Rascasse Audience Intelligence

Feastables Target Market in United States

A data profile of the people who buy, follow and care about Feastables in United States — modelled from more than twelve digital signal sources. Feastables has an estimated audience of 465,414 people in United States.

#19among Chocolate & cookies in United States#3928among Brand in United States#2039in Food & Beverages

The average Feastables fan in United States is 30.2 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Logan Paul, Markiplier, Pokémon, with strongest over-indexing on Logan Paul (92.49× the country average).

Demographically, the Feastables audience skews more male with an average age of 30.2, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Feastables fan in United States is more male, around 30.2 years old, with strong Patriotism tendencies and a notable affinity for Logan Paul.

Category: Food & Beverages · Type: Brand · Subtype: Chocolate & cookies

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Feastables profile in United States.

Audience size
465K
in United States
Gender
41.1%♀
58.9% male
Age
30.2
average years
Country rank
#38208
Brand in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Feastables

41.1% are female, 58.9% are male, average age 30.2.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Feastables audience in United States
MetricValue
Female41.1%
Male58.9%
Average age30.2
Estimated audience size465,414
Fig. 03

Age distribution

Ø 30.2
average years
Age distribution of the Feastables audience in United States
Age bracketShare%
16-1950%
20-2918%
30-3912%
40-4910%
50+10%
Fig. 04

Worldwide distribution

20.3%

of the worldwide Feastables audience comes from United States.

Worldwide audience distribution share by country for Feastables
CountryShare
United States20.3%
India7.3%
Mexico6.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Feastables audience in United States is strongest.

Fig. 05

Top regions by affinity

Feastables customers by region in United States
#RegionReachAffinity×
01Illinois~20K1.34×
02New Jersey~20K1.29×
03New York~30K1.26×
04Florida~40K1.24×
05Utah~5K1.21×
06California~60K1.20×
07Texas~50K1.18×
08Michigan~10K1.15×
09Connecticut~6K1.15×
10North Carolina~20K1.11×
11Georgia~20K1.09×
12Massachusetts~10K1.07×
13Indiana~9K1.06×
14Nevada~5K1.05×
15Virginia~10K1.04×
16Arizona~10K1.04×
17Wisconsin~8K1.04×
18Pennsylvania~20K1.03×
19Nebraska~3K1.03×
20Rhode Island~2K1.03×
21Kansas~4K1.02×
22Washington~10K1.01×
23South Carolina~7K1.01×
24Minnesota~7K1.01×
25Arkansas~4K1.01×
26Iowa~4K1.01×
27Kentucky~6K1.00×
28Idaho~2K1.00×
29Maine~2K1.00×
30North Dakota~1K1.00×
31Ohio~20K0.99×
32Maryland~8K0.99×
33Missouri~8K0.98×
34Alabama~7K0.98×
35South Dakota~1K0.98×
36Tennessee~10K0.97×
37Alaska~1K0.95×
38Hawaii~2K0.92×
39New Hampshire~2K0.92×
40Oregon~5K0.90×
41Delaware~1K0.90×
42Louisiana~6K0.89×
43Oklahoma~5K0.88×
44Colorado~7K0.86×
45Vermont<1K0.86×
46Washington, District of Columbia~1K0.85×
47New Mexico~2K0.83×
48West Virginia~2K0.83×
49Montana~1K0.83×
50Mississippi~3K0.80×
Fig. 06

Affinity by region

Affinity by region — Feastables, United States
0.80×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Feastables audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Feastables audience
#·InterestCategoryAffinity×
01Logan PaulMovies & TV92.49×
02MarkiplierGames50.10×
03Jake PaulInternet & Social Media7.82×
04Assassin's CreedGames5.36×
05Grand Theft Auto VGames5.16×
06PokémonGames4.45×
07MonstersMovies & TV4.44×
08Micro CenterShopping4.13×
09Internet celebrityInternet & Social Media3.82×
10GameStopGames3.68×
11Massively multiplayer online gamesGames3.26×
12Anime and manga fandomLiterature3.03×
13Mobile gameGames2.71×
14Role-playing gamesGames2.40×
15Game consolesTechnology & Electronics2.20×
16ComicsLiterature1.87×
17Wendy'sFood & Beverages1.84×
18Pizza HutFood & Beverages1.82×
19SubwayFood & Beverages1.78×
20SupermanMovies & TV1.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Feastables audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Feastables audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.07×
Early Adopter MentalityPOWER1.39×
ExtroversionTHRILL1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Feastables audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
TraditionCONSERVATISM0.79×
TravellingTHRILL0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Feastables's target market in United States?

Feastables's target market in United States covers an estimated 465,414 people, concentrated in California and Texas.

02

What is the gender split and age of Feastables customers?

41.1% of the Feastables audience are female, 58.9% are male, with an average age of 30.2 years.

03

Which brands do Feastables fans like most?

Feastables fans show strongest brand affinity for Logan Paul (92.49×), Markiplier (50.1×), and Pokémon (4.45×) over the country average.

04

Where do Feastables fans live in United States?

Feastables fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Feastables fans also like?

Beyond Feastables itself, the audience over-indexes on Markiplier (50.1×), Pokémon (4.45×), Jake Paul (7.82×), and GameStop (3.68×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Chocolate & cookies audiences in United States

See Feastables audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Feastables. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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