A data profile of the people who buy, follow and care about Markiplier in United States — modelled from more than twelve digital signal sources. Markiplier has an estimated audience of 2,914,301 people in United States.
The average Markiplier fan in United States is 29.9 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include MrBeast, K2 (TV channel), Frisbee (TV channel), with strongest over-indexing on MrBeast (81.47× the country average).
Demographically, the Markiplier audience skews more female with an average age of 29.9, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Markiplier fan in United States is more female, around 29.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for MrBeast.
The key figures that characterise the Markiplier profile in United States.
55.6% are female, 44.4% are male, average age 29.9.
| Metric | Value |
|---|---|
| Female | 55.6% |
| Male | 44.4% |
| Average age | 29.9 |
| Estimated audience size | 2,914,301 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 54% | |
| 20-29 | 17% | |
| 30-39 | 9% | |
| 40-49 | 8% | |
| 50+ | 13% |
of the worldwide Markiplier audience comes from United States.
| Country | Share |
|---|---|
| United States | 57.5% |
| Canada | 5.3% |
| United Kingdom | 5.2% |
Where the Markiplier audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~40K | 1.46× | |
| 02 | Alaska | ~8K | 1.43× | |
| 03 | West Virginia | ~20K | 1.37× | |
| 04 | Idaho | ~20K | 1.34× | |
| 05 | Oklahoma | ~40K | 1.31× | |
| 06 | Kentucky | ~40K | 1.27× | |
| 07 | Nevada | ~30K | 1.25× | |
| 08 | Indiana | ~60K | 1.22× | |
| 09 | Oregon | ~40K | 1.22× | |
| 10 | Washington | ~70K | 1.21× | |
| 11 | Arkansas | ~30K | 1.18× | |
| 12 | Ohio | ~90K | 1.13× | |
| 13 | Missouri | ~50K | 1.13× | |
| 14 | Wyoming | ~4K | 1.10× | |
| 15 | Kansas | ~20K | 1.07× | |
| 16 | Montana | ~8K | 1.06× | |
| 17 | Michigan | ~70K | 1.04× | |
| 18 | Iowa | ~20K | 1.04× | |
| 19 | Nebraska | ~10K | 1.04× | |
| 20 | New Mexico | ~10K | 1.04× | |
| 21 | North Dakota | ~6K | 1.04× | |
| 22 | Colorado | ~40K | 1.03× | |
| 23 | New Hampshire | ~10K | 1.02× | |
| 24 | Arizona | ~60K | 1.01× | |
| 25 | Tennessee | ~50K | 1.01× | |
| 26 | Alabama | ~40K | 1.00× | |
| 27 | Maine | ~10K | 1.00× | |
| 28 | South Dakota | ~6K | 1.00× | |
| 29 | Texas | ~200K | 0.97× | |
| 30 | Pennsylvania | ~90K | 0.97× | |
| 31 | Wisconsin | ~40K | 0.97× | |
| 32 | North Carolina | ~80K | 0.94× | |
| 33 | Minnesota | ~40K | 0.94× | |
| 34 | Virginia | ~60K | 0.91× | |
| 35 | Mississippi | ~20K | 0.91× | |
| 36 | Vermont | ~4K | 0.91× | |
| 37 | California | ~300K | 0.90× | |
| 38 | Illinois | ~80K | 0.87× | |
| 39 | Georgia | ~70K | 0.86× | |
| 40 | Louisiana | ~30K | 0.86× | |
| 41 | South Carolina | ~30K | 0.83× | |
| 42 | Hawaii | ~10K | 0.82× | |
| 43 | Massachusetts | ~40K | 0.80× | |
| 44 | Florida | ~100K | 0.78× | |
| 45 | Maryland | ~40K | 0.76× | |
| 46 | Rhode Island | ~7K | 0.76× | |
| 47 | Connecticut | ~20K | 0.74× | |
| 48 | Delaware | ~6K | 0.74× | |
| 49 | New York | ~100K | 0.70× | |
| 50 | New Jersey | ~40K | 0.65× |
The strongest cross-interests of the Markiplier audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | VanossGaming | Games | 126.03× | ||
| 02 | K2 (TV channel) | Movies & TV | 106.40× | ||
| 03 | Frisbee (TV channel) | Movies & TV | 106.40× | ||
| 04 | Fine Brothers | Internet & Social Media | 86.63× | ||
| 05 | MrBeast | Internet & Social Media | 81.47× | ||
| 06 | Green Mountain | Travel & Leisure | 52.29× | ||
| 07 | SSSniperWolf | Internet & Social Media | 50.25× | ||
| 08 | McJuggerNuggets | Internet & Social Media | 50.19× | ||
| 09 | Feastables | Food & Beverages | 50.10× | ||
| 10 | Intelligentsia Coffee & Tea | Food & Beverages | 45.67× | ||
| 11 | Contemporary Arts Museum Houston | Arts & Culture | 40.59× | ||
| 12 | National Cherry Blossom Festival | Travel & Leisure | 39.13× | ||
| 13 | Metal Gear | Games | 35.52× | ||
| 14 | La colombe | Food & Beverages | 25.14× | ||
| 15 | Kazakhstan | Travel & Leisure | 22.66× | ||
| 16 | Philz Coffee | Food & Beverages | 21.50× | ||
| 17 | Belarus | Travel & Leisure | 18.35× | ||
| 18 | Odessa | Travel & Leisure | 16.64× | ||
| 19 | Compensation and benefits | Business & Career | 12.83× | ||
| 20 | Students' union | Business & Career | 11.78× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.31× | |
| Mindfulness | BALANCE | 1.28× | |
| Pet Ownership | JOY | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.67× | |
| Convenience Orientation | PREMIUM | 0.67× | |
| Price Sensitivity | PREMIUM | 0.68× |
Markiplier has an estimated audience of 2,914,301 people in United States, concentrated in California and Texas.
55.6% of Markiplier fans are female, 44.4% are male, with an average age of 29.9 years.
Markiplier fans show strongest brand affinity for MrBeast (81.47×), K2 (TV channel) (106.4×), and Frisbee (TV channel) (106.4×) over the country average.
Markiplier fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Markiplier itself, the audience over-indexes on K2 (TV channel) (106.4×), Frisbee (TV channel) (106.4×), SSSniperWolf (50.25×), and VanossGaming (126.03×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Markiplier. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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