Game consoles Audience in Germany
Game consoles has an estimated audience of 6,537,026 people in Germany. 34.0% are female, 66.0% are male, average age 32.3. Top regions: Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities: Mobile game, Twitch, Video games, Gamer, PC game.
The average Game consoles fan in Germany is 32.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Hessen. Top brand affinities include Mobile game, Twitch, Video games, with strongest over-indexing on Mobile game (2.32× the country average). Demographically, the Game consoles audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Game consoles fans
| Metric | Value |
|---|---|
| Female | 34.0% |
| Male | 66.0% |
| Average age | 32.3 |
| Estimated audience size | 6,537,026 |
Audience persona
The typical Game consoles fan in Germany is more male, around 32.3 years old, with strong Patriotism tendencies and a notable affinity for Mobile game.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,474,464 | 1.03× |
| Bayern | 1,112,069 | 1.06× |
| Hessen | 975,312 | 1.96× |
| Baden-Württemberg | 862,692 | 0.97× |
| Niedersachsen | 482,005 | 0.76× |
| Berlin | 478,692 | 1.64× |
| Rheinland-Pfalz | 313,752 | 0.96× |
| Sachsen | 240,165 | 0.75× |
| Brandenburg | 180,544 | 0.89× |
| Schleswig-Holstein | 167,695 | 0.71× |
| Hamburg | 156,883 | 1.06× |
| Sachsen-Anhalt | 140,548 | 0.83× |
| Thüringen | 129,483 | 0.78× |
| Mecklenburg-Vorpommern | 75,903 | 0.61× |
| Saarland | 75,454 | 0.94× |
| Bremen | 59,237 | 1.06× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mobile game | 2.32× | Games |
| Twitch | 2.2× | Games |
| Video games | 1.55× | Games |
| Gamer | 2.35× | Games |
| PC game | 2.51× | Games |
| Gaming computer | 2.56× | Technology & Electronics |
| Drop shipping | 1.77× | Shopping |
| Fortnite | 2.35× | Games |
| Call of Duty | 2.38× | Games |
| Gaming | 2.37× | Games |
| League of Legends | 2.27× | Games |
| Online games | 1.6× | Games |
| CrazyGames | 1.6× | Games |
| Digital electronics | 2.18× | Technology & Electronics |
| Counter-Strike: Global Offensive | 2.72× | Games |
| Playstation 5 | 2.05× | Games |
| Steam | 1.75× | Games |
| World of Warcraft | 2× | Games |
| Epic Games | 2.22× | Games |
| Personal computer | 1.55× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.24 |
| Early Adopter Mentality | POWER | 1.15 |
| Social Media Usage | JOY | 1.01 |
| Pet Ownership | JOY | 0.99 |
| DIY Mentality | THRILL | 0.95 |
| Sports Activity | POWER | 0.95 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 18.4% |
| India | 4.9% |
| Italy | 4.3% |
See Game consoles audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Game consoles have in Germany?
Game consoles has an estimated audience of 6,537,026 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Game consoles fans?
34.0% of Game consoles fans are female, 66.0% are male, with an average age of 32.3 years.
Which brands do Game consoles fans like most?
Game consoles fans show strongest brand affinity for Mobile game (2.32×), Twitch (2.2×), and Video games (1.55×) over the country average.
Where do Game consoles fans live in Germany?
Game consoles fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,474,464), Bayern (reach 1,112,069), and Hessen (reach 975,312). These three regions account for the largest share of the active audience.
What other brands do Game consoles fans also like?
Beyond Game consoles itself, the audience over-indexes on Twitch (2.2×), Video games (1.55×), Gamer (2.35×), and PC game (2.51×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Game consoles. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.