Game consoles Audience in United States

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Game consoles has an estimated audience of 40,200,015 people in United States. 39.5% are female, 60.5% are male, average age 33.2. Top regions: California, Texas, Florida. Top brand affinities: Mobile game, Superman, Gamer, Twitch, TikTok.

The average Game consoles fan in United States is 33.2 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Mobile game, Superman, Gamer, with strongest over-indexing on Mobile game (2.8× the country average). Demographically, the Game consoles audience skews more male with an average age of 33.2, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Topic

Demographics of Game consoles fans

Demographic split for Game consoles audience in United States
MetricValue
Female39.5%
Male60.5%
Average age33.2
Estimated audience size40,200,015

Audience persona

The typical Game consoles fan in United States is more male, around 33.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Mobile game.

Top regions in United States

Top regions ranked by reach for Game consoles in United States
RegionReachAffinity
California4,788,2041.08×
Texas4,083,2981.18×
Florida2,725,0501×
New York2,243,8111×
Illinois1,444,5291.08×
Ohio1,429,5621.15×
Pennsylvania1,386,0981.02×
North Carolina1,353,9461.12×
Georgia1,245,3571.01×
Michigan1,166,7531.11×
Tennessee1,017,4451.26×
Virginia952,0370.97×
New Jersey932,1210.91×
Indiana846,6531.15×
Washington837,1461.04×
South Carolina722,5091.19×
Arizona695,4590.85×
Louisiana690,4411.33×
Massachusetts682,6920.86×
Alabama665,6601.19×
Maryland663,6910.96×
Missouri624,5090.96×
Kentucky618,5581.23×
Colorado549,3380.87×
Wisconsin548,8130.91×
Oklahoma543,7181.22×
Minnesota497,8170.86×
Mississippi452,1441.37×
Oregon437,0700.95×
Arkansas409,3291.24×
Nevada407,3291.05×
Connecticut376,4410.93×
Kansas366,6621.16×
Utah355,0720.99×
Iowa343,5871.04×
West Virginia215,6651.15×
New Mexico207,9711.03×
Nebraska206,5131.02×
Idaho194,4130.96×
Hawaii140,4210.81×
New Hampshire122,3720.77×
Maine113,3820.79×
Washington, District of Columbia107,2930.89×
Rhode Island99,3080.78×
Delaware95,6880.86×
Montana92,0880.83×
South Dakota81,3980.88×
North Dakota69,6780.84×
Alaska56,7600.66×
Wyoming48,2480.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Game consoles audience
BrandAffinityCategory
Mobile game2.8×Games
Superman1.66×Movies & TV
Gamer3.1×Games
Twitch3.3×Games
TikTok1.76×Internet & Social Media
Video games1.69×Games
Fortnite3.42×Games
PC game3.61×Games
Online games2.24×Games
Anime and manga fandom2.91×Literature
Gaming computer3.56×Technology & Electronics
NBA playoffs2.48×Sports
Anime convention2.82×Literature
Pokémon (video game series)3.32×Games
League of Legends3.46×Games
NBA Finals2.08×Sports
AutoZone1.66×Cars & Mobility
Peacemaker1.57×Movies & TV
Epic Games3.47×Games
World of Warcraft3.33×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Game consoles audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.46
Early Adopter MentalityPOWER1.46
ExtroversionTHRILL1.21
Social Media UsageJOY1.04
Convenience OrientationPREMIUM1
Sports ActivityPOWER0.98

Worldwide distribution

Worldwide audience distribution share by country for Game consoles
CountryShare
United States18.4%
India4.9%
Italy4.3%

See Game consoles audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Game consoles have in United States?

Game consoles has an estimated audience of 40,200,015 people in United States, concentrated in California and Texas.

What is the gender split and age of Game consoles fans?

39.5% of Game consoles fans are female, 60.5% are male, with an average age of 33.2 years.

Which brands do Game consoles fans like most?

Game consoles fans show strongest brand affinity for Mobile game (2.8×), Superman (1.66×), and Gamer (3.1×) over the country average.

Where do Game consoles fans live in United States?

Game consoles fans in United States are most concentrated in California (reach 4,788,204), Texas (reach 4,083,298), and Florida (reach 2,725,050). These three regions account for the largest share of the active audience.

What other brands do Game consoles fans also like?

Beyond Game consoles itself, the audience over-indexes on Superman (1.66×), Gamer (3.1×), Twitch (3.3×), and TikTok (1.76×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Game consoles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.