Rascasse Audience Intelligence

Feastables Target Market in United States

Feastables has an estimated audience of 689K people in United States.

#15among Chocolate & cookies in United States
#3459among brands in United States#1717in Food & Beverages

The average Feastables fan in United States is 31.0 years old, more male, and lives primarily in California.

By number of fans, Feastables ranks #15 among the 56 objects in Chocolate & cookies in United States — 3.8× the group median.

Its fans are 3.7 years younger than the group average of 34.7.

Women make up 41.1% of the fan base, 21.5 percentage points fewer than the group average.

Compared with the other 55 objects in Chocolate & cookies, Feastables fans stand out for their interest in Logan Paul, Markiplier and Jake Paul.

Most fans live in California, Texas, Florida.

Top affinities include Logan Paul, Markiplier, Jake Paul, with strongest over-indexing on Logan Paul (92.49× the country average).

Demographically, the Feastables audience skews more male with an average age of 31.0, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

The typical Feastables fan in United States is more male, around 31.0 years old, with strong Patriotism tendencies and a notable affinity for Logan Paul.

Category: Food & Beverages · Type: Brand · Subtype: Chocolate & cookies

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
689K
in United States
Gender
41.1%♀
58.9% male
Age
31.0
average years
Country rank
#31372
among all objects in United States
Fig. 01

Search interest · 12-month trend

-34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Customer demographics of Feastables

41.1% are female, 58.9% are male, average age 31.0.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Feastables audience in United States
MetricValue
Female41.1%
Male58.9%
Average age31.0
Estimated audience size689K
Fig. 03

Age distribution

Ø 31.0
average years
Age distribution of the Feastables audience in United States
Age bracketShare%
16-2450%
25-3418%
35-4412%
45-5410%
55+10%
Fig. 04

Worldwide distribution

23.9%

of the worldwide Feastables audience comes from United States.

Worldwide audience distribution share by country for Feastables
CountryShare
United States23.9%
India8.6%
Mexico6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Feastables customers by region in United States
#RegionReachAffinity×
01Illinois~40K1.34×
02New Jersey~20K1.29×
03New York~50K1.26×
04Florida~50K1.24×
05Utah~8K1.21×
06California~100K1.20×
07Texas~60K1.18×
08Michigan~20K1.15×
09Connecticut~8K1.15×
10North Carolina~30K1.11×
11Georgia~30K1.09×
12Massachusetts~20K1.07×
13Indiana~10K1.06×
14Nevada~7K1.05×
15Virginia~20K1.04×
16Arizona~20K1.04×
17Wisconsin~10K1.04×
18Pennsylvania~30K1.03×
19Nebraska~4K1.03×
20Rhode Island~2K1.03×
21Kansas~6K1.02×
22Washington~20K1.01×
23Minnesota~10K1.01×
24South Carolina~10K1.01×
25Iowa~7K1.01×
26Arkansas~6K1.01×
27Kentucky~9K1.00×
28Idaho~4K1.00×
29Maine~3K1.00×
30North Dakota~2K1.00×
31Ohio~20K0.99×
32Maryland~10K0.99×
33Missouri~10K0.98×
34Alabama~10K0.98×
35South Dakota~2K0.98×
36Tennessee~10K0.97×
37Alaska~1K0.95×
38Hawaii~3K0.92×
39New Hampshire~2K0.92×
40Oregon~8K0.90×
41Delaware~2K0.90×
42Louisiana~9K0.89×
43Oklahoma~7K0.88×
44Colorado~10K0.86×
45Vermont~1K0.86×
46Washington, District of Columbia~1K0.85×
47New Mexico~4K0.83×
48West Virginia~3K0.83×
49Montana~2K0.83×
50Mississippi~5K0.80×
Fig. 06

Affinity by region

Affinity by region — Feastables, United States
0.80×1.00×1.34×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Feastables audience vs. the country average
#·InterestCategoryAffinity×
01Logan PaulMovies & TV92.49×
02MarkiplierGames50.10×
03Jake PaulInternet & Social Media7.82×
04Assassin's CreedGames5.36×
05Grand Theft Auto VGames5.16×
06PokémonGames4.45×
07MonstersMovies & TV4.44×
08Micro CenterShopping4.13×
09Internet celebrityInternet & Social Media3.82×
10GameStopGames3.68×
11Ryan ReynoldsMovies & TV3.41×
12Anime and manga fandomLiterature3.03×
13Mobile gameGames2.71×
14Role-playing gamesGames2.40×
15Ariana GrandeMusic & Radio2.37×
16Game consolesTechnology & Electronics2.20×
17ComicsLiterature1.87×
18Wendy'sFood & Beverages1.84×
19SubwayFood & Beverages1.78×
20Britney SpearsMusic & Radio1.66×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Feastables audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Feastables audience vs. the country average · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.07×
Early Adopter MentalityPOWER1.39×
ExtroversionTHRILL1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Feastables audience vs. the country average · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
TraditionCONSERVATISM0.79×
TravellingTHRILL0.80×
0×1.00× baseline2×
Appendix

Explore more audiences

More Chocolate & cookies audiences in United States

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Feastables over the last 12 months. Modelled, not counted; people interested in several brands count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/feastables-10007793” · Methodology