Rascasse Audience Intelligence

Aaron Judge Audience in United States

A data profile of the people who buy, follow and care about Aaron Judge in United States — modelled from more than twelve digital signal sources. Aaron Judge has an estimated audience of 8,143,734 people in United States.

#25among Baseball in United States#301among Person in United States#350in Sports

The average Aaron Judge fan in United States is 32.7 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, New Jersey.

Top brand affinities include Bedok, Derek Jeter, Justin Verlander, with strongest over-indexing on Bedok (182.34× the country average).

Demographically, the Aaron Judge audience skews more male with an average age of 32.7, and over-indexes on personality traits such as Spirituality, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Aaron Judge fan in United States is more male, around 32.7 years old, with strong Spirituality tendencies and a notable affinity for Bedok.

Category: Sports · Type: Person · Subtype: Baseball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Aaron Judge profile in United States.

Audience size
8.1M
in United States
Gender
37.4%♀
62.6% male
Age
32.7
average years
Country rank
#4363
Person in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Aaron Judge fans

37.4% are female, 62.6% are male, average age 32.7.

Fig. 02

Gender split

37.4%
Female
62.6%
Male
Demographic split for Aaron Judge audience in United States
MetricValue
Female37.4%
Male62.6%
Average age32.7
Estimated audience size8,143,734
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the Aaron Judge audience in United States
Age bracketShare%
16-1940%
20-2919%
30-3916%
40-4914%
50+11%
Fig. 04

Worldwide distribution

70.9%

of the worldwide Aaron Judge audience comes from United States.

Worldwide audience distribution share by country for Aaron Judge
CountryShare
United States70.9%
Canada7.7%
Dominican Republic3.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Aaron Judge audience in United States is strongest.

Fig. 05

Top regions by affinity

Aaron Judge fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~800K3.14×
02New York~1.5M3.13×
03Connecticut~300K2.85×
04Rhode Island~50K1.51×
05Vermont~20K1.46×
06Pennsylvania~500K1.41×
07Massachusetts~300K1.35×
08Delaware~30K1.26×
09Maine~40K1.22×
10New Hampshire~40K1.18×
11Florida~800K1.17×
12Maryland~200K1.07×
13California~1M1.05×
14Washington, District of Columbia~30K1.01×
15North Carolina~300K0.98×
16Virginia~200K0.97×
17South Carolina~100K0.96×
18Ohio~300K0.95×
19Arizona~200K0.95×
20Nevada~80K0.90×
21Washington~200K0.89×
22Illinois~300K0.88×
23Missouri~100K0.86×
24Indiana~200K0.85×
25Kansas~60K0.84×
26Hawaii~40K0.84×
27Montana~20K0.83×
28Iowa~60K0.80×
29West Virginia~40K0.80×
30Michigan~200K0.77×
31Tennessee~100K0.77×
32Kentucky~90K0.77×
33New Mexico~40K0.76×
34Wisconsin~100K0.75×
35Nebraska~40K0.74×
36Georgia~200K0.73×
37Louisiana~90K0.73×
38South Dakota~20K0.72×
39Colorado~100K0.71×
40Idaho~30K0.71×
41North Dakota~10K0.71×
42Oregon~80K0.69×
43Texas~500K0.65×
44Minnesota~90K0.65×
45Utah~60K0.65×
46Alabama~90K0.64×
47Oklahoma~70K0.62×
48Mississippi~50K0.62×
49Arkansas~50K0.61×
50Alaska~10K0.60×
Fig. 06

Affinity by region

Affinity by region — Aaron Judge, United States
0.60×1.00×3.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Aaron Judge audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Aaron Judge audience
#·InterestCategoryAffinity×
01BedokTravel & Leisure182.34×
02Chris SaleSports44.45×
03CC SabathiaSports42.68×
04Derek JeterSports38.47×
05Mariano RiveraSports34.43×
06Justin VerlanderSports29.39×
07Alex RodriguezSports23.29×
08Giancarlo StantonSports21.15×
09Freddie FreemanSports19.12×
10Clayton KershawSports17.71×
11Bryce HarperSports17.67×
12Mike TroutSports17.18×
13World SeriesSports10.97×
14New York MetsSports10.27×
15Major League Baseball All-Star GameSports9.81×
16Toronto Blue JaysSports9.14×
17Minor League BaseballSports9.02×
18St. Louis CardinalsSports7.37×
19Los Angeles DodgersSports6.65×
20NFLSports2.73×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Aaron Judge audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Aaron Judge audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.28×
Luxury OrientationPREMIUM1.23×
PatriotismCONSERVATISM1.19×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Aaron Judge audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.59×
TraditionCONSERVATISM0.64×
Convenience OrientationPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Aaron Judge have in United States?

Aaron Judge has an estimated audience of 8,143,734 people in United States, concentrated in New York and California.

02

What is the gender split and age of Aaron Judge fans?

37.4% of Aaron Judge fans are female, 62.6% are male, with an average age of 32.7 years.

03

Which brands do Aaron Judge fans like most?

Aaron Judge fans show strongest brand affinity for Bedok (182.34×), Derek Jeter (38.47×), and Justin Verlander (29.39×) over the country average.

04

Where do Aaron Judge fans live in United States?

Aaron Judge fans in United States are most concentrated in New York (reach ~1.5M), California (reach ~1M), and New Jersey (reach ~800K). These three regions account for the largest share of the active audience.

05

What other brands do Aaron Judge fans also like?

Beyond Aaron Judge itself, the audience over-indexes on Derek Jeter (38.47×), Justin Verlander (29.39×), Alex Rodriguez (23.29×), and Chris Sale (44.45×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Aaron Judge. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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