Rascasse Audience Intelligence

Markiplier Audience in United States

Markiplier has an estimated audience of 5M people in United States.

The average Markiplier fan in United States is 30.7 years old, more female, and lives primarily in California.

By number of fans, Markiplier ranks #10 among the 780 objects in Social media influencer in United States — 6.1× the group median.

Its fans are 1.4 years younger than the group average of 32.1.

Compared with the other 779 objects in Social media influencer, Markiplier fans stand out for their interest in K2 (TV channel), Frisbee (TV channel) and Fine Brothers.

Most fans live in California, Texas, Florida.

Top affinities include VanossGaming, K2 (TV channel), Frisbee (TV channel), with strongest over-indexing on VanossGaming (126.03× the country average).

Demographically, the Markiplier audience skews more female with an average age of 30.7, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness.

The typical Markiplier fan in United States is more female, around 30.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for VanossGaming.

Category: Games · Type: Person · Subtype: Social media influencer

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
5M
in United States
Gender
55.6%♀
44.4% male
Age
30.7
average years
Country rank
#6793
among all objects in United States
Fig. 01

Search interest · 12-month trend

+20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Markiplier fans

55.6% are female, 44.4% are male, average age 30.7.

Fig. 02

Gender split

55.6%
Female
44.4%
Male
Demographic split for Markiplier audience in United States
MetricValue
Female55.6%
Male44.4%
Average age30.7
Estimated audience size5M
Fig. 03

Age distribution

Ø 30.7
average years
Age distribution of the Markiplier audience in United States
Age bracketShare%
16-2454%
25-3417%
35-449%
45-548%
55+13%
Fig. 04

Worldwide distribution

55.0%

of the worldwide Markiplier audience comes from United States.

Worldwide audience distribution share by country for Markiplier
CountryShare
United States55.0%
Canada5.5%
United Kingdom5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Markiplier fans by region: top regions in United States
#RegionReachAffinity×
01Utah~70K1.46×
02Alaska~20K1.43×
03West Virginia~40K1.37×
04Idaho~40K1.34×
05Oklahoma~80K1.31×
06Kentucky~90K1.27×
07Nevada~60K1.25×
08Indiana~100K1.22×
09Oregon~80K1.22×
10Washington~100K1.21×
11Arkansas~50K1.18×
12Ohio~200K1.13×
13Missouri~100K1.13×
14Wyoming~10K1.10×
15Kansas~50K1.07×
16Montana~20K1.06×
17Michigan~200K1.04×
18Iowa~50K1.04×
19New Mexico~30K1.04×
20Nebraska~30K1.04×
21North Dakota~10K1.04×
22Colorado~90K1.03×
23New Hampshire~20K1.02×
24Arizona~100K1.01×
25Tennessee~100K1.01×
26Alabama~80K1.00×
27Maine~20K1.00×
28South Dakota~10K1.00×
29Texas~300K0.97×
30Pennsylvania~200K0.97×
31Wisconsin~90K0.97×
32North Carolina~200K0.94×
33Minnesota~80K0.94×
34Virginia~100K0.91×
35Mississippi~40K0.91×
36Vermont~9K0.91×
37California~500K0.90×
38Illinois~200K0.87×
39Georgia~100K0.86×
40Louisiana~60K0.86×
41South Carolina~70K0.83×
42Hawaii~20K0.82×
43Massachusetts~80K0.80×
44Florida~300K0.78×
45Maryland~70K0.76×
46Rhode Island~10K0.76×
47Connecticut~40K0.74×
48Delaware~10K0.74×
49New York~200K0.70×
50New Jersey~90K0.65×
Fig. 06

Affinity by region

Affinity by region — Markiplier, United States
0.65×1.00×1.46×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Markiplier audience vs. the country average
#·InterestCategoryAffinity×
01VanossGamingGames126.03×
02K2 (TV channel)Kids & Family106.40×
03Frisbee (TV channel)Movies & TV106.40×
04Fine BrothersInternet & Social Media86.63×
05MrBeastInternet & Social Media81.47×
06Green MountainTravel & Leisure52.29×
07SSSniperWolfInternet & Social Media50.25×
08McJuggerNuggetsInternet & Social Media50.19×
09FeastablesFood & Beverages50.10×
10Intelligentsia Coffee & TeaFood & Beverages45.67×
11Contemporary Arts Museum HoustonArts & Culture40.59×
12National Cherry Blossom FestivalTravel & Leisure39.13×
13Metal GearGames35.52×
14La colombeFood & Beverages25.14×
15KazakhstanTravel & Leisure22.66×
16Philz CoffeeFood & Beverages21.50×
17BelarusTravel & Leisure18.35×
18White Claw Hard SeltzerFood & Beverages16.95×
19OdessaTravel & Leisure16.64×
20Students' unionBusiness & Career11.78×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Markiplier audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Markiplier audience vs. the country average · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.31×
MindfulnessBALANCE1.28×
Pet OwnershipJOY1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Markiplier audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.67×
Convenience OrientationPREMIUM0.67×
Price SensitivityPREMIUM0.68×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Markiplier over the last 12 months. Modelled, not counted; people interested in several persons count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/markiplier-21636” · Methodology