José Altuve Audience in United States

José Altuve has an estimated audience of 1,280,713 people in United States. 26.9% are female, 73.1% are male, average age 37.8. Top regions: Texas, Florida, California. Top brand affinities: Minnesota, Sinaloa, Justice, Kerala, Sailor.
The average José Altuve fan in United States is 37.8 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, California. Top brand affinities include Minnesota, Sinaloa, Justice, with strongest over-indexing on Minnesota (20× the country average). Demographically, the José Altuve audience skews more male with an average age of 37.8, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Baseball
Demographics of José Altuve fans
| Metric | Value |
|---|---|
| Female | 26.9% |
| Male | 73.1% |
| Average age | 37.8 |
| Estimated audience size | 1,280,713 |
Audience persona
The typical José Altuve fan in United States is more male, around 37.8 years old, with strong Risk Appetite tendencies and a notable affinity for Minnesota.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 516,585 | 4.69× |
| Florida | 139,827 | 1.61× |
| California | 138,539 | 0.98× |
| New York | 100,797 | 1.41× |
| Pennsylvania | 56,073 | 1.3× |
| New Jersey | 49,652 | 1.52× |
| Illinois | 45,930 | 1.08× |
| Ohio | 41,809 | 1.06× |
| North Carolina | 35,344 | 0.92× |
| Georgia | 34,876 | 0.88× |
| Michigan | 32,355 | 0.97× |
| Louisiana | 31,999 | 1.94× |
| Arizona | 28,837 | 1.1× |
| Maryland | 28,374 | 1.29× |
| Massachusetts | 28,104 | 1.11× |
| Virginia | 27,022 | 0.87× |
| Washington | 26,557 | 1.03× |
| Tennessee | 23,955 | 0.93× |
| Indiana | 22,193 | 0.95× |
| Missouri | 19,406 | 0.94× |
| Colorado | 16,219 | 0.8× |
| Connecticut | 15,655 | 1.22× |
| Kentucky | 15,283 | 0.95× |
| Minnesota | 15,248 | 0.83× |
| Wisconsin | 15,240 | 0.79× |
| South Carolina | 14,136 | 0.73× |
| Alabama | 13,127 | 0.73× |
| Oklahoma | 12,415 | 0.87× |
| Kansas | 10,579 | 1.05× |
| Oregon | 9,838 | 0.67× |
| Nevada | 9,811 | 0.79× |
| Arkansas | 9,081 | 0.86× |
| Utah | 8,441 | 0.74× |
| Iowa | 8,128 | 0.77× |
| Mississippi | 7,864 | 0.75× |
| New Mexico | 5,499 | 0.86× |
| Washington, District of Columbia | 4,905 | 1.27× |
| Rhode Island | 4,219 | 1.03× |
| Nebraska | 4,206 | 0.65× |
| West Virginia | 4,033 | 0.68× |
| New Hampshire | 3,931 | 0.78× |
| Idaho | 3,725 | 0.58× |
| Delaware | 3,664 | 1.04× |
| Hawaii | 3,595 | 0.65× |
| Maine | 3,527 | 0.77× |
| Montana | 2,414 | 0.68× |
| South Dakota | 1,915 | 0.65× |
| North Dakota | 1,797 | 0.68× |
| Vermont | 1,726 | 0.77× |
| Alaska | 1,586 | 0.58× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Minnesota | 20× | Travel & Leisure |
| Sinaloa | 20× | Travel & Leisure |
| Justice | 10.55× | Politics & Society |
| Kerala | 20× | Travel & Leisure |
| Sailor | 14.03× | Travel & Leisure |
| Product design | 2.99× | Business & Career |
| Food quality | 18.75× | Food & Beverages |
| Elsword | 20× | Games |
| Rajasthan | 20× | Travel & Leisure |
| Nationality | 2.49× | Politics & Society |
| Pro-Ject | 4.77× | Music & Radio |
| Nebraska | 2.49× | Travel & Leisure |
| Gauri Khan | 17.98× | Movies & TV |
| John Key | 20× | Politics & Society |
| edureka | 29.95× | Business & Career |
| UK garage | 4.18× | Music & Radio |
| Electrolyte | 3.52× | Health |
| Unique Gifts | 1.69× | Shopping |
| Graham Greene | 4.12× | Literature |
| Home Delivery | 1.96× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.27 |
| Luxury Orientation | PREMIUM | 1.67 |
| Social Media Usage | JOY | 1.31 |
| Spirituality | BALANCE | 1.1 |
| Price Sensitivity | PREMIUM | 1.1 |
| Urban Lifestyle | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.9% |
| Canada | 4.0% |
| Spain | 1.4% |
See José Altuve audiences in other countries
More Baseball audiences in United States
- MLB (63,450,411)
- New York Yankees (27,112,314)
- Detroit Tigers (26,562,248)
- Chicago Cubs (20,317,705)
- Los Angeles Dodgers (19,256,138)
Frequently asked questions
How many fans does José Altuve have in United States?
José Altuve has an estimated audience of 1,280,713 people in United States, concentrated in Texas and Florida.
What is the gender split and age of José Altuve fans?
26.9% of José Altuve fans are female, 73.1% are male, with an average age of 37.8 years.
Which brands do José Altuve fans like most?
José Altuve fans show strongest brand affinity for Minnesota (20×), Sinaloa (20×), and Justice (10.55×) over the country average.
Where do José Altuve fans live in United States?
José Altuve fans in United States are most concentrated in Texas (reach 516,585), Florida (reach 139,827), and California (reach 138,539). These three regions account for the largest share of the active audience.
What other brands do José Altuve fans also like?
Beyond José Altuve itself, the audience over-indexes on Sinaloa (20×), Justice (10.55×), Kerala (20×), and Sailor (14.03×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for José Altuve. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.