwide audience distribution share by country for Smosh
CountryShare
United States49.8%
Canada5.8%
Japan5.5%

See Smosh audiences in other countries

More Comedian audiences in United States

Frequently asked questions

How many fans does Smosh have in United States?

Smosh has an estimated audience of 607,138 people in United States, concentrated in California and Texas.

What is the gender split and age of Smosh fans?

57.0% of Smosh fans are female, 43.0% are male, with an average age of 25.0 years.

Which brands do Smosh fans like most?

Smosh fans show strongest brand affinity for Fine Brothers (177.4×), Miranda Sings (87.89×), and Chloe Ting (64×) over the country average.

Where do Smosh fans live in United States?

Smosh fans in United States are most concentrated in California (reach 113,676), Texas (reach 67,178), and New York (reach 49,174). These three regions account for the largest share of the active audience.

What other brands do Smosh fans also like?

Beyond Smosh itself, the audience over-indexes on Miranda Sings (87.89×), Chloe Ting (64×), Ansel Elgort (33.57×), and DeStorm Power (69.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Smosh. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.