Manny Machado Audience in United States
Manny Machado has an estimated audience of 1,537,365 people in United States. 18.6% are female, 81.4% are male, average age 34.0. Top regions: California, New York, Florida. Top brand affinities: Aaron Judge, Mariano Rivera, Bryce Harper, Nolan Arenado, Max Scherzer.
The average Manny Machado fan in United States is 34.0 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Aaron Judge, Mariano Rivera, Bryce Harper, with strongest over-indexing on Aaron Judge (147.67× the country average). Demographically, the Manny Machado audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Urban Lifestyle, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Baseball
Demographics of Manny Machado fans
| Metric | Value |
|---|---|
| Female | 18.6% |
| Male | 81.4% |
| Average age | 34.0 |
| Estimated audience size | 1,537,365 |
Audience persona
The typical Manny Machado fan in United States is more male, around 34.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Aaron Judge.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 618,036 | 3.66× |
| New York | 136,707 | 1.59× |
| Florida | 114,200 | 1.1× |
| Texas | 109,634 | 0.83× |
| Pennsylvania | 75,693 | 1.46× |
| Maryland | 68,245 | 2.58× |
| New Jersey | 65,412 | 1.67× |
| Illinois | 57,871 | 1.13× |
| Arizona | 53,352 | 1.7× |
| Ohio | 44,243 | 0.93× |
| North Carolina | 40,111 | 0.87× |
| Georgia | 38,667 | 0.82× |
| Massachusetts | 37,462 | 1.24× |
| Virginia | 35,753 | 0.95× |
| Michigan | 28,603 | 0.71× |
| Washington | 26,059 | 0.84× |
| Tennessee | 23,409 | 0.76× |
| Wisconsin | 23,100 | 1× |
| Indiana | 22,781 | 0.81× |
| Missouri | 21,622 | 0.87× |
| Nevada | 21,341 | 1.44× |
| Colorado | 21,237 | 0.88× |
| Connecticut | 19,216 | 1.25× |
| Louisiana | 17,421 | 0.88× |
| South Carolina | 16,210 | 0.7× |
| Oregon | 14,693 | 0.83× |
| Kentucky | 14,443 | 0.75× |
| Minnesota | 13,945 | 0.63× |
| Alabama | 12,944 | 0.6× |
| Kansas | 10,652 | 0.88× |
| Utah | 10,626 | 0.77× |
| Oklahoma | 9,409 | 0.55× |
| Iowa | 9,235 | 0.73× |
| Hawaii | 7,945 | 1.2× |
| Mississippi | 7,273 | 0.57× |
| New Mexico | 6,794 | 0.88× |
| Arkansas | 6,744 | 0.53× |
| Washington, District of Columbia | 6,195 | 1.34× |
| Idaho | 6,105 | 0.79× |
| West Virginia | 5,676 | 0.79× |
| Delaware | 5,657 | 1.33× |
| Rhode Island | 5,417 | 1.11× |
| New Hampshire | 5,218 | 0.86× |
| Nebraska | 4,964 | 0.64× |
| Maine | 4,096 | 0.74× |
| Montana | 3,197 | 0.75× |
| South Dakota | 2,000 | 0.56× |
| Vermont | 1,913 | 0.71× |
| North Dakota | 1,824 | 0.58× |
| Alaska | 1,604 | 0.49× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Aaron Judge | 147.67× | Sports |
| Mariano Rivera | 306.17× | Sports |
| Bryce Harper | 134.18× | Sports |
| Nolan Arenado | 168.14× | Sports |
| Max Scherzer | 123.8× | Sports |
| José Altuve | 145.78× | Sports |
| Derek Jeter | 97.13× | Sports |
| David Ortiz | 111.24× | Sports |
| Alex Rodriguez | 79.18× | Sports |
| Dixie Youth Baseball | 259.52× | Sports |
| Mickey Mantle | 79.02× | Sports |
| York Revolution | 146.06× | Sports |
| Baseball Nationals | 143.88× | Sports |
| Texas Rangers (baseball) | 14.47× | Sports |
| Major League Baseball All-Star Game | 15.24× | Sports |
| Minor League Baseball | 13.67× | Sports |
| Major League Baseball postseason | 24.66× | Sports |
| New York Yankees | 8.27× | Sports |
| baseball cards | 25.89× | Sports |
| USA Baseball | 14.51× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 2.37 |
| Patriotism | CONSERVATISM | 1.55 |
| Risk Appetite | THRILL | 1.35 |
| Indulgence | JOY | 1.32 |
| Pet Ownership | JOY | 1.29 |
| Travelling | THRILL | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 76.5% |
| Dominican Republic | 8.6% |
| Mexico | 4.2% |
See Manny Machado audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
Frequently asked questions
How many fans does Manny Machado have in United States?
Manny Machado has an estimated audience of 1,537,365 people in United States, concentrated in California and New York.
What is the gender split and age of Manny Machado fans?
18.6% of Manny Machado fans are female, 81.4% are male, with an average age of 34.0 years.
Which brands do Manny Machado fans like most?
Manny Machado fans show strongest brand affinity for Aaron Judge (147.67×), Mariano Rivera (306.17×), and Bryce Harper (134.18×) over the country average.
Where do Manny Machado fans live in United States?
Manny Machado fans in United States are most concentrated in California (reach 618,036), New York (reach 136,707), and Florida (reach 114,200). These three regions account for the largest share of the active audience.
What other brands do Manny Machado fans also like?
Beyond Manny Machado itself, the audience over-indexes on Mariano Rivera (306.17×), Bryce Harper (134.18×), Nolan Arenado (168.14×), and Max Scherzer (123.8×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Manny Machado. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.