Rascasse Audience Intelligence

José Altuve Audience in United States

A data profile of the people who buy, follow and care about José Altuve in United States — modelled from more than twelve digital signal sources. José Altuve has an estimated audience of 1,216,505 people in United States.

#126among Baseball in United States#4394among Person in United States#1900in Sports

The average José Altuve fan in United States is 37.8 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Manny Machado, Seattle Mariners, Derek Jeter, with strongest over-indexing on Manny Machado (145.78× the country average).

Demographically, the José Altuve audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical José Altuve fan in United States is more male, around 37.8 years old, with strong Convenience Orientation tendencies and a notable affinity for Manny Machado.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the José Altuve profile in United States.

Audience size
1.2M
in United States
Gender
26.9%♀
73.1% male
Age
37.8
average years
Country rank
#20677
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of José Altuve fans

26.9% are female, 73.1% are male, average age 37.8.

Fig. 02

Gender split

26.9%
Female
73.1%
Male
Demographic split for José Altuve audience in United States
MetricValue
Female26.9%
Male73.1%
Average age37.8
Estimated audience size1,216,505
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the José Altuve audience in United States
Age bracketShare%
16-1918%
20-2924%
30-3924%
40-4920%
50+14%
Fig. 04

Worldwide distribution

88.2%

of the worldwide José Altuve audience comes from United States.

Worldwide audience distribution share by country for José Altuve
CountryShare
United States88.2%
Canada4.4%
Mexico2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the José Altuve audience in United States is strongest.

Fig. 05

Top regions by affinity

José Altuve fans by region: top regions in United States
#RegionReachAffinity×
01Texas~50K4.55×
02Louisiana~3K1.81×
03New Jersey~4K1.41×
04Florida~10K1.39×
05Washington~3K1.34×
06New York~8K1.30×
07Connecticut~1K1.21×
08Maryland~2K1.18×
09Pennsylvania~5K1.17×
10Washington, District of Columbia<1K1.17×
11Massachusetts~3K1.16×
12Rhode Island<1K1.10×
13Arizona~3K1.09×
14Kansas<1K1.04×
15Illinois~4K1.03×
16California~10K1.01×
17Ohio~4K1.01×
18Delaware<1K0.99×
19Michigan~3K0.96×
20Kentucky~1K0.96×
21Missouri~2K0.94×
22New Hampshire<1K0.92×
23Indiana~2K0.89×
24Oklahoma~1K0.88×
25Arkansas<1K0.88×
26New Mexico<1K0.88×
27Tennessee~2K0.87×
28Vermont<1K0.87×
29Maine<1K0.85×
30Colorado~2K0.84×
31Wisconsin~1K0.84×
32Nevada<1K0.84×
33North Carolina~3K0.83×
34Mississippi<1K0.83×
35Montana<1K0.83×
36Virginia~2K0.82×
37Iowa<1K0.82×
38Georgia~3K0.81×
39North Dakota<1K0.81×
40Minnesota~1K0.79×
41West Virginia<1K0.79×
42Utah<1K0.77×
43South Dakota<1K0.77×
44Alaska<1K0.77×
45Hawaii<1K0.75×
46Idaho<1K0.74×
47Alabama~1K0.73×
48Nebraska<1K0.73×
49South Carolina~1K0.72×
50Oregon<1K0.71×
Fig. 06

Affinity by region

Affinity by region — José Altuve, United States
0.71×1.00×4.55×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the José Altuve audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for José Altuve audience
#·InterestCategoryAffinity×
01Manny MachadoSports145.78×
02Derek JeterSports45.54×
03Connor McDavidSports33.26×
04Wayne GretzkySports30.63×
05Sidney CrosbySports27.81×
06World Baseball ClassicSports26.32×
07World SeriesSports24.50×
08Buffalo SabresSports20.00×
09Montreal CanadiensSports20.00×
10San Jose SharksSports20.00×
11Florida PanthersSports20.00×
12Toronto Maple LeafsSports20.00×
13Edmonton OilersSports20.00×
14Nashville PredatorsSports20.00×
15Seattle MarinersSports18.72×
16Aaron JudgeSports17.82×
17Colorado AvalancheSports16.74×
18Ice Hockey World ChampionshipsSports16.58×
19Major League Baseball All-Star GameSports14.33×
20Minor League BaseballSports11.21×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the José Altuve audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by José Altuve audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.73×
PatriotismCONSERVATISM1.64×
SpiritualityBALANCE1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by José Altuve audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.72×
Healthy LifestyleBALANCE0.75×
ExtroversionTHRILL0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does José Altuve have in United States?

José Altuve has an estimated audience of 1,216,505 people in United States, concentrated in Texas and California.

02

What is the gender split and age of José Altuve fans?

26.9% of José Altuve fans are female, 73.1% are male, with an average age of 37.8 years.

03

Which brands do José Altuve fans like most?

José Altuve fans show strongest brand affinity for Manny Machado (145.78×), Seattle Mariners (18.72×), and Derek Jeter (45.54×) over the country average.

04

Where do José Altuve fans live in United States?

José Altuve fans in United States are most concentrated in Texas (reach ~50K), California (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do José Altuve fans also like?

Beyond José Altuve itself, the audience over-indexes on Seattle Mariners (18.72×), Derek Jeter (45.54×), World Series (24.5×), and Buffalo Sabres (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See José Altuve audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for José Altuve. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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