Max Scherzer Audience in United States

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Max Scherzer has an estimated audience of 2,383,807 people in United States. 35.3% are female, 64.7% are male, average age 39.6. Top regions: Texas, California, New York. Top brand affinities: Primary and secondary antibodies, Captain America (1990 film), Gloria, Chandrakasem Rajabhat University, Grammarly.

The average Max Scherzer fan in United States is 39.6 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Primary and secondary antibodies, Captain America (1990 film), Gloria, with strongest over-indexing on Primary and secondary antibodies (140.55× the country average). Demographically, the Max Scherzer audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Urban Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Baseball

Demographics of Max Scherzer fans

Demographic split for Max Scherzer audience in United States
MetricValue
Female35.3%
Male64.7%
Average age39.6
Estimated audience size2,383,807

Audience persona

The typical Max Scherzer fan in United States is more male, around 39.6 years old, with strong Urban Lifestyle tendencies and a notable affinity for Primary and secondary antibodies.

Top regions in United States

Top regions ranked by reach for Max Scherzer in United States
RegionReachAffinity
Texas382,4121.87×
California283,6121.08×
New York245,0061.84×
Florida144,6330.9×
Michigan140,6342.26×
Pennsylvania114,5111.43×
New Jersey110,6471.83×
Virginia100,2191.73×
Illinois86,6851.09×
Maryland80,7201.97×
Georgia73,0680.99×
Ohio70,7540.96×
Missouri70,4671.83×
North Carolina59,3130.83×
Massachusetts55,3011.18×
Tennessee39,7820.83×
Arizona39,3950.81×
Washington36,6520.77×
Connecticut35,0981.47×
Indiana34,2020.79×
Wisconsin32,3260.9×
South Carolina29,9450.83×
Colorado26,8960.72×
Minnesota26,0680.76×
Oklahoma24,4140.92×
Nevada21,1570.92×
Kentucky21,0100.7×
Louisiana20,3830.66×
Alabama18,9180.57×
Kansas16,6090.88×
Oregon16,4820.6×
Iowa16,2790.83×
Washington, District of Columbia15,0192.1×
Arkansas14,7520.75×
Utah11,1330.52×
Mississippi10,9250.56×
West Virginia9,3790.84×
Delaware8,8581.35×
New Hampshire8,8490.94×
Maine8,1860.96×
Nebraska8,1270.68×
Rhode Island7,6611.01×
New Mexico7,3050.61×
Hawaii7,1240.7×
Idaho6,5860.55×
Montana4,2970.65×
Vermont3,6920.88×
North Dakota3,3870.69×
South Dakota3,2880.6×
Alaska1,9940.39×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Max Scherzer audience
BrandAffinityCategory
Primary and secondary antibodies140.55×Health
Captain America (1990 film)10.67×Movies & TV
Gloria20×Music & Radio
Chandrakasem Rajabhat University55.43×Business & Career
Grammarly7.02×Business & Career
Alaska1.98×Travel & Leisure
Elsword17.55×Games
Minnesota1.7×Travel & Leisure
Jonathan Davis9.28×Music & Radio
Berks County, Pennsylvania10.78×Travel & Leisure
Nebraska Cornhuskers football3.15×Sports
Unique Gifts1.85×Shopping
Home staging4.04×Home & Garden
Surf kayaking10.93×Sports
Google Analytics3.39×Internet & Social Media
Kevin Barnes28×Music & Radio
Birthday Gifts1.98×Kids & Family
JDSU1.8×Business & Career
Nebraska1.57×Travel & Leisure
Comayagua12.99×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Max Scherzer audience
TraitClusterScore
Urban LifestyleOPEN2.06
PatriotismCONSERVATISM1.24
Need for SecurityCONSERVATISM1.14
Sports ActivityPOWER1.1
Convenience OrientationPREMIUM1.1
TravellingTHRILL1.07

Worldwide distribution

Worldwide audience distribution share by country for Max Scherzer
CountryShare
United States52.6%
Canada42.7%
Mexico1.4%

See Max Scherzer audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Max Scherzer have in United States?

Max Scherzer has an estimated audience of 2,383,807 people in United States, concentrated in Texas and California.

What is the gender split and age of Max Scherzer fans?

35.3% of Max Scherzer fans are female, 64.7% are male, with an average age of 39.6 years.

Which brands do Max Scherzer fans like most?

Max Scherzer fans show strongest brand affinity for Primary and secondary antibodies (140.55×), Captain America (1990 film) (10.67×), and Gloria (20×) over the country average.

Where do Max Scherzer fans live in United States?

Max Scherzer fans in United States are most concentrated in Texas (reach 382,412), California (reach 283,612), and New York (reach 245,006). These three regions account for the largest share of the active audience.

What other brands do Max Scherzer fans also like?

Beyond Max Scherzer itself, the audience over-indexes on Captain America (1990 film) (10.67×), Gloria (20×), Chandrakasem Rajabhat University (55.43×), and Grammarly (7.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Max Scherzer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.