Behati Prinsloo Audience in United States

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Behati Prinsloo has an estimated audience of 613,521 people in United States. 69.8% are female, 30.2% are male, average age 32.7. Top regions: California, Texas, Florida. Top brand affinities: FlightAware, Jerry Jones, Rose Leslie, Natalie Dormer, Sara Sampaio.

The average Behati Prinsloo fan in United States is 32.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include FlightAware, Jerry Jones, Rose Leslie, with strongest over-indexing on FlightAware (204.44× the country average). Demographically, the Behati Prinsloo audience skews more female with an average age of 32.7, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Behati Prinsloo fans

Demographic split for Behati Prinsloo audience in United States
MetricValue
Female69.8%
Male30.2%
Average age32.7
Estimated audience size613,521

Audience persona

The typical Behati Prinsloo fan in United States is more female, around 32.7 years old, with strong Indulgence tendencies and a notable affinity for FlightAware.

Top regions in United States

Top regions ranked by reach for Behati Prinsloo in United States
RegionReachAffinity
California80,4131.19×
Texas51,8060.98×
Florida42,9371.03×
New York39,4241.15×
Pennsylvania21,7381.05×
Illinois20,2280.99×
Ohio17,7400.94×
North Carolina17,4320.94×
Michigan17,1761.07×
New Jersey16,5591.06×
Georgia16,1240.85×
Virginia15,1051.01×
Washington14,2541.16×
Massachusetts13,4501.11×
Tennessee13,0511.06×
Missouri11,0391.12×
Indiana10,9510.98×
Arkansas10,2492.03×
Arizona10,0060.8×
Maryland9,8690.94×
Colorado9,8041.01×
Wisconsin9,2741×
Minnesota8,9721.02×
South Carolina8,6220.93×
Nevada8,6061.45×
Oregon7,4891.06×
Kentucky7,3650.96×
Louisiana6,9220.87×
Oklahoma6,4420.95×
Connecticut6,2721.02×
Alabama5,9250.69×
Utah5,5421.01×
Iowa4,9150.97×
Kansas4,4280.92×
Mississippi3,9940.79×
Hawaii3,3921.29×
Idaho3,2981.07×
Nebraska2,8480.93×
New Mexico2,6810.87×
New Hampshire2,4391.01×
West Virginia2,3390.82×
Maine2,1860.99×
Rhode Island1,7940.92×
Montana1,7781.04×
Washington, District of Columbia1,7780.96×
Delaware1,4490.86×
South Dakota1,1220.79×
North Dakota1,1100.88×
Alaska1,0090.77×
Vermont9810.91×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Behati Prinsloo audience
BrandAffinityCategory
FlightAware204.44×Travel & Leisure
Jerry Jones257.45×Sports
Rose Leslie213.21×Movies & TV
Natalie Dormer178.78×Movies & TV
Sara Sampaio232.12×Fashion & Accessoires
Purple (magazine)84.01×Arts & Culture
Cameron Jordan305.91×Sports
Elizabeth Debicki187.79×Movies & TV
Kate Upton130.8×Fashion & Accessoires
Tim Horton54.39×Sports
Jrue Holiday116.17×Sports
Stacy London326.97×Literature
Hide-and-seek316.68×Games
Alicia Vikander124.99×Movies & TV
Lily Aldridge339.63×Fashion & Accessoires
Leni Klum141.11×Fashion & Accessoires
Candice Swanepoel135.73×Fashion & Accessoires
The Sartorialist270.79×Fashion & Accessoires
Rosie Huntington-Whiteley104.82×Fashion & Accessoires
Toni Garrn413.87×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Behati Prinsloo audience
TraitClusterScore
IndulgenceJOY1.5
Luxury OrientationPREMIUM1.35
Quality AwarenessPREMIUM1.33
Design AffinityPREMIUM1.32
MindfulnessBALANCE1.26
ExtroversionTHRILL1.22

Worldwide distribution

Worldwide audience distribution share by country for Behati Prinsloo
CountryShare
United States28.5%
Germany7.1%
Brazil6.2%

See Behati Prinsloo audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Behati Prinsloo have in United States?

Behati Prinsloo has an estimated audience of 613,521 people in United States, concentrated in California and Texas.

What is the gender split and age of Behati Prinsloo fans?

69.8% of Behati Prinsloo fans are female, 30.2% are male, with an average age of 32.7 years.

Which brands do Behati Prinsloo fans like most?

Behati Prinsloo fans show strongest brand affinity for FlightAware (204.44×), Jerry Jones (257.45×), and Rose Leslie (213.21×) over the country average.

Where do Behati Prinsloo fans live in United States?

Behati Prinsloo fans in United States are most concentrated in California (reach 80,413), Texas (reach 51,806), and Florida (reach 42,937). These three regions account for the largest share of the active audience.

What other brands do Behati Prinsloo fans also like?

Beyond Behati Prinsloo itself, the audience over-indexes on Jerry Jones (257.45×), Rose Leslie (213.21×), Natalie Dormer (178.78×), and Sara Sampaio (232.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Behati Prinsloo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.